Lowe's Companies, Inc.
Sr Analyst-Digital Brand Advocate
Lowe's Companies, Inc., Mooresville, North Carolina, United States, 28115
Join to apply for the
Sr Analyst-Digital Brand Advocate
role at
Lowe's Companies, Inc.
This position is based at our headquarters in Mooresville, North Carolina. Our corporate office is a space where you can collaborate and do your best work. Take a walk, grab a bite (or a cup of coffee), work out or get a check‑up – we invest in you so you can find your inspiration.
What You Will Do
Analyze key performance indicators to identify opportunities to improve the online experience and drive conversion
Leverage inputs from CSAT, reviews and Q&A to continuously improve the overall customer experience for assigned brand(s)
Act as the subject matter expert for the supported brand(s) assortment and strategy
Primary point of contact for issues pertaining to online SKU presentation and brand performance.
Build and lead presentations with suppliers and merchants to support strategic plans and analyze execution.
Provide accurate reporting and insights across the digital channel related to content, product information, assortment and competitive gaps/opportunities
Effectively improve conversion and basket by leveraging data to optimize cross-sell, up-sell and bundling strategies
Create project plans and align with merchandising and supplier to drive execution.
Analyze competitive data to provide SKU and pricing optimization recommendations
Utilize knowledge of the shopping funnel and site technologies to optimize the search and browse experience for assigned brand(s)
Work closely with content management to both optimize premium content for assigned brand(s) as well as prioritize execution to maximize returns
Serve as a mentor for less experienced Analysts
Minimum Qualifications
Bachelor's degree in business, marketing, finance, statistics or related field or equivalent experience
4 - 5 years e-commerce/digital/Retail Merchandising, Digital Marketing or Vendor Management
Experience in vendor management systems, digital marketing, ecommerce, and merchandising
Proven experience with major consumer brands and how to support/ differentiate them in the digital space
Experience in optimizing flexible fulfillment models with a multi-channel retailer
Preferred Skills/ Experience
Master's Degree Business, marketing, finance, statistics or related field or equivalent experience
Benefits
401k with up to 4.25% match
Discounted Employee Stock Purchase Plan (15% discount of strike price)
Tuition-Free Education
10-week Maternity/Parental Leave
10% Associate Discount
For information about our benefit programs and eligibility, please visit https://talent.lowes.com/us/en/benefits.
About Lowe’s Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 100 home improvement company serving approximately 16 million customer transactions a week, with total fiscal year 2024 sales of more than $83 billion. Lowe’s employs approximately 300,000 associates and operates over 1,700 home improvement stores, 530 branches and 130 distribution centers. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com.
Lowe’s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
Pay Range: $72,400.00 - $120,900.00 annually. Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit https://talent.lowes.com/us/en/benefits.
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Sr Analyst-Digital Brand Advocate
role at
Lowe's Companies, Inc.
This position is based at our headquarters in Mooresville, North Carolina. Our corporate office is a space where you can collaborate and do your best work. Take a walk, grab a bite (or a cup of coffee), work out or get a check‑up – we invest in you so you can find your inspiration.
What You Will Do
Analyze key performance indicators to identify opportunities to improve the online experience and drive conversion
Leverage inputs from CSAT, reviews and Q&A to continuously improve the overall customer experience for assigned brand(s)
Act as the subject matter expert for the supported brand(s) assortment and strategy
Primary point of contact for issues pertaining to online SKU presentation and brand performance.
Build and lead presentations with suppliers and merchants to support strategic plans and analyze execution.
Provide accurate reporting and insights across the digital channel related to content, product information, assortment and competitive gaps/opportunities
Effectively improve conversion and basket by leveraging data to optimize cross-sell, up-sell and bundling strategies
Create project plans and align with merchandising and supplier to drive execution.
Analyze competitive data to provide SKU and pricing optimization recommendations
Utilize knowledge of the shopping funnel and site technologies to optimize the search and browse experience for assigned brand(s)
Work closely with content management to both optimize premium content for assigned brand(s) as well as prioritize execution to maximize returns
Serve as a mentor for less experienced Analysts
Minimum Qualifications
Bachelor's degree in business, marketing, finance, statistics or related field or equivalent experience
4 - 5 years e-commerce/digital/Retail Merchandising, Digital Marketing or Vendor Management
Experience in vendor management systems, digital marketing, ecommerce, and merchandising
Proven experience with major consumer brands and how to support/ differentiate them in the digital space
Experience in optimizing flexible fulfillment models with a multi-channel retailer
Preferred Skills/ Experience
Master's Degree Business, marketing, finance, statistics or related field or equivalent experience
Benefits
401k with up to 4.25% match
Discounted Employee Stock Purchase Plan (15% discount of strike price)
Tuition-Free Education
10-week Maternity/Parental Leave
10% Associate Discount
For information about our benefit programs and eligibility, please visit https://talent.lowes.com/us/en/benefits.
About Lowe’s Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 100 home improvement company serving approximately 16 million customer transactions a week, with total fiscal year 2024 sales of more than $83 billion. Lowe’s employs approximately 300,000 associates and operates over 1,700 home improvement stores, 530 branches and 130 distribution centers. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com.
Lowe’s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
Pay Range: $72,400.00 - $120,900.00 annually. Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit https://talent.lowes.com/us/en/benefits.
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