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Advance Local

Sr. Creative Designer Strategist

Advance Local, Grand Rapids, Michigan, us, 49528

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Job Description

Strengthening and empowering all of the communities we serve.

Sr. Creative Designer Strategist

Remote-based position

Advance Local is building a centralized marketing team to support our agency brands focused on

Healthcare ,

Travel & Tourism ,

Higher Education , and

Recruitment marketing . We’re looking for a

Sr. Creative Designer Strategist

to help turn complex ideas into clear, compelling B2B creative that drives demand and supports sales.

If you enjoy blending strategy, design, and storytelling—and want your work to make a real business impact—this role could be a great fit.

This position pays between$65,000.00 and$75,000.00 annually.

What You’ll Do You’ll collaborate with our Creative Director and marketing teams to design and execute B2B campaigns across multiple brands and industries. Your work will span thought leadership, sales enablement, and campaign creative.

You will:

Design and execute multi-channel B2B campaigns from concept through delivery

Turn data and complex topics into clear, engaging visual stories

Create assets like whitepapers, infographics, presentations, ads, animations, videos, emails, and blog visuals

Keep brands consistent across channels and formats

Build and maintain templates for decks, sales materials, and content layouts

Adapt creative for use across multiple formats and channels

Organize and manage digital creative assets

Stay current with design tools, trends, and best practices

What You Bring

Bachelor’s degree in design or equivalent experience

5+ years of design experience, ideally in an agency or B2B environment

Strong skills in

Adobe Creative Suite

(Illustrator, InDesign, Photoshop)

Experience with

Adobe Express ,

Premiere ,

Animate ,

WordPress , and PowerPoint

A portfolio that shows concept development, data visualization, and integrated campaigns

Understanding of responsive design, web standards, and print production

Clear communication and collaboration skills

Ability to manage deadlines, adapt to feedback, and stay organized

Comfort presenting work to teammates and stakeholders

Nice to Have

Experience with

HubSpot

or marketing automation

Familiarity with

HTML/CSS ,

Figma , Microsoft 365

Interest in using AI tools in the creative process

Why Advance Local? You’ll work on a collaborative team supporting multiple national B2B brands. The role offers variety, ownership of your work, and the chance to see your creative directly support business growth across several industries.

Additional Information Advance Local Media offers competitive pay and a comprehensive benefits package with affordable options for your healthcare including medical, dental and vision plans, mental health support options, flexible spending accounts, fertility assistance, a competitive 401(k) plan to help plan for your future, generous paid time off, paid parental and caregiver leave and an employee assistance program to support your work/life balance, optional legal assistance, life insurance options, as well as flexible holidays to honor cultural diversity.

Advance Local Media is one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 52+ million people monthly with our quality, real-time journalism and community engagement. Our company is built upon the values of Integrity, Customer-first, Inclusiveness, Collaboration and Forward-looking. For more information about Advance Local, please visit www.advancelocal.com .

Advance Local Media includes MLive Media Group, Advance Ohio, Alabama Media Group, NJ Advance Media, Advance Media NY, MassLive Media, Oregonian Media Group, Staten Island Media Group, PA Media Group, ZeroSum, Headline Group, Adpearance, Advance Aviation, Advance Healthcare, Advance Education, Advance National Solutions, Advance Originals, Advance Recruitment, Advance Travel & Tourism, BookingsCloud, Cloud Theory, Fox Dealer, Hoot Interactive, Search Optics, Subtext.

Advance Local Media is proud to be an equal opportunity employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status, veteran status, or any other category protected under federal, state or local law.

If you need a reasonable accommodation because of a disability for any part of the employment process, please contact Human Resources and let us know the nature of your request and your contact information.

Advance Local Media does not provide sponsorship for work visas or employment authorization in the United States. Only candidates who are legally authorized to work in the U.S. will be considered for this position.

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