TGTHR
Key Points Before Applying
This position is for an on-site only role in Los Angeles; remote work will not be allowed
Full Time
UGC and native style content background is preferred
Please make sure that all submissions have a portfolio link with videos that you have actually edited
The role is $25/hr, please do not apply if you have higher needs, it will not be approved
There is a link at the bottom of the description where you need to apply for this role; please submit your application via that link and include a short video/self‑tape introducing yourself—no one will be considered unless this part is fulfilled.
About Company TGTHR is a premium men’s essentials brand built around confidence through form, fit, and feel.
We create elevated basics through obsessive focus on fabric science, fit engineering, and wash alchemy — designing products that meaningfully improve how men feel in their bodies.
TGTHR is a founder‑led brand, built by operators with 40+ years of combined experience across fashion, e‑commerce, and brand building. The brand is launching in January 2026 for the USA market, with a global rollout later in the following 12 months.
Our founders have collectively:
Generated hundreds of millions of dollars in consumer revenue
Built and scaled multiple DTC and omnichannel brands
Produced and distributed tens of millions of garments globally
Led high‑performing paid media strategies across Meta, Google, TikTok, and other leading platforms
Developed deep TikTok Shop expertise, driving performance through content‑led commerce, creator partnerships, and conversion‑optimized storefronts
Opportunity
Direct access to founders who have scaled real businesses
Exposure to best‑in‑class e‑commerce, paid media, and platform strategy
Real ownership and responsibility, not busywork
A chance to help build a premium, long‑term brand the right way
We’re looking for someone who wants to learn fast, execute cleanly, and grow alongside the brand.
Role We’re hiring a Social Media Manager, Content Creator & Video Editor who will help shape the strategy, execution, and evolution of TGTHR’s social presence. This role blends:
Strategic Social Media Management
Video Editing & Creative Production
Social Listening & Trend Identification
You will guide how TGTHR shows up daily — not just posting content, but driving brand narratives that resonate with our audience from both a brand POV and a founder POV.
Responsibilities
Lead social strategy for platforms including Instagram & TikTok (priorities), YouTube Shorts, and others
Set content cadence, formats, hooks and strategic direction
Monitor, analyze, and report performance trends
Own social KPIs tied to awareness, retention, and brand affinity
Content Creation & Editing
Edit and produce short‑form video (Reels, TikToks, Shorts) with strong pacing, hooks, and brand voice
Collaborate with founders and creative team on content concepts
Ensure all social creative aligns with TGTHR brand identity and standards
Create carousels and other relevant image‑based posts
Work with growth team to help on ad creative, based off of top‑performing UGC‑based, organic social content
Daily social listening to identify trends, language shifts, cultural moments
Surface trend opportunities and creative ideas weekly
Apply insights to content strategy and creative executions
Brand & Founder POV Execution
Generate content ideas from a brand POV (product, heritage, taste)
Help communicate TGTHR’s positioning through stories, hooks, and visual language
Preferred Skills
Strong social media leadership & strategy
Advanced video editing skills (short‑form focus)
Excellent storytelling instincts
Keen social listening & directional foresight
High attention to brand voice and creative standards
Comfortable both strategy and execution, especially for e‑commerce brands
Nice to Have
Experience in fashion, apparel, or DTC
Experience with drops, pre‑orders, or limited launches
Familiarity with subscriptions and bundles
Strong opinions backed by logic and data
What Success Looks Like (First 90 Days)
Own TGTHR’s social calendar consistently
Increase engagement and quality of branded content
Surface actionable trend insights weekly
Deliver content that reflects both brand and founder vision with clarity, craft, and consistency
Application Instructions Please submit your application via the following Google Form: https://docs.google.com/forms/d/e/1FAIpQLSe1xwhCAmkrwmeFv4mB2m6UWJA8EQ_6HMNc3RTR1G4eift7ow/viewform?usp=dialog
Seniority Level
Mid‑Senior level
Employment Type
Full‑time
Job Function
Marketing, Public Relations, and Writing/Editing
Retail Apparel and Fashion (Industry)
Additional Notes Referrals increase your chances of interviewing at TGTHR by 2x.
#J-18808-Ljbffr
This position is for an on-site only role in Los Angeles; remote work will not be allowed
Full Time
UGC and native style content background is preferred
Please make sure that all submissions have a portfolio link with videos that you have actually edited
The role is $25/hr, please do not apply if you have higher needs, it will not be approved
There is a link at the bottom of the description where you need to apply for this role; please submit your application via that link and include a short video/self‑tape introducing yourself—no one will be considered unless this part is fulfilled.
About Company TGTHR is a premium men’s essentials brand built around confidence through form, fit, and feel.
We create elevated basics through obsessive focus on fabric science, fit engineering, and wash alchemy — designing products that meaningfully improve how men feel in their bodies.
TGTHR is a founder‑led brand, built by operators with 40+ years of combined experience across fashion, e‑commerce, and brand building. The brand is launching in January 2026 for the USA market, with a global rollout later in the following 12 months.
Our founders have collectively:
Generated hundreds of millions of dollars in consumer revenue
Built and scaled multiple DTC and omnichannel brands
Produced and distributed tens of millions of garments globally
Led high‑performing paid media strategies across Meta, Google, TikTok, and other leading platforms
Developed deep TikTok Shop expertise, driving performance through content‑led commerce, creator partnerships, and conversion‑optimized storefronts
Opportunity
Direct access to founders who have scaled real businesses
Exposure to best‑in‑class e‑commerce, paid media, and platform strategy
Real ownership and responsibility, not busywork
A chance to help build a premium, long‑term brand the right way
We’re looking for someone who wants to learn fast, execute cleanly, and grow alongside the brand.
Role We’re hiring a Social Media Manager, Content Creator & Video Editor who will help shape the strategy, execution, and evolution of TGTHR’s social presence. This role blends:
Strategic Social Media Management
Video Editing & Creative Production
Social Listening & Trend Identification
You will guide how TGTHR shows up daily — not just posting content, but driving brand narratives that resonate with our audience from both a brand POV and a founder POV.
Responsibilities
Lead social strategy for platforms including Instagram & TikTok (priorities), YouTube Shorts, and others
Set content cadence, formats, hooks and strategic direction
Monitor, analyze, and report performance trends
Own social KPIs tied to awareness, retention, and brand affinity
Content Creation & Editing
Edit and produce short‑form video (Reels, TikToks, Shorts) with strong pacing, hooks, and brand voice
Collaborate with founders and creative team on content concepts
Ensure all social creative aligns with TGTHR brand identity and standards
Create carousels and other relevant image‑based posts
Work with growth team to help on ad creative, based off of top‑performing UGC‑based, organic social content
Daily social listening to identify trends, language shifts, cultural moments
Surface trend opportunities and creative ideas weekly
Apply insights to content strategy and creative executions
Brand & Founder POV Execution
Generate content ideas from a brand POV (product, heritage, taste)
Help communicate TGTHR’s positioning through stories, hooks, and visual language
Preferred Skills
Strong social media leadership & strategy
Advanced video editing skills (short‑form focus)
Excellent storytelling instincts
Keen social listening & directional foresight
High attention to brand voice and creative standards
Comfortable both strategy and execution, especially for e‑commerce brands
Nice to Have
Experience in fashion, apparel, or DTC
Experience with drops, pre‑orders, or limited launches
Familiarity with subscriptions and bundles
Strong opinions backed by logic and data
What Success Looks Like (First 90 Days)
Own TGTHR’s social calendar consistently
Increase engagement and quality of branded content
Surface actionable trend insights weekly
Deliver content that reflects both brand and founder vision with clarity, craft, and consistency
Application Instructions Please submit your application via the following Google Form: https://docs.google.com/forms/d/e/1FAIpQLSe1xwhCAmkrwmeFv4mB2m6UWJA8EQ_6HMNc3RTR1G4eift7ow/viewform?usp=dialog
Seniority Level
Mid‑Senior level
Employment Type
Full‑time
Job Function
Marketing, Public Relations, and Writing/Editing
Retail Apparel and Fashion (Industry)
Additional Notes Referrals increase your chances of interviewing at TGTHR by 2x.
#J-18808-Ljbffr