Afina
Summary
We’re looking for a
Performance Creative Strategist
to join Afina, one of the fastest growing e-commerce companies in the beauty space.
What’s Afina? We are on a mission to
make clean, chemical-free water accessible to everyone—at home, in the shower, and wherever life takes you.
We’re hiring a Creative Strategist to scale our content engine, lead cross-functional creative initiatives, and drive performance through smart, innovative storytelling.
This will be a fully remote position.
You’d Be a Fit If:
You have 2–5 years of experience in creative strategy, content, or performance roles
You’ve scaled creative content at a high-growth consumer brand (bonus points if you've harnessed AI to do so)
You're well organized and operate at high creative velocity
You love storytelling, but you live for results
You thrive in fast-paced, bottoms-up teams
You have an eye for branding, detail, and copy, and can apply our customers' lens to everything you create
Key Responsibilities:
Drive content creation across channels by generating winning ads: lead concepting, copywriting, scripting, and directing for scroll-stopping videos and visuals
Scale creative output by owning content and asset velocity goals
Develop playbooks, UGC frameworks, new formats, and test strategies to unlock fresh growthInterpret ROAS, CTR, hook rate, thumbstop rate, etc. to inform weekly creative optimizations
Demonstrate cross-functional leadership by aligning with Product, Marketing, Video, and CX to ensure creative integration and effectiveness
Use AI to accelerate creative ideation, copywriting, and production workflows
Develop strategic customer avatars and content that maps to key marketing funnel stages and brand goals
Why Work at Afina?
Afina has shipped over 250,000 showerheads in just 18 months and are the #1 seller on Amazon.
Impact: Your ideas = business results + brand love
Autonomy: Craft creative strategy with room to build
Team: Grounded, ambitious, and kind coworkers who get sh*t done
Compensation
Competitive base salary +Bonusses (based on ROAS targets)
Free Afina products
Hiring Process
Initial Exercise
Screening Interview
Case Study Assessment
Cultural Fit Interview
Offer with conditional Reference Check
#J-18808-Ljbffr
Performance Creative Strategist
to join Afina, one of the fastest growing e-commerce companies in the beauty space.
What’s Afina? We are on a mission to
make clean, chemical-free water accessible to everyone—at home, in the shower, and wherever life takes you.
We’re hiring a Creative Strategist to scale our content engine, lead cross-functional creative initiatives, and drive performance through smart, innovative storytelling.
This will be a fully remote position.
You’d Be a Fit If:
You have 2–5 years of experience in creative strategy, content, or performance roles
You’ve scaled creative content at a high-growth consumer brand (bonus points if you've harnessed AI to do so)
You're well organized and operate at high creative velocity
You love storytelling, but you live for results
You thrive in fast-paced, bottoms-up teams
You have an eye for branding, detail, and copy, and can apply our customers' lens to everything you create
Key Responsibilities:
Drive content creation across channels by generating winning ads: lead concepting, copywriting, scripting, and directing for scroll-stopping videos and visuals
Scale creative output by owning content and asset velocity goals
Develop playbooks, UGC frameworks, new formats, and test strategies to unlock fresh growthInterpret ROAS, CTR, hook rate, thumbstop rate, etc. to inform weekly creative optimizations
Demonstrate cross-functional leadership by aligning with Product, Marketing, Video, and CX to ensure creative integration and effectiveness
Use AI to accelerate creative ideation, copywriting, and production workflows
Develop strategic customer avatars and content that maps to key marketing funnel stages and brand goals
Why Work at Afina?
Afina has shipped over 250,000 showerheads in just 18 months and are the #1 seller on Amazon.
Impact: Your ideas = business results + brand love
Autonomy: Craft creative strategy with room to build
Team: Grounded, ambitious, and kind coworkers who get sh*t done
Compensation
Competitive base salary +Bonusses (based on ROAS targets)
Free Afina products
Hiring Process
Initial Exercise
Screening Interview
Case Study Assessment
Cultural Fit Interview
Offer with conditional Reference Check
#J-18808-Ljbffr