WEX is hiring: Director, Product Marketing - Health & Benefits (Seattle) in Seat

This is a remote position, however, the candidate must reside within 30 miles of one of the following locations : WEX is on a mission to simplify the business of running a businessthrough smarter workflows and financial intelligence. Nowhere is that mission more essential than in Health & Benefits, where we help individuals and employers navigate healthcare costs, manage compliance, and unlock financial wellness. Own positioning, messaging, and go-to-market strategy across our Health & Benefits portfoliotailored to employers, brokers, partners, and account holders. Translate complex product, legal, and regulatory updates into language and tools that empower sales and drive adoption. Use AI tools to accelerate insight generation, scale campaign development, and personalize experiences across segments. Partner with product, growth, and CX teams to shape roadmap strategy and ensure tight feedback loops between marketing and the market. Define key marketing KPIs and build the systems to measure, report, and act on what's workingand what's not. 10+ years of experience in B2B or B2B2C product marketing, with a strong background in fintech, healthcare, benefits tech, or compliance-heavy products. ~ Proven success leading product marketing teams and GTM strategies that drive measurable revenue impact. ~ Mastery of customer segmentation, value proposition design, and field enablementacross both direct and partner channels. ~ GenAI, predictive analytics, sales intelligence) and how to apply them in messaging, campaign design, and performance optimization. ~ Strong operational instinctsyou build systems that scale and help your team move faster and smarter. ~ Clear communicator with a bias for action and a passion for helping people better understand and use their benefits. The base pay range represents the anticipated low and high end of the pay range for this position. Non-sales roles are typically eligible for a quarterly or annual bonus based on their role and applicable plan. WEX's comprehensive and market competitive benefits are designed to support your personal and professional well-being. Benefits include health, dental and vision insurances, retirement savings plan, paid time off, health savings account, flexible spending accounts, life insurance, disability insurance, tuition reimbursement, and more.