SalaryGuide
Responsibilities
Campaign and PR Management
Ensure quality execution of marketing campaign assets
Lead the building of campaign briefs for marketing campaign assets and initiatives, with oversight from the Growth Marketing Manager
Own the development and optimization of email marketing campaigns to clients and prospects, leveraging A/B testing, segmentation, and automation tools to maximize engagement and conversion
Manage social media strategy (LinkedIn, Facebook, Instagram) and online presence, optimizing content for engagement while ensuring alignment with brand tone, positioning, and goals
Generate positive PR for Workshop Digital by submitting company news, including announcements for new hires and clients, and awards to local publications
Assist the Growth Marketing Manager with maintaining budgets
Research potential new local and national advertising opportunities to promote brand awareness
Requirements
A minimum of 3 years of proven experience in growth marketing
Strong organization skills and attention to detail
Clearly and effectively articulates thoughts
Excellent analytical, project management, and time management skills
Able to identify and resolve problems
Excellent communication and interpersonal skills.
Creative thinker with a data-driven and analytical mindset.
Basic level skills in MS Office Suite and Google Suite, particularly in Excel, Google Sheets, Google Slides, and Google Docs
Preferred Benefits
A real Four Day Work Week (4DWW) policy where 90% of Fridays are off!
Competitive salaries
Hybrid workspace for Richmonders (only Mondays are required)
3 months fully paid Parental Leave
8 hours of paid volunteer time per quarter
401k with 3% non-elective contributions
A comprehensive health benefit package, including 2 medical plans, dental, and vision insurance
Life insurance, short-term, and long-term disability
#J-18808-Ljbffr
Campaign and PR Management
Ensure quality execution of marketing campaign assets
Lead the building of campaign briefs for marketing campaign assets and initiatives, with oversight from the Growth Marketing Manager
Own the development and optimization of email marketing campaigns to clients and prospects, leveraging A/B testing, segmentation, and automation tools to maximize engagement and conversion
Manage social media strategy (LinkedIn, Facebook, Instagram) and online presence, optimizing content for engagement while ensuring alignment with brand tone, positioning, and goals
Generate positive PR for Workshop Digital by submitting company news, including announcements for new hires and clients, and awards to local publications
Assist the Growth Marketing Manager with maintaining budgets
Research potential new local and national advertising opportunities to promote brand awareness
Requirements
A minimum of 3 years of proven experience in growth marketing
Strong organization skills and attention to detail
Clearly and effectively articulates thoughts
Excellent analytical, project management, and time management skills
Able to identify and resolve problems
Excellent communication and interpersonal skills.
Creative thinker with a data-driven and analytical mindset.
Basic level skills in MS Office Suite and Google Suite, particularly in Excel, Google Sheets, Google Slides, and Google Docs
Preferred Benefits
A real Four Day Work Week (4DWW) policy where 90% of Fridays are off!
Competitive salaries
Hybrid workspace for Richmonders (only Mondays are required)
3 months fully paid Parental Leave
8 hours of paid volunteer time per quarter
401k with 3% non-elective contributions
A comprehensive health benefit package, including 2 medical plans, dental, and vision insurance
Life insurance, short-term, and long-term disability
#J-18808-Ljbffr