Home Depot
Position Purpose:
The Associate Media Manager is responsible for owning and supporting the planning and execution of omni-channel campaigns, with a specific focus on in-house campaigns. This role plays a key part in campaign implementation, ensuring all objectives, strategies, and tactics are aligned with broader marketing goals. The Associate Media Manager will steward campaign performance, monitor, and optimize activations, and support the development and delivery of reporting and insights.
Success in this role requires the ability to work nimbly in a fast-paced environment, strong presentation skills to effectively communicate strategies and results to both internal teams and leadership, and a collaborative mindset to foster effective partnerships with cross-channel teams. The ideal candidate will be both detail-oriented and strategic, comfortable managing multiple priorities, and excited to contribute to the continued evolution of performance marketing efforts.
Key Responsibilities:
45% Campaign Management - Manage some components of addressable channel campaigns directly, implementing larger strategy into each plan, including bidding, targeting, channel unit/ad creation, etc. with autonomy; Help to develop and support test & learn agendas; Track and ensure channel performance standards are met or exceeded
40% Channel Management - Support omni-channel planning, buying/activating and reporting for all programs and campaigns with autonomy, ensuring larger strategy is implemented as part of each program and/or campaign; Involved in agency and partner management and integration into workflows
15% Organizational Alignment - Build relationships and handle communications and feedback loops with key internal and external stakeholders, including channel and platform partners, agencies, etc; Ensure best practices are utilized/shared; Act as an informal leader and mentor within the channel organization
Direct Manager/Direct Reports:
This position typically reports to Manager of Media
This position has 0 Direct Reports
Physical Requirements:
Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
Must be eighteen years of age or older.
Must be legally permitted to work in the United States.
Preferred Qualifications:
Hands-on Paid Search experience managing large budgets and multiple stakeholders
Proficiency in Google/Microsoft Editor and SA360 for bulk changes
Mastery of budget pacing and bid strategies
Demonstrated proficiency in Google Ads and Bing Ads paid management platforms
Understanding of 3rd party tracking and serving technology related to SEM (Search Ads 360 DoubleClick, Skai/Kenshoo, Marin, Adobe, etc)
Active Google Ads, Bing/Microsoft Ads, SA360, Skai/Kenshoo or Marin Certifications preferred
Possess a basic understanding of all digital media disciplines
Strong project management and multi-tasking skills are a must
Strong analytical and problem‑solving skills, identifying trends and storytelling.
Detail oriented with strong attention to project management and follow‑through
Excellent presentation and analytical skills
Exemplary written and oral communication skills
Expert‑level Excel and strong PowerPoint (PPT) skills
Previous media agency experience preferred
Must be a team player willing to provide support where needed with projects and planning
Availability of check‑ins and optimizations during key holiday periods
Demonstrated proficiency in Google Ads and Bing Ads paid management platforms
Understanding of 3rd party tracking and serving technology related to SEM (Search Ads 360 DoubleClick, Skai/Kenshoo, Marin, Adobe, etc)
Active Google Ads, Bing/Microsoft Ads, SA360, Skai/Kenshoo or Marin Certifications preferred
Minimum Education:
The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
Minimum Years of Work Experience:
3
Competencies:
Action Oriented
Collaborates
Drives Engagement
Communicates Effectively
Customer Focus
Drives Results
Manages Conflict
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. - $0.00 - $0.00
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Success in this role requires the ability to work nimbly in a fast-paced environment, strong presentation skills to effectively communicate strategies and results to both internal teams and leadership, and a collaborative mindset to foster effective partnerships with cross-channel teams. The ideal candidate will be both detail-oriented and strategic, comfortable managing multiple priorities, and excited to contribute to the continued evolution of performance marketing efforts.
Key Responsibilities:
45% Campaign Management - Manage some components of addressable channel campaigns directly, implementing larger strategy into each plan, including bidding, targeting, channel unit/ad creation, etc. with autonomy; Help to develop and support test & learn agendas; Track and ensure channel performance standards are met or exceeded
40% Channel Management - Support omni-channel planning, buying/activating and reporting for all programs and campaigns with autonomy, ensuring larger strategy is implemented as part of each program and/or campaign; Involved in agency and partner management and integration into workflows
15% Organizational Alignment - Build relationships and handle communications and feedback loops with key internal and external stakeholders, including channel and platform partners, agencies, etc; Ensure best practices are utilized/shared; Act as an informal leader and mentor within the channel organization
Direct Manager/Direct Reports:
This position typically reports to Manager of Media
This position has 0 Direct Reports
Physical Requirements:
Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
Must be eighteen years of age or older.
Must be legally permitted to work in the United States.
Preferred Qualifications:
Hands-on Paid Search experience managing large budgets and multiple stakeholders
Proficiency in Google/Microsoft Editor and SA360 for bulk changes
Mastery of budget pacing and bid strategies
Demonstrated proficiency in Google Ads and Bing Ads paid management platforms
Understanding of 3rd party tracking and serving technology related to SEM (Search Ads 360 DoubleClick, Skai/Kenshoo, Marin, Adobe, etc)
Active Google Ads, Bing/Microsoft Ads, SA360, Skai/Kenshoo or Marin Certifications preferred
Possess a basic understanding of all digital media disciplines
Strong project management and multi-tasking skills are a must
Strong analytical and problem‑solving skills, identifying trends and storytelling.
Detail oriented with strong attention to project management and follow‑through
Excellent presentation and analytical skills
Exemplary written and oral communication skills
Expert‑level Excel and strong PowerPoint (PPT) skills
Previous media agency experience preferred
Must be a team player willing to provide support where needed with projects and planning
Availability of check‑ins and optimizations during key holiday periods
Demonstrated proficiency in Google Ads and Bing Ads paid management platforms
Understanding of 3rd party tracking and serving technology related to SEM (Search Ads 360 DoubleClick, Skai/Kenshoo, Marin, Adobe, etc)
Active Google Ads, Bing/Microsoft Ads, SA360, Skai/Kenshoo or Marin Certifications preferred
Minimum Education:
The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
Minimum Years of Work Experience:
3
Competencies:
Action Oriented
Collaborates
Drives Engagement
Communicates Effectively
Customer Focus
Drives Results
Manages Conflict
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. - $0.00 - $0.00
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