Align Social Impact is hiring: Social Media Strategy in New York
Align Social Impact, New York, NY, US
Align Social Impact is seeking a part-time Social Media Strategist and Account Manager to support mission-driven clients across culture, philanthropy, advocacy, and impact. The Social Media Strategist will translate ideas and issue areas into social content and digital strategies that engage audiences, elevate storytelling, and advance impact narratives. The role focuses on strategy, narrative, cultural fluency, and light execution, with opportunities for collaboration across PR, research, and creative workstreams.
Key Responsibilities:
- Strategy & Narrative:
- Develop platform-appropriate social media strategies aligned to client goals and impact narratives as well as the firm's.
- Define content pillars, audience maps, platform roles, and messaging frameworks.
- Identify cultural and digital trends, conversation moments, and narrative opportunities relevant to impact work.
- Content + Light Execution:
- Draft captions, posts, and short-form social copy.
- Build and maintain content calendars.
- Develop graphical content using platforms like Canva.
- Schedule/publish content across platforms.
- Conduct social listening and audience research.
- Support event or moment-based social activations.
- Implement and manage paid spend and monitor over time.
- Reporting + Insights:
- Track social performance and synthesize insights into monthly reports for Align and its clients.
- Monitor public conversation and narrative context surrounding client topics.
- Surface recommendations to optimize reach, engagement, and narrative alignment.
- Collaboration + Communication:
- Participate in internal and client check-ins and strategy reviews.
- Coordinate with PR, research, and creative teams to ensure integrated storytelling.
- Manage timelines and workflows associated with social deliverables.
- 4–5+ years of experience in social media strategy, digital communications, or related roles.
- Strong writing and storytelling skills with fluency across platforms.
- Experience working with nonprofits, foundations, social enterprises, impact leaders, cultural institutions, advocacy groups, or mission-driven brands.
- Demonstrated competency in identifying cultural and digital trends, social moments, and narrative opportunities relevant to impact communications.
- Experience with scheduling and analytics tools (e.g., Later, Sprout, Creator Studio).
- Interest in social impact, culture, and narrative change.
- Ability to manage timelines with minimal supervision.
- Available to work EST hours as needed.
- Multilingual or bilingual proficiency.
- Basic visual or media literacy (e.g., photography, video capture/editing, Canva, CapCut, or Adobe tools).
- Experience supporting event-based social content capture.
- Knowledge of platform-specific creative best practices.
Engagement Details:
- Contract Type: 1099 Independent Contractor.
- Hours: ~15 hours/week (EST hours).
- Compensation: $2,400/month.
- Location: Hybrid (NYC + Remote).
- Term: 6 months with potential extension.
Our team looks forward to reviewing your application. Please note that due to the high volume of applications, we do not provide status updates to all who submit. To that end, should your application be chosen for the first round of interviews, you will be contacted by a member of the Align team. Thank you for your interest in Align Social Impact
About Align Social Impact:
With more than two decades of experience in the social impact sector, our expert team of diverse leaders works at the intersection of research, communications, culture, philanthropy and social change. On a mission to drive community, business and social outcomes through communications and storytelling, advocacy campaigns, systems improvement and transformational partnerships, Align Social Impact is a women-owned business with offices in New York City and Amsterdam. Tailored to support brands, nonprofits, foundations and talent, our firm's core service offerings fall into five distinct but interconnected pillars: Philanthropy & Partnerships; Impact Strategy & Organizational Development; Policy, Advocacy & Campaigns; and Communications, Thought Leadership & Events. We're honored to work with some of the world's most inspiring and influential organizations and individuals to accelerate impact in ways that can be felt and measured in support of our shared vision of a just, inclusive and vibrant world where people, planet and culture thrive.