Director, Content Strategy Job at The Walt Disney Company in Santa Monica
The Walt Disney Company, Santa Monica, California, United States
Director, Content Strategy
Job ID 10138440
Location Santa Monica, California, United States
Business Disney Direct to Consumer
Date posted Dec. 18, 2025
Job Summary
Disney’s DTC Content Partnerships team is seeking a strategic and analytical leader who will be an exceptional addition to our team. In this role, you will report directly to the VP of Content Partnerships Strategy & Analysis and be an integral part of the group responsible for leading strategic, operational, and analytical projects across the DTC Content organization. You will be responsible for providing a data-driven perspective on DTC’s content portfolio to inform key business decisions, surface opportunities, and develop recommendations to drive content strategy and decision making. You will be blending quantitative output with a strong subjective filter to create meaningful insights, all at a breakneck pace. The right person for this role is a self-starter with exceptional analytical abilities, a passion for operational rigor, and a demonstrated ability to drive business value through analytics. If you’re eager to shape DTC’s content strategy in an ever-evolving streaming space, then this is the job for you!
What You’ll Do
- Develop and lead the vision behind operational processes and best practices, leveraging AI and other tooling to drive measured improvements in operational efficiency
- Partner with Content Leadership and DTC cross-functional stakeholders (e.g., CP&A, Disney+ Programming, Data) to synthesize and package audience and viewership insights for DTC leadership, guiding the overall development and execution of DTC’s content strategy
- Lead complex analyses across key content metrics and behavioral insights, synthesizing data and insights into materials with actionable recommendations that are suitable for business leads to make informed decisions
- Drive communications, collaboration, and partnership between DTC and internal content studios, with a focus on translating data into actionable insights for creatives
- Collaborate with leaders across TWDC (e.g., Marketing, Product, PR, Distribution, Finance, Legal, Operations) to represent the Content perspective and drive cross-functional initiatives
What to Bring
- Bachelor’s Degree in a quantitative or business-focused field, or equivalent work experience
- 12+ years of experience in analytics, strategy, and/or business operations, preferably within the media or technology sectors
- Proven leadership skills across junior and mid-level teams, with a successful track record of team building and developing talent
- Operational rigor, with specific focus on prioritization, project management and driving progress forward under pressured timelines; experience with AI tools to drive operational efficiency a plus
- Exceptional spreadsheet and presentation building skills (Google Slides/Spreadsheets, Excel)
- Highly proficient in data visualization and utilizing data to drive decision-making, with ability to connect business requirements to analytics techniques; familiarity with statistical modelling and querying a plus
- Refined communication skills with an effortless ability to tailor messages for both business and technical audiences; experienced in delivering presentations to executives/external audiences
- Acute ability to maintain both a meticulous attention to detail as well as a big-picture strategic mentality
- Passion for entertainment, TV and technology with a deep knowledge of the evolution of the digital/media industries
The hiring range for this position in Santa Monica, CA is $188,400 to $252,600 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job‑related knowledge, skills, and experience among other factors. A bonus and/or long‑term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
About Disney Direct to Consumer
Disney’s Direct to Consumer team oversees the Hulu and Disney+ streaming businesses within Disney Entertainment helping to bring The Walt Disney Company’s best-in-class storytelling to fans and families everywhere.
About The Walt Disney Company
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world‑class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with Hulu, LLC, which is part of a business we call Disney Direct to Consumer.
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