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LuLu's Landing Inc

Regional Merchandise Sales Manager

LuLu's Landing Inc, Gulf Shores, Alabama, us, 36547

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Benefits:

401(k) matching

Bonus based on performance

Competitive salary

Dental insurance

Employee discounts

Health insurance

Paid time off

Vision insurance

At LuLu’s, our story is rooted in coastal hospitality, iconic flavors, and experiences that feel like home. From our unique restaurants to our growing merchandise presence, we’re passionate about sharing the spirit of LuLu’s wherever our guests find us.

We’re currently seeking an experienced

Regional Merchandise Sales Manager

to help shape and elevate the LuLu’s brand across our retail stores in

Gulf Shores, AL; Destin, FL; North Myrtle Beach, SC;

our

Gulf Shores Airport Grab-n-Go , and our

online merchandise store .

About the Role This is a hands-on leadership role for a strategic thinker and creative merchandiser. You’ll serve as the lead buyer for all merchandise, guide regional merchandising strategy, and partner closely with store teams to ensure LuLu’s retail experience reflects the quality, energy, and authenticity our guests love.

You’ll collaborate directly with our CFO and leadership team, blending trend-awareness with financial discipline to drive sales, maintain strong vendor relationships, and build assortments that tell the LuLu’s story.

Key Responsibilities

Lead all merchandise buying, vendor relationships, and contract negotiations

Source new products, track trends, and attend trade shows to keep assortments fresh and competitive

Drive regional merchandising strategy and visual standards across all locations

Oversee online store merchandising and coordinate product promotion support

Analyze sales and inventory data to forecast trends and optimize buying decisions

Partner with store managers to enhance the guest experience through strong merchandising

Train and support store teams with product knowledge, sales strategies, and brand standards

Conduct regular on-site visits to ensure consistency, quality, and operational excellence

What We’re Looking For

Proven experience in merchandise buying and retail operations

Strong vendor negotiation and trend analysis skills

A self-starter who thrives in a fast-paced, multi-location environment

Excellent communication, organization, and leadership abilities

Willingness to travel extensively and work occasional weekends and evenings

Experience with inventory management systems and POS platforms preferred

What We Offer

Competitive salary: $85,000 annually , plus performance-based bonus

Travel reimbursement and company-provided resources

100% employer-paid health, dental, and vision insurance

401(k) with company match after one year

16 days of PTO in your first year , plus four paid holidays

The opportunity to help shape a beloved, growing brand with deep coastal roots

This is an

on-site position based in Gulf Shores, AL , with an expected schedule of

45–55 hours per week , including travel.

If you’re passionate about retail, storytelling through merchandise, and bringing a brand to life across multiple locations, we’d love to hear from you.

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