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BayOne Solutions

Senior Product Manager

BayOne Solutions, Pleasanton

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  • Partner with engineering and technical design teams to launch products that meet the needs of both advertisers and internal cross-functional teams. Write clear product requirements.
  • Prioritise the product roadmap, managing near-term product delivery while formulating a long-term product strategy to provide the most relevant and innovative measurement.
  • Analyze industry trends and industry standards, conduct competitive analysis, and identify opportunities in advertising technology and retail media
  • Navigate and solve problems within a complex matrix environment. Collaborate with cross-functional teams to bring products to market and increase adoption
  • Be an expert on the methodologies of measurement suite (Search attribution, Incrementality measurement) and communicate impact of new launches or changes to data/methodology effectively

What we are searching for:

  • Minimum of 5 years of experience in product management, leading ad-supported media experiences within the tech, retail, entertainment, or social media industries.
  • Background in retail, retail media, media platforms, and/or ad tech data in areas of advertising or marketing measurement, analytics, insights, and data science
  • Expert understanding of advertising measurement - standard media metrics, statistical models, attribution, incrementality.
  • Familiarity with machine learning, predictive analytics and optimization is a plus.
  • Analytical and wired to consume large amounts of data and insights.
  • Strong communication, storytelling, and presentation skills.
  • Bachelor's degree in Engineering, Marketing, or a related field

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Senior Product Manager • Pleasanton, CA, US

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