Marketing Operations and Strategy Manager
Base pay range: $137,000.00/yr - $147,000.00/yr
Sia Experience is the end‑to‑end marketing and customer experience arm of Sia, a global management consulting group. The Marketing Advisory Business Line delivers high‑impact, growth‑focused solutions by blending marketing, CX, creative, AI, and deep industry expertise.
Job Description
As a Marketing Operations and Strategy Manager, you will lead the execution and evolution of marketing operations and business rhythms, helping marketing leaders turn strategy into scalable, high‑impact execution. You will own larger, complex initiatives, guide teams, and ensure operational rigor across marketing programs, client work, and growth initiatives.
This role is part strategist and part program leader. You will design and implement processes, tools, and workflows that enable teams to operate effectively at scale, while owning multi‑stream initiatives end‑to‑end. You will partner closely with senior stakeholders to align priorities, manage interdependencies, and ensure execution delivers against marketing and business goals.
Strategy to Execution
- Translate leadership priorities into integrated operating plans, timelines, and success metrics.
- Own complex, multi‑workstream initiatives from planning through execution, navigating through ambiguous scenarios.
- Develop scopes, timelines, resourcing models, and delivery plans for new and expanded work.
- Ensure alignment between strategy, execution, and delivery across marketing initiatives.
Operating Models & Performance
- Design, implement, and evolve scalable operating models, workflows, and reporting frameworks.
- Build and maintain dashboards, trackers, templates, and documentation to support decision‑making.
- Own performance tracking across initiatives, including OKRs, KPIs, and marketing success metrics.
- Identify systemic gaps or inefficiencies and drive process improvements.
AI & Innovation
- Lead the adoption and responsible use of AI across strategy, operations, and decision‑making.
- Identify high‑impact AI use cases and embed AI‑enabled insights into core workflows.
- Drive measurable improvements in efficiency, quality, or performance through AI‑enabled solutions.
Team Collaboration & Leadership
- Lead cross‑functional collaboration across marketing, creative, analytics, and delivery teams.
- Provide guidance, coaching, and oversight to Associate Managers and project contributors.
- Set clear expectations and ensure consistent, high‑quality execution across workstreams.
Client Support & Growth Enablement
- Serve as a senior operational partner on complex or high‑visibility client initiatives.
- Ensure operational clarity, strong delivery, and stakeholder alignment for client work.
- Support business development by shaping operational approaches for pitches and proposals.
- Partner with leadership to ensure operational readiness for client growth and new engagements.
Qualifications
- Must reside in NYC, Los Angeles, or the Bay Area.
- Bachelor’s or master’s degree.
- 10+ years in marketing operations, program management, or strategy roles in a consulting, agency, or technology environment.
- Demonstrated experience leading complex initiatives with cross‑functional stakeholders.
- Experience supporting client delivery and business development through scoping, planning, or proposal development.
- Must be fluent in AI, with proven success embedding AI‑enabled insights into workflows and driving measurable improvements.
- Strong written and verbal communication skills with attention to clarity and structure.
- Highly organized and detail‑oriented, with the ability to manage overlapping priorities.
- Analytical and systems‑minded, with a proactive approach to process improvement.
- Fluent in building tables, slide decks, dashboards, and operational tools.
- Comfortable operating autonomously while partnering closely with senior leaders.
Compensation & Benefits
- Annual base salary range at $137,000-$147,000 commensurate with experience and qualifications.
- Annual performance‑based discretionary bonus.
- Robust health coverage: 3 medical plans, dental, vision, life/AD&D, and other voluntary insurance.
- Tax‑advantaged accounts: 401(k) with 4% matching, fully vested upon enrollment; health savings account (HSA); flexible spending accounts (FSA); health, dependent care, and commuter plans.
- Family‑friendly benefits: 100% paid parental leave for new parents with eligible tenure; building healthy families program.
- Generous paid time off (PTO) policy, 9 company holidays plus 1 floating holiday.
- Extras: college savings and student loan repayment assistance; monthly cell phone stipend; wellness program access (gym membership reimbursement, LiveHealth online virtual care, well‑being coach); employee assistance program with confidential counseling and on‑demand emotional well‑being resources.
Diversity, Equity, Inclusion & Belonging
At Sia, we foster a diverse, equitable and inclusive culture where employees and partners are valued and thrive in a sense of belonging. We are committed to recruiting and developing a diverse network of employees and investing in their growth by providing unique opportunities for professional and cultural immersion.
Sia is an equal‑opportunity employer. All aspects of employment, including hiring, promotion, remuneration, or discipline, are based solely on performance, competence, conduct, or business needs.
Office Workplace Guidelines
Consultants located in our primary market office locations—New York City, Charlotte, Seattle, and San Francisco—are expected to live within a reasonable commuting distance and attend the office at least three days per week. For consultants outside of our primary markets, we can offer more flexible in‑person requirements in accordance with your location.
Work Authorization & Sponsorship
At this time, Sia does not intend to pursue employment with applicants who will require a visa for work authorization in the United States (e.g., H1‑B, F‑1 OPT, TN, or other non‑immigrant status).
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Marketing
Industries
Advertising Services
#J-18808-Ljbffr