Tractor Supply Company
Overview
The Direct Sales Specialist will be responsible for developing and nurturing Business to Business (B2B) and Bulk Sales relationships, starting from lead generation to lead conversion. This role will collaborate with internal and external partners to develop processes and new capabilities needed to meet B2B and Bulk customers' expectations. The role serves as the primary point of contact for B2B & Bulk customers in the field and bridges to the Merchant and Operations capability to support sales and delivery of inventory to the B2B & Bulk customer. They will identify key business opportunities within their district using insights from existing B2B partnerships, lead generation tools, market research, and outreach to establish new B2B & Bulk partnerships. Essential Duties and Responsibilities
Identify, develop, and grow B2B & Bulk Sales relationships with Life Out Here event centers, venues, and businesses within the assigned area/district. Create relationships and processes to bridge Sales to Merchant Inventory and Delivery Capabilities to meet B2B & Bulk customers\' needs. Achieve monthly, quarterly, and annual sales/revenue goals as assigned. Identify and deploy new capabilities required for the B2B & Bulk customer. Manage and maintain KPIs, metrics, and financial reporting needed to sustain successful B2B & Bulk sales relationships and growth. Serve as subject matter expert and main point of contact for the B2B & Bulk customer to inform on enhancements or new capabilities for inventory and delivery needs. Conduct local market research to identify sales leads, planning and executing cold outreach, and closing sales with identified leads to achieve revenue goals. Establish and maintain solid business relationships with internal partners locally and at the Store Support Center for the support needed to sustain B2B & Bulk customer relationships, ensuring Legendary Service and financial outcomes. Stay informed on competitive and industry insights related to current and developing B2B models as well as Life Out Here event centers, businesses and venues. Maintain accountability to customer loyalty within the assigned area/district, including resolution of customer issues and analysis of reporting to identify and overcome satisfaction opportunities. Support selling initiatives (GURA): Greet the Customer; Uncover the Customer\'s needs; Recommend products; Ask for the Sale. Required Qualifications
Experience:
Minimum of one year in an Outside Sales role, preferably in B2B & Bulk sales or sales to large event centers/venues. Preferred experience partnering with retail operations to support B2B & Bulk sales customers. Education:
Bachelor’s degree in business, operations, logistics, supply chain, or related field preferred. High School diploma required. Any suitable combination of education and experience will be considered. Professional Certifications:
N/A Preferred Knowledge, Skills Or Abilities
Advanced computer skills with Microsoft PowerPoint, Word, Excel, Outlook, and OneNote. Knowledge and understanding of B2B Sales tools and processes. Strong communication (verbal, listening, and written), leadership and interpersonal skills. Analytical and problem-solving abilities. Ability to leverage relationships to accomplish sales and profitability goals. Strong negotiation skills. Farming, ranching, pet/equine, or welding knowledge is strongly preferred. Willingness to work varied hours, days, nights, and weekends as business dictates. Must have a valid driver’s license. Working Conditions
Hybrid / Flexible working conditions Travel required 50% - 75% to customer sites & districts, TSC Stores and DCs Promote a safe and productive work environment for Team Members and customers and adhere to Company safety training and guidelines Physical Requirements
Sitting Standing (not walking) Walking Kneeling/Stooping/Bending Driving a vehicle Reaching overhead Lifting up to 50 pounds Disclaimer
This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. A team member should perform all duties as assigned by his/ her supervisor. Company Info
At Tractor Supply and Petsense by Tractor Supply, our Team Members are the heart of our success. Their dedication, passion, and hard work drive everything we do, and we are committed to supporting them with a comprehensive and accessible total reward package. We understand the evolving needs of our Team Members and their families, and we strive to offer meaningful, competitive, and sustainable benefits that support their well-being today and in the future. Our benefits extend beyond medical, dental, and vision coverage, including company-paid life and disability insurance, paid parental leave, tuition reimbursement, and family planning resources such as adoption and surrogacy assistance, for all full-time Team Members and all part-time Team Members. Part-time new hires gain eligibility for TSC Benefits by averaging at least 15 hours per week during their 90-day lookback period. The lookback period starts the first of the month following the date of hire. If the 15-hour requirement was met, the benefits eligibility date will be the first day of the month following 4 months of continuous service. Please visit this link for more specific information about the benefits and leave policies applicable to the position you’re applying for.
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The Direct Sales Specialist will be responsible for developing and nurturing Business to Business (B2B) and Bulk Sales relationships, starting from lead generation to lead conversion. This role will collaborate with internal and external partners to develop processes and new capabilities needed to meet B2B and Bulk customers' expectations. The role serves as the primary point of contact for B2B & Bulk customers in the field and bridges to the Merchant and Operations capability to support sales and delivery of inventory to the B2B & Bulk customer. They will identify key business opportunities within their district using insights from existing B2B partnerships, lead generation tools, market research, and outreach to establish new B2B & Bulk partnerships. Essential Duties and Responsibilities
Identify, develop, and grow B2B & Bulk Sales relationships with Life Out Here event centers, venues, and businesses within the assigned area/district. Create relationships and processes to bridge Sales to Merchant Inventory and Delivery Capabilities to meet B2B & Bulk customers\' needs. Achieve monthly, quarterly, and annual sales/revenue goals as assigned. Identify and deploy new capabilities required for the B2B & Bulk customer. Manage and maintain KPIs, metrics, and financial reporting needed to sustain successful B2B & Bulk sales relationships and growth. Serve as subject matter expert and main point of contact for the B2B & Bulk customer to inform on enhancements or new capabilities for inventory and delivery needs. Conduct local market research to identify sales leads, planning and executing cold outreach, and closing sales with identified leads to achieve revenue goals. Establish and maintain solid business relationships with internal partners locally and at the Store Support Center for the support needed to sustain B2B & Bulk customer relationships, ensuring Legendary Service and financial outcomes. Stay informed on competitive and industry insights related to current and developing B2B models as well as Life Out Here event centers, businesses and venues. Maintain accountability to customer loyalty within the assigned area/district, including resolution of customer issues and analysis of reporting to identify and overcome satisfaction opportunities. Support selling initiatives (GURA): Greet the Customer; Uncover the Customer\'s needs; Recommend products; Ask for the Sale. Required Qualifications
Experience:
Minimum of one year in an Outside Sales role, preferably in B2B & Bulk sales or sales to large event centers/venues. Preferred experience partnering with retail operations to support B2B & Bulk sales customers. Education:
Bachelor’s degree in business, operations, logistics, supply chain, or related field preferred. High School diploma required. Any suitable combination of education and experience will be considered. Professional Certifications:
N/A Preferred Knowledge, Skills Or Abilities
Advanced computer skills with Microsoft PowerPoint, Word, Excel, Outlook, and OneNote. Knowledge and understanding of B2B Sales tools and processes. Strong communication (verbal, listening, and written), leadership and interpersonal skills. Analytical and problem-solving abilities. Ability to leverage relationships to accomplish sales and profitability goals. Strong negotiation skills. Farming, ranching, pet/equine, or welding knowledge is strongly preferred. Willingness to work varied hours, days, nights, and weekends as business dictates. Must have a valid driver’s license. Working Conditions
Hybrid / Flexible working conditions Travel required 50% - 75% to customer sites & districts, TSC Stores and DCs Promote a safe and productive work environment for Team Members and customers and adhere to Company safety training and guidelines Physical Requirements
Sitting Standing (not walking) Walking Kneeling/Stooping/Bending Driving a vehicle Reaching overhead Lifting up to 50 pounds Disclaimer
This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. A team member should perform all duties as assigned by his/ her supervisor. Company Info
At Tractor Supply and Petsense by Tractor Supply, our Team Members are the heart of our success. Their dedication, passion, and hard work drive everything we do, and we are committed to supporting them with a comprehensive and accessible total reward package. We understand the evolving needs of our Team Members and their families, and we strive to offer meaningful, competitive, and sustainable benefits that support their well-being today and in the future. Our benefits extend beyond medical, dental, and vision coverage, including company-paid life and disability insurance, paid parental leave, tuition reimbursement, and family planning resources such as adoption and surrogacy assistance, for all full-time Team Members and all part-time Team Members. Part-time new hires gain eligibility for TSC Benefits by averaging at least 15 hours per week during their 90-day lookback period. The lookback period starts the first of the month following the date of hire. If the 15-hour requirement was met, the benefits eligibility date will be the first day of the month following 4 months of continuous service. Please visit this link for more specific information about the benefits and leave policies applicable to the position you’re applying for.
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