Puffy
Digital Marketing Manager (AI-Powered)
Company:
Puffy
Location:
Remote
Base Pay Range:
$110,000.00/yr - $130,000.00/yr
Compensation:
USD $130,000 per annum + up to 25% Performance Bonus
Total Annual Package:
Up to USD $167,300
Role Overview Puffy is a Top 5 US mattress brand with 100% YoY growth since 2016, recognized as a Great Place to Work. This role is for a D2C performance marketer ready to own Meta and multi‑channel paid strategies that drive 8‑figure revenue impact.
You’ll launch, optimize, and scale campaigns across Meta, Google Ads, YouTube, and emerging platforms while strategically contributing to Affiliate, SEO, SEM, and Email channels. You’ll work alongside our Forbes Council member CEO to architect the next generation of our digital acquisition engine.
What You’ll Do
Own Multi‑Channel Strategy with revenue accountability across Meta, Google, YouTube, and emerging platforms.
Partner with the 1%: collaborate with our Forbes Council member CEO and contribute to strategic decisions.
Embrace Radical Flexibility: work from anywhere globally, manage output and impact, not hours logged.
Build the Marketing Playbook others will copy: architect new growth engines, create competitive advantages, and influence company‑wide strategy.
Qualifications
5+ Years of experience, including at least 2 years managing Meta campaigns for D2C brands.
Proven success driving revenue across multiple digital channels.
Hands‑on knowledge of Google Ads, YouTube, and other performance marketing platforms with a track record of meeting or exceeding ROAS goals.
Proficient in campaign tracking, attribution analysis, and data interpretation to guide strategic decisions.
Experience optimizing funnels from initial awareness through conversion, including ad‑to‑LP optimization.
Ability to ideate compelling ad concepts and guide creative assets, working effectively with design teams.
Working knowledge of Affiliate, SEO, SEM, and Email with ability to contribute to strategy.
Good to Have
Mattress, furniture, or home goods sector background.
Experience with programmatic channels, TikTok Ads.
Familiar with automated ad creation tools and DCO.
Experience creating and optimizing video content for social and search platforms.
Knowledge of Meta Shopping features and other social commerce integrations.
Benefits
Monthly performance bonuses (up to 25% of monthly salary, earned each month based on performance).
Leaders Club: elite lifestyle program with premium wellness memberships, exclusive professional networking events, and annual leadership retreats.
We’re an AI‑First organization with an AI-native tool stack.
Comprehensive medical, dental, and vision insurance (US‑based employees).
Health insurance stipend (International employees).
Generous Paid Time Off (PTO) + public holidays (based on location).
Remote First: work from anywhere globally.
International team collaboration (14+ nationalities).
401(k) with Company Match (US employees).
Free Puffy mattress after 6 months completion.
$1,000 Puffy/Halo Board store credit after 1 year completion.
Ready to Shape Your Story? The alternative is another year where your campaigns hit plateaus and your strategic insights die in committee.
Click
Apply
and take the first step.
#J-18808-Ljbffr
Puffy
Location:
Remote
Base Pay Range:
$110,000.00/yr - $130,000.00/yr
Compensation:
USD $130,000 per annum + up to 25% Performance Bonus
Total Annual Package:
Up to USD $167,300
Role Overview Puffy is a Top 5 US mattress brand with 100% YoY growth since 2016, recognized as a Great Place to Work. This role is for a D2C performance marketer ready to own Meta and multi‑channel paid strategies that drive 8‑figure revenue impact.
You’ll launch, optimize, and scale campaigns across Meta, Google Ads, YouTube, and emerging platforms while strategically contributing to Affiliate, SEO, SEM, and Email channels. You’ll work alongside our Forbes Council member CEO to architect the next generation of our digital acquisition engine.
What You’ll Do
Own Multi‑Channel Strategy with revenue accountability across Meta, Google, YouTube, and emerging platforms.
Partner with the 1%: collaborate with our Forbes Council member CEO and contribute to strategic decisions.
Embrace Radical Flexibility: work from anywhere globally, manage output and impact, not hours logged.
Build the Marketing Playbook others will copy: architect new growth engines, create competitive advantages, and influence company‑wide strategy.
Qualifications
5+ Years of experience, including at least 2 years managing Meta campaigns for D2C brands.
Proven success driving revenue across multiple digital channels.
Hands‑on knowledge of Google Ads, YouTube, and other performance marketing platforms with a track record of meeting or exceeding ROAS goals.
Proficient in campaign tracking, attribution analysis, and data interpretation to guide strategic decisions.
Experience optimizing funnels from initial awareness through conversion, including ad‑to‑LP optimization.
Ability to ideate compelling ad concepts and guide creative assets, working effectively with design teams.
Working knowledge of Affiliate, SEO, SEM, and Email with ability to contribute to strategy.
Good to Have
Mattress, furniture, or home goods sector background.
Experience with programmatic channels, TikTok Ads.
Familiar with automated ad creation tools and DCO.
Experience creating and optimizing video content for social and search platforms.
Knowledge of Meta Shopping features and other social commerce integrations.
Benefits
Monthly performance bonuses (up to 25% of monthly salary, earned each month based on performance).
Leaders Club: elite lifestyle program with premium wellness memberships, exclusive professional networking events, and annual leadership retreats.
We’re an AI‑First organization with an AI-native tool stack.
Comprehensive medical, dental, and vision insurance (US‑based employees).
Health insurance stipend (International employees).
Generous Paid Time Off (PTO) + public holidays (based on location).
Remote First: work from anywhere globally.
International team collaboration (14+ nationalities).
401(k) with Company Match (US employees).
Free Puffy mattress after 6 months completion.
$1,000 Puffy/Halo Board store credit after 1 year completion.
Ready to Shape Your Story? The alternative is another year where your campaigns hit plateaus and your strategic insights die in committee.
Click
Apply
and take the first step.
#J-18808-Ljbffr