Overview
Unily is the world’s leading digital employee experience platform, partnering with iconic brands such as Estée Lauder, CVS Health, and British Airways. Recognized as a Leader in the Gartner® Magic Quadrant™ for Intranet Solutions (2025), the Forrester Wave™ (Intranet Platforms, 2024), and the IDC MarketScape™ (Worldwide Experience‑Centric Intelligent Digital Workspaces, 2025), Unily powers organizational velocity through dynamic employee experience transformation.
Job Purpose
As Content Marketing Manager, you will ignite Unily’s content strategy and amplify our brand voice across enterprise audiences. You will collaborate closely with Marketing, Product, and Commercial teams to deliver compelling thought‑leadership, customer‑story campaigns, and a scalable self‑service content creation ecosystem.
Responsibilities
Champion Unily’s brand, values, and tone, ensuring consistent voice across all communications.
Act as a subject‑matter expert in employee experience thought‑leadership, advancing the company’s agenda through internal and external collaboration.
Own and deliver a centralized self‑service content creation capability, including tool delivery, company enablement, and user adherence.
Lead weekly and monthly content planning cycles, coordinating with Marketing, Commercial, and Product teams.
Develop and execute a content strategy that translates employee experience news and trends into high‑impact material, positioning Unily as an industry leader.
Co‑create customer‑led thought‑leadership content—blogs, webinars, videos, white papers, and speaking opportunities—with enterprise customers.
Drive the end‑to‑end production of all required content formats, including video campaigns, white papers, blogs, and social media.
Manage the marketing content calendar, aligning priorities across multiple teams and ensuring consistent execution across platforms and channels.
Apply deep understanding of B2B content performance metrics, reporting success back to key stakeholders.
Oversee external agencies where applicable, ensuring brand guidelines and best‑in‑class quality.
Qualifications
5+ years producing B2B content strategies within technology companies.
Proven track record delivering multichannel campaigns that generate measurable audience growth, new customer acquisition, and customer engagement.
Strong cross‑functional collaboration skills, convincing and motivating stakeholders at all levels.
Ability to operate strategically and executionally—setting direction while delivering hands‑on results.
Experience managing large‑scale budgets for campaigns and reporting on success metrics.
Excellent organizational skills, juggling multiple projects and reacting to climate news that requires quick reporting.
Data‑driven and passionate about implementing change based on evidence.
Experience managing freelancers, external creatives, and brand/creative agencies to deliver high‑quality campaigns.
Must Have
Expertise in B2B communications and marketing channels.
Proficiency using AI tools for content writing and planning (e.g., Jasper.ai).
Project management experience.
Google Analytics experience.
Experience with reporting tools such as HubSpot and Tableau.
Benefits
Competitive base salary with discretionary bonus and commission plan.
Hybrid working model—fully flexible remote and on‑site options.
Modern office environments, well‑stocked kitchen, parking, and bring‑your‑dog‑friendly spaces.
Generous paid time off: 23 vacation days, 10 sick days, 1 annual volunteer day, 1 birthday day off.
Comprehensive benefits: vital health, vision, hearing, dental coverage (96% of payroll cost), life assurance, income protection, Aviva pension via salary‑sacrifice scheme.
Sustainability and giving back: 1 fully paid volunteering day per year, employee‑matching charity donation scheme, electric vehicle lease options via salary‑sacrifice.
Company Culture
Team‑focused culture that achieves results and has fun.
Industry‑leading product, regularly evolving and used internally.
Hybrid flexibility, sustainable work/life balance, and 9‑5.30 flexibility.
Bright, modern office spaces with dog‑friendly, kitchen, parking, and flexible remote work.
Diverse and inclusive workforce, celebrating uniqueness and building a collaborative workplace.
Legal Statement
We are committed to equal opportunity and diversity. Unily adheres to all applicable EEO and disability accommodation laws.
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In Summary: As Content Marketing Manager, you will ignite Unily’s content strategy and amplify our brand voice across enterprise audiences . You will collaborate closely with Marketing, Product, and Commercial teams to deliver compelling thought‑leadership, customer‑story campaigns, and a scalable self‑service content creation ecosystem .
En Español: Unily es la plataforma líder mundial de experiencia digital para los empleados, que se asocia con marcas icónicas como Estée Lauder, CVS Health y British Airways. Reconocida como Líder en el Cuadrante Mágico Gartner® para Soluciones Intranet (2025), Forrester WaveTM (Intranet Platforms, 2024) e IDC MarketScapeTM (Worldwide Experience-Centric Intelligent Digital Workspaces, 2025), unily impulsa la velocidad organizacional a través de una transformación dinámica de la experiencia del empleado. El propósito de su trabajo como Gerente de Marketing de Contenido, usted encenderá la estrategia de contenido de Unily® y amplificará las audiencias empresariales de nuestra marca. Colaborará estrechamente con equipos de marketing, productos y comerciales para ofrecer un liderazgo convincente, campañas centradas en la historia del cliente, y una estrategia escalerable de desarrollo de contenidos personalizados. Co-crear contenido de liderazgo mental dirigido por el clienteBlogs, webinares, vídeos, libros blancos y oportunidades para hablar con clientes empresariales. Impulsar la producción integral de todos los formatos de contenido requeridos, incluidas campañas de vídeo, documentos blancos, blogs y redes sociales. Gestionar el calendario de contenidos de marketing, alinear las prioridades entre múltiples equipos y garantizar una ejecución consistente en todas las plataformas y canales. Aplicar un conocimiento profundo de las métricas de rendimiento del contenido B2B, reportando el éxito a las partes interesadas clave. Supervisar agencias externas cuando corresponda, garantizando las directrices de marca y la mejor calidad de su clase. Qualificaciones durante más de 5 años produciendo estrategias de contenido b2b dentro de empresas tecnológicas. Debe tener experiencia en comunicaciones y canales de marketing B2B. Competencia con herramientas de IA para la redacción y planificación de contenidos (por ejemplo, Jasper.ai). Experiencia en gestión de proyectos. Experiencias en Google Analytics. Experiencia con las herramienta de presentación de informes como HubSpot y Tableau. Beneficios Salario básico competitivo con bonificaciones discrecionales y plan de comisión. Modelo de trabajo híbrido Opciones flexibles a distancia e in situ. Entidades modernas de oficina, cocina bien equipada, aparcamiento y espacios amigables para tus perros. Tiempo libre remunerado generoso: 23 días de vacaciones, 10 días de enfermedad, 1 día anual de voluntariado, 1 jornada de cumpleaños libres. #J-18808-Ljbffr.