Volley
Role Summary
Volley is seeking a Contract Art Director to lead visual strategy and execution for our marketing campaigns across Smart TV platforms and digital channels. You’ll shape how millions of players discover our games, creating compelling campaign identities that translate our game worlds into scroll‑stopping ads, engaging social content, and cohesive brand moments. This role is perfect for someone who thrives at the intersection of strategic thinking and hands‑on craft—you’re equally comfortable defining visual direction and rolling up your sleeves to execute alongside designers and contractors.
What You’ll Do at Volley
Lead quarterly marketing campaign development from concept through execution, establishing visual strategies that work across connected TV ads (Roku, Fire TV, Samsung, LG), social media, web properties, and promotional materials
Define art direction and create style guides for campaign systems including photography direction, color palettes, typography applications, motion principles, and asset templates that designers and contractors can execute from
Produce high‑impact creative work including key art concepts, storyboards for video content, ad mockups, and design exploration that sets the visual bar for campaigns
Direct and provide feedback to graphic designers, motion designers, and external contractors (photographers, video editors, production studios) to ensure campaign quality and brand consistency
Collaborate with growth/marketing team to translate campaign briefs and performance goals into visual strategies that drive player acquisition and engagement
Partner with Visual Development Artists and Game UI/UX Designers to ensure marketing creative authentically represents game experiences while optimizing for platform‑specific performance
Manage campaign asset production including photo sourcing, AI‑assisted editing workflows, template creation, and deliverable organization for platform‑specific requirements
Build scalable campaign systems and reusable toolkits that enable efficient asset production across multiple titles and quarterly initiatives
Leverage AI tools strategically throughout the creative process to accelerate exploration, asset creation, and iteration while maintaining artistic quality
Present creative concepts and rationale to stakeholders, incorporating feedback while advocating for design decisions that serve both creative excellence and business goals
We’re Excited About You Because You Have
5+ years in art direction or senior design roles at creative agencies or in‑house marketing teams, with portfolio demonstrating campaign leadership and brand work
Strong understanding of performance marketing creative, including what makes ads work on connected TV platforms, social feeds, and digital channels
Expertise across the full creative spectrum from strategic concepting to hands‑on execution—you can define the vision and also jump into Photoshop to show what you mean
Experience directing creative teams and external partners, providing clear feedback that elevates work while respecting collaborators’ expertise
Proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign) and comfort learning new tools as needed
Strategic thinking about visual systems and scalability—you build toolkits and templates that make teams more efficient, not just one‑off executions
Comfort with fast iteration cycles and changing priorities that come with startup pace and performance‑driven marketing
Strong presentation and communication skills for articulating creative rationale and collaborating across functions
Bonus Points
Experience with gaming, entertainment, or family‑friendly brand marketing
Familiarity with connected TV advertising platforms and technical requirements
Motion design skills or strong ability to art‑direct motion designers and video editors
Experience using AI tools (Midjourney, Photoshop AI, etc.) as part of creative workflows
Background creating marketing creative from established game IP or visual style guides
Project management experience coordinating multiple campaigns simultaneously
Understanding of performance metrics and how creative decisions impact campaign results
Contract Details 5‑month contract at $50‑100/hour (based on experience), remote position with flexible start dates based on project needs.
Why Join Volley Volley is building innovative gaming experiences that reach millions of players across Smart TV platforms. As Art Director, you’ll define how players discover our games, creating campaign identities that capture the magic of family gaming moments while driving real business results. You’ll work with a collaborative team that values both creative excellence and strategic impact, with the autonomy to establish art direction processes and campaign systems that scale across our growing portfolio. This is an opportunity to shape marketing creative at a company where your work will be seen by millions and directly influence how families experience games together.
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What You’ll Do at Volley
Lead quarterly marketing campaign development from concept through execution, establishing visual strategies that work across connected TV ads (Roku, Fire TV, Samsung, LG), social media, web properties, and promotional materials
Define art direction and create style guides for campaign systems including photography direction, color palettes, typography applications, motion principles, and asset templates that designers and contractors can execute from
Produce high‑impact creative work including key art concepts, storyboards for video content, ad mockups, and design exploration that sets the visual bar for campaigns
Direct and provide feedback to graphic designers, motion designers, and external contractors (photographers, video editors, production studios) to ensure campaign quality and brand consistency
Collaborate with growth/marketing team to translate campaign briefs and performance goals into visual strategies that drive player acquisition and engagement
Partner with Visual Development Artists and Game UI/UX Designers to ensure marketing creative authentically represents game experiences while optimizing for platform‑specific performance
Manage campaign asset production including photo sourcing, AI‑assisted editing workflows, template creation, and deliverable organization for platform‑specific requirements
Build scalable campaign systems and reusable toolkits that enable efficient asset production across multiple titles and quarterly initiatives
Leverage AI tools strategically throughout the creative process to accelerate exploration, asset creation, and iteration while maintaining artistic quality
Present creative concepts and rationale to stakeholders, incorporating feedback while advocating for design decisions that serve both creative excellence and business goals
We’re Excited About You Because You Have
5+ years in art direction or senior design roles at creative agencies or in‑house marketing teams, with portfolio demonstrating campaign leadership and brand work
Strong understanding of performance marketing creative, including what makes ads work on connected TV platforms, social feeds, and digital channels
Expertise across the full creative spectrum from strategic concepting to hands‑on execution—you can define the vision and also jump into Photoshop to show what you mean
Experience directing creative teams and external partners, providing clear feedback that elevates work while respecting collaborators’ expertise
Proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign) and comfort learning new tools as needed
Strategic thinking about visual systems and scalability—you build toolkits and templates that make teams more efficient, not just one‑off executions
Comfort with fast iteration cycles and changing priorities that come with startup pace and performance‑driven marketing
Strong presentation and communication skills for articulating creative rationale and collaborating across functions
Bonus Points
Experience with gaming, entertainment, or family‑friendly brand marketing
Familiarity with connected TV advertising platforms and technical requirements
Motion design skills or strong ability to art‑direct motion designers and video editors
Experience using AI tools (Midjourney, Photoshop AI, etc.) as part of creative workflows
Background creating marketing creative from established game IP or visual style guides
Project management experience coordinating multiple campaigns simultaneously
Understanding of performance metrics and how creative decisions impact campaign results
Contract Details 5‑month contract at $50‑100/hour (based on experience), remote position with flexible start dates based on project needs.
Why Join Volley Volley is building innovative gaming experiences that reach millions of players across Smart TV platforms. As Art Director, you’ll define how players discover our games, creating campaign identities that capture the magic of family gaming moments while driving real business results. You’ll work with a collaborative team that values both creative excellence and strategic impact, with the autonomy to establish art direction processes and campaign systems that scale across our growing portfolio. This is an opportunity to shape marketing creative at a company where your work will be seen by millions and directly influence how families experience games together.
#J-18808-Ljbffr