Whirlpool Corporation
Manager, Channel Sales (Consumer Product Group)
Whirlpool Corporation, Benton Harbor, Michigan, United States, 49022
Manager, Channel Sales (Consumer Product Group) – Whirlpool Corporation
Location:
Riverview Campus, Benton Harbor, MI
Requisition ID:
69755
About Whirlpool Whirlpool Corporation (NYSE: WHR) is a leading home appliance company, in constant pursuit of improving life at home. As the only major U.S.-based manufacturer of kitchen and laundry appliances, the company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul, and InSinkErator. In 2024, the company reported approximately $17 billion in annual sales—close to 90 % of which were in the Americas—44,000 employees, and 40 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.
This Role In Summary Whirlpool is currently seeking a qualified candidate for a Manager, Channel Sales. This role is onsite at our Riverview Campus, Benton Harbor, MI location. The Sales Manager is responsible for developing and executing retail specific go‑to‑market strategies that deliver our 3‑year growth roadmaps. A qualified candidate must be able to utilize their business knowledge to deliver profit plan targets (Net Sales and Direct Contribution Margin—DCM) and provide a unique value proposition to their assigned retailers. In this position, you will work closely with the Brand/Product/Shopper Marketing and Demand Planning teams to deliver the business plans across all product categories of the Consumer Packaged Goods under the Swash, everydrop, & affresh brands. This role builds strategic strong customer relationships, challenges the status quo and leads with accountability, bias for action and one Whirlpool values.
Responsibilities
Develop and execute retail specific go‑to‑market strategies (product, promotions, placement, in‑store activity, etc.) to increase sales through efficient management of promotional guidelines to accelerate both Whirlpool Corporation and retailer growth through expansion in current retail markets & prospect for new retail outlets
Build trade relationships and work together to mutually drive initiatives forward by analyzing data with attention to detail
Lead with a customer‑first mindset, challenge the status quo and leverage thought leadership to approach complex problems
Own outlook, supply/demand planning for assigned retailers & drive predictability across the value chain while managing the P&L for your respective accounts
Analyze and understand weekly drivers and market/competitive changes leveraging Point of Sale (POS) data & post audit test & learns
Master storytelling and communicating the benefits of our product and how they stack up against the competition in external facing decks to win line reviews to expand distribution
Practice agile, creative problem solving by working independently and with direct team on frequent, short deadlines
25% travel required within the US
Minimum Requirements
Bachelor's degree
2+ years of sales experience
Preferred Skills And Experiences
MBA
Bachelor's degree in Business or Marketing
CPG Experience
Experience buying, selling, or marketing and merchandising consumer packaged goods
Experience in driving growth
Strong analytical abilities with the ability to utilize data to formulate or support strategies
Strong P&L acumen
An in-depth understanding of trade channel selling processes / channel management, and financial analysis
Exceptional communicator with impeccable interpersonal skills, clear and effective writing, and excellent presentation skills
In‑depth knowledge of products and brands
Ability to manage multiple projects simultaneously
Leadership skills with the ability to positively influence the CPG culture
Project management and proven organizational skills
Benefits Generous benefits package, Whirlpool employee discount, fitness & educational reimbursement programs, kitchenettes, and more!
Saint Joseph/Benton Harbor locations: Beautiful, recently renovated office space, free coffee, biking/walking trails, and access to The Eddy – early childhood center (depending upon availability – additional costs required).
Other Benefits
Always On Flexibility – You will have the autonomy to manage personal, family, and outside‑of‑work commitments as needed.
Two‑Week Work from Anywhere – Minimum of one‑week increments for a total of two weeks per year.
Sabbatical – Four weeks paid leave after every five years of service.
Equal Employment Opportunity Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.
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Riverview Campus, Benton Harbor, MI
Requisition ID:
69755
About Whirlpool Whirlpool Corporation (NYSE: WHR) is a leading home appliance company, in constant pursuit of improving life at home. As the only major U.S.-based manufacturer of kitchen and laundry appliances, the company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul, and InSinkErator. In 2024, the company reported approximately $17 billion in annual sales—close to 90 % of which were in the Americas—44,000 employees, and 40 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.
This Role In Summary Whirlpool is currently seeking a qualified candidate for a Manager, Channel Sales. This role is onsite at our Riverview Campus, Benton Harbor, MI location. The Sales Manager is responsible for developing and executing retail specific go‑to‑market strategies that deliver our 3‑year growth roadmaps. A qualified candidate must be able to utilize their business knowledge to deliver profit plan targets (Net Sales and Direct Contribution Margin—DCM) and provide a unique value proposition to their assigned retailers. In this position, you will work closely with the Brand/Product/Shopper Marketing and Demand Planning teams to deliver the business plans across all product categories of the Consumer Packaged Goods under the Swash, everydrop, & affresh brands. This role builds strategic strong customer relationships, challenges the status quo and leads with accountability, bias for action and one Whirlpool values.
Responsibilities
Develop and execute retail specific go‑to‑market strategies (product, promotions, placement, in‑store activity, etc.) to increase sales through efficient management of promotional guidelines to accelerate both Whirlpool Corporation and retailer growth through expansion in current retail markets & prospect for new retail outlets
Build trade relationships and work together to mutually drive initiatives forward by analyzing data with attention to detail
Lead with a customer‑first mindset, challenge the status quo and leverage thought leadership to approach complex problems
Own outlook, supply/demand planning for assigned retailers & drive predictability across the value chain while managing the P&L for your respective accounts
Analyze and understand weekly drivers and market/competitive changes leveraging Point of Sale (POS) data & post audit test & learns
Master storytelling and communicating the benefits of our product and how they stack up against the competition in external facing decks to win line reviews to expand distribution
Practice agile, creative problem solving by working independently and with direct team on frequent, short deadlines
25% travel required within the US
Minimum Requirements
Bachelor's degree
2+ years of sales experience
Preferred Skills And Experiences
MBA
Bachelor's degree in Business or Marketing
CPG Experience
Experience buying, selling, or marketing and merchandising consumer packaged goods
Experience in driving growth
Strong analytical abilities with the ability to utilize data to formulate or support strategies
Strong P&L acumen
An in-depth understanding of trade channel selling processes / channel management, and financial analysis
Exceptional communicator with impeccable interpersonal skills, clear and effective writing, and excellent presentation skills
In‑depth knowledge of products and brands
Ability to manage multiple projects simultaneously
Leadership skills with the ability to positively influence the CPG culture
Project management and proven organizational skills
Benefits Generous benefits package, Whirlpool employee discount, fitness & educational reimbursement programs, kitchenettes, and more!
Saint Joseph/Benton Harbor locations: Beautiful, recently renovated office space, free coffee, biking/walking trails, and access to The Eddy – early childhood center (depending upon availability – additional costs required).
Other Benefits
Always On Flexibility – You will have the autonomy to manage personal, family, and outside‑of‑work commitments as needed.
Two‑Week Work from Anywhere – Minimum of one‑week increments for a total of two weeks per year.
Sabbatical – Four weeks paid leave after every five years of service.
Equal Employment Opportunity Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.
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