General Motors
General Motors is committed to developing world‑class leaders who create inclusive, high‑performing teams. The HR Leadership Instructional Designer (HR‑LID) plays a critical role in designing leadership and HR‑focused learning solutions that elevate leadership capability, strengthen performance management practices, and support GM’s enterprise‑wide talent strategy.
This senior‑level designer builds modern, evidence‑based leadership learning experiences—including performance management, coaching, accessibility & inclusion, leader effectiveness, manager capability, and culture‑building content. The role partners closely with HR, People Leaders, and Talent Management to ensure learning outcomes directly support organizational priorities.
Key Responsibilities Leadership & HR Learning Strategy
Partner with HR, HRBPs, Talent Management, and People Leader Enablement to identify leadership capability gaps and performance management needs.
Conduct needs analyses to diagnose root causes behind leadership skill gaps and inform program recommendations.
Translate business, people, and culture goals into learning strategies that strengthen leadership effectiveness across GM.
Consult on modern leadership best practices including coaching, feedback, communications, inclusive leadership, and psychological safety.
Design & Development of Leadership Learning
Design and develop high‑impact leadership learning content using ADDIE, SAM, and action‑based learning approaches.
Build ILT/VILT curriculum, leadership workshops, toolkits, practice activities, and performance‑support resources.
Create scenario‑based, story‑driven, and behavior‑change frameworks tailored to leader challenges (e.g., underperformance, coaching conversations, conflict, prioritization, decision‑making).
Design and develop multi‑modal learning solutions—including eLearning, interactive experiences, videos, job aids, and self‑paced leadership programs—and recommend post‑training reinforcement strategies to sustain learning and drive behavior change.
Ensure content reflects modern leadership science (neuroscience‑informed behavior change, performance habits, coaching models, inclusive leadership principles).
Performance Management Expertise
Partner with HR and Talent to design programs for:
Effective performance conversations
Goal‑setting & accountability
Coaching skills for leaders
Feedback best practices
Talent assessment and development planning
Embed PM frameworks and behavior models into practical, easy‑to‑apply learning assets.
Collaboration & Project Management
Partner with SMEs, HRBPs, and People Leader groups to validate content and ensure leadership programs reflect real GM leadership challenges.
Support Learning Program Managers (LPMs) in
scoping project timelines , resourcing, and content sequencing.
Manage multiple leadership design projects simultaneously using agile design methods (SAM, rapid prototyping).
Partner with Communications and Change Management teams to align messaging and learner readiness.
Coordinate with LMS and learning operations to prepare materials for deployment.
Required Qualifications
Portfolio Required:
Demonstrated leadership learning assets including ILT/VILT content, performance‑management modules, behavior‑change design, and scenario‑based learning.
10+ yearsof experience in instructional design, leadership development design, talent development, or organizational development.
Experience designing ILT/VILT leadership programs—leadership, performance management, coaching, interpersonal skills, culture and inclusion.
Proven ability to design learning that drives actual behavior change (practice‑based, scenario‑based, action‑based learning).
Strong understanding of leadership science, adult learning, and modern behavior‑change design.
Proficiency in tools such as Articulate, Vyond, Camtasia, Adobe Suite, Rise/Storyline, and Microsoft Office.
Ability to consult with senior stakeholders, HR, and People Leaders with professionalism and influence.
Ability to manage multiple complex leadership design projects simultaneously with strong attention to detail.
Exceptional written communication—clear, compelling, and executive‑caliber.
Preferred Qualifications
Graphic design experience (visual storytelling, layout, branding)
UX design or user‑centered learning experience design
Basic JavaScript or interactive scripting
Strong facilitation skills for ILT/VILT working sessions, breakout groups, and stakeholder alignment
Experience applying Action Mapping, Design Thinking, or empathy‑based discovery
Experience designing scenario‑based or branching simulations
Experience creating communication or promotional assets for leadership programs
Familiarity with leadership‑focused analytics, evaluation frameworks, or behavior measurement
Experience working in large, global, matrixed organizations
Background in I/O Psychology, leadership science, coaching foundations, or change management
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This senior‑level designer builds modern, evidence‑based leadership learning experiences—including performance management, coaching, accessibility & inclusion, leader effectiveness, manager capability, and culture‑building content. The role partners closely with HR, People Leaders, and Talent Management to ensure learning outcomes directly support organizational priorities.
Key Responsibilities Leadership & HR Learning Strategy
Partner with HR, HRBPs, Talent Management, and People Leader Enablement to identify leadership capability gaps and performance management needs.
Conduct needs analyses to diagnose root causes behind leadership skill gaps and inform program recommendations.
Translate business, people, and culture goals into learning strategies that strengthen leadership effectiveness across GM.
Consult on modern leadership best practices including coaching, feedback, communications, inclusive leadership, and psychological safety.
Design & Development of Leadership Learning
Design and develop high‑impact leadership learning content using ADDIE, SAM, and action‑based learning approaches.
Build ILT/VILT curriculum, leadership workshops, toolkits, practice activities, and performance‑support resources.
Create scenario‑based, story‑driven, and behavior‑change frameworks tailored to leader challenges (e.g., underperformance, coaching conversations, conflict, prioritization, decision‑making).
Design and develop multi‑modal learning solutions—including eLearning, interactive experiences, videos, job aids, and self‑paced leadership programs—and recommend post‑training reinforcement strategies to sustain learning and drive behavior change.
Ensure content reflects modern leadership science (neuroscience‑informed behavior change, performance habits, coaching models, inclusive leadership principles).
Performance Management Expertise
Partner with HR and Talent to design programs for:
Effective performance conversations
Goal‑setting & accountability
Coaching skills for leaders
Feedback best practices
Talent assessment and development planning
Embed PM frameworks and behavior models into practical, easy‑to‑apply learning assets.
Collaboration & Project Management
Partner with SMEs, HRBPs, and People Leader groups to validate content and ensure leadership programs reflect real GM leadership challenges.
Support Learning Program Managers (LPMs) in
scoping project timelines , resourcing, and content sequencing.
Manage multiple leadership design projects simultaneously using agile design methods (SAM, rapid prototyping).
Partner with Communications and Change Management teams to align messaging and learner readiness.
Coordinate with LMS and learning operations to prepare materials for deployment.
Required Qualifications
Portfolio Required:
Demonstrated leadership learning assets including ILT/VILT content, performance‑management modules, behavior‑change design, and scenario‑based learning.
10+ yearsof experience in instructional design, leadership development design, talent development, or organizational development.
Experience designing ILT/VILT leadership programs—leadership, performance management, coaching, interpersonal skills, culture and inclusion.
Proven ability to design learning that drives actual behavior change (practice‑based, scenario‑based, action‑based learning).
Strong understanding of leadership science, adult learning, and modern behavior‑change design.
Proficiency in tools such as Articulate, Vyond, Camtasia, Adobe Suite, Rise/Storyline, and Microsoft Office.
Ability to consult with senior stakeholders, HR, and People Leaders with professionalism and influence.
Ability to manage multiple complex leadership design projects simultaneously with strong attention to detail.
Exceptional written communication—clear, compelling, and executive‑caliber.
Preferred Qualifications
Graphic design experience (visual storytelling, layout, branding)
UX design or user‑centered learning experience design
Basic JavaScript or interactive scripting
Strong facilitation skills for ILT/VILT working sessions, breakout groups, and stakeholder alignment
Experience applying Action Mapping, Design Thinking, or empathy‑based discovery
Experience designing scenario‑based or branching simulations
Experience creating communication or promotional assets for leadership programs
Familiarity with leadership‑focused analytics, evaluation frameworks, or behavior measurement
Experience working in large, global, matrixed organizations
Background in I/O Psychology, leadership science, coaching foundations, or change management
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