Amphenol Borisch Technologies
Marketing Manager – Amphenol Borisch Technologies
The Marketing Manager is responsible for developing and executing comprehensive marketing and communication strategies that strengthen Amphenol Borisch Technologies’ brand, market presence, and growth. This role leads initiatives spanning digital marketing, social media, communications, branding, trade shows, and go-to-market execution while partnering with Human Resources, Sales, Engineering, Programs, and Operations.
Responsibilities
Develop and implement a comprehensive marketing strategy that supports brand awareness, customer engagement, and business growth. Own ABT’s marketing communications across all channels, including digital, print, website, email campaigns, and social media platforms. Define and maintain ABT’s brand messaging and positioning across all customer touchpoints. Develop and implement strategic marketing plans aligned to business priorities, market opportunities, and customer segments. Coordinate, plan, and execute trade shows, customer events, and industry marketing activities. Collaborate with Engineering and Operations to translate technical capabilities and product differentiation into compelling market-facing messaging. Support pricing and proposal development through aligned marketing materials and value-based positioning. Track and report marketing performance metrics, pipeline contribution, and campaign effectiveness to leadership. Ensure marketing initiatives are delivered on time, on budget, and aligned with ABT’s strategic objectives. Perform other duties as assigned. Qualifications
Bachelor’s degree in Marketing, Business, Communications, or a related field. Minimum of 8 years of progressive experience in marketing, communications, or related roles. Experience developing and executing multi‑channel marketing strategies, including digital and social media. Strong written and verbal communication skills, with the ability to translate technical concepts into clear, customer‑focused messaging. Demonstrated ability to lead teams and manage cross‑functional partnerships. Experience in the Military & Aerospace Electronics industry strongly preferred. Ability to travel up to 10%.
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Develop and implement a comprehensive marketing strategy that supports brand awareness, customer engagement, and business growth. Own ABT’s marketing communications across all channels, including digital, print, website, email campaigns, and social media platforms. Define and maintain ABT’s brand messaging and positioning across all customer touchpoints. Develop and implement strategic marketing plans aligned to business priorities, market opportunities, and customer segments. Coordinate, plan, and execute trade shows, customer events, and industry marketing activities. Collaborate with Engineering and Operations to translate technical capabilities and product differentiation into compelling market-facing messaging. Support pricing and proposal development through aligned marketing materials and value-based positioning. Track and report marketing performance metrics, pipeline contribution, and campaign effectiveness to leadership. Ensure marketing initiatives are delivered on time, on budget, and aligned with ABT’s strategic objectives. Perform other duties as assigned. Qualifications
Bachelor’s degree in Marketing, Business, Communications, or a related field. Minimum of 8 years of progressive experience in marketing, communications, or related roles. Experience developing and executing multi‑channel marketing strategies, including digital and social media. Strong written and verbal communication skills, with the ability to translate technical concepts into clear, customer‑focused messaging. Demonstrated ability to lead teams and manage cross‑functional partnerships. Experience in the Military & Aerospace Electronics industry strongly preferred. Ability to travel up to 10%.
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