Brand Marketing Analyst II
Cox Communications, Draper, Utah, United States, 84020
The largest private broadband company in America, proudly serving over 6.5 million residences and businesses
Company
Cox Automotive - USA
Job Family Group Marketing
Job Profile Brand Marketing Analyst II
Management Level Individual Contributor
Flexible Work Option Hybrid - Ability to work remotely part of the week
Travel % Yes, 5% of the time
Work Shift Day
Compensation Compensation includes a base salary of $74,000.00 - $111,000.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate’s knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Job Description Cox Automotive is seeking a
Brand and Content Marketing Analyst II
to join our marketing team. This role requires a detail-oriented communicator with strong messaging and content creation skills. This position supports a portfolio of market leading software brands serving the automotive (especially dealers) industry, including VinSolutions, Xtime, Dealertrack, and Deal Central. The role will report to a Brand Marketing Manager within the Cox Automotive Retail Solutions marketing team. This job is based in Atlanta, but qualified applicants based in Salt Lake City will also be considered.
Primary function will be the creation and maintenance of brand level thought leadership content used in marketing campaigns and thought leadership programs, as well as collaborating with peers and colleagues on strategy and reporting. It is expected that this person will have a background in brand marketing and hands‑on familiarity with AI tools to help write prompts, manage a content library, and scale overall production of content on behalf of the portfolio. Brand marketing acumen and familiarity with AI tools for producing content are musts. Be ready to hustle and produce quality work.
What You’ll Do In effect, this role is about running a content studio, seeding the marketplace with thought leadership narratives on behalf of a strategically assembled portfolio of individual brands. Primary responsibility is to develop and catalog content supporting the Cox Automotive Retail Solutions brand-level thought leadership and executive visibility program, with an eye toward continuous measurable progress in content quality and efficiency/scale of production.
Day to day:
Work with business, product, and sales leaders to craft, personalize and help deliver brand level thought leadership in the form of speaking opportunities, interviews, etc.
Leverage and develop AI prompts to draft/produce video scripts, presentation talking points, scripts, and blog articles for Cox Automotive leaders, capturing their personal voice
Develop a working understanding of the Retail portfolio story and the brands/products within it to serve as human editor and finalize content for publication
Building and optimizing living content libraries for 1) prompts written to generate content, and 2) the cultivated content (recent/pertinent videos, scripts, blogs, etc.) that fuels the intelligence of AI tools
Work with internal research team to initiate studies and translate findings into client-facing educational content
Brainstorm topics for brand awareness and educational content opportunities
Partner with creative agency and leverage AI tools to develop assets including eBooks, presentations, and videos
Manage project timelines and communicate with stakeholders to ensure timely project completion
This position might also be called on to assist in the development of product‑touching marketing campaigns, including:
Translate key product information into succinct, persuasive copy
Partner with Product Marketing partners to ensure effective, up to date product info
Review content and creative to ensure compliance with brand voice, strategy and guidelines
Proof and provide constructive feedback on messaging in brand assets, including emails, display ads and landing pages
Project manage marketing team members and agency partners as needed
What’s in It for You? Here’s a sneak peek at the benefits you could experience as a Cox employee:
A competitive salary and top‑notch bonus/incentive plans.
Exceptional work‑life balance, flexible time‑off policies and accommodating work schedules.
Comprehensive healthcare, with multiple options for individuals and families.
Generous 401(k) retirement plans with company match.
Professional development and continuing education opportunities.
Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
Extra perks like pet insurance, employee discounts and much more.
Who You Are Minimum:
Bachelor’s degree in related discipline and 2 years of marketing and/or editorial experience. The right candidate could also have a different combination, such as a master’s degree and up to 2 years’ experience or 6 years’ experience in a related field.
Demonstrated familiarity with using AI tools (such as ChatGPT) to develop content
Demonstrated success in a content marketing or content strategy role, including experience developing topic ideas, writing, editing and proofreading
Excellent communication (written and verbal) and interpersonal skills
Above average command of language, grammar, and writing skills
Marketing or public relations agency experience
Experience interfacing with creative design partners to develop marketing assets
Detail-oriented and effective organizational skills
Ability to work in a high performance, fast‑paced team environment
Demonstrated commitment to hustle and work quality
Proficient in Microsoft Office applications. Monday.com project management tool not required but preferred in addition to standard suite (Word, Excel, PowerPoint)
Drug Testing To be employed in this role, you’ll need to clear a pre‑employment drug test. Cox Automotive does not currently administer a pre‑employment drug test for marijuana for this position. However, we are a drug‑free workplace, so the possession, use or being under the influence of drugs illegal under federal or state law during work hours, on company property and/or in company vehicles is prohibited.
Benefits The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company’s needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
About Us Through groundbreaking technology and a commitment to stellar experiences for drivers and dealers alike, Cox Automotive employees are transforming the way the world buys, owns, sells – or simply uses – cars. Cox Automotive employees get to work on iconic consumer brands like Autotrader and Kelley Blue Book and industry‑leading dealer‑facing companies like vAuto and Manheim, all while enjoying the people‑centered atmosphere that is central to our life at Cox. Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer – All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship. Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship. No OPT, CPT, STEM/OPT or visa sponsorship now or in future.
#J-18808-Ljbffr
Job Family Group Marketing
Job Profile Brand Marketing Analyst II
Management Level Individual Contributor
Flexible Work Option Hybrid - Ability to work remotely part of the week
Travel % Yes, 5% of the time
Work Shift Day
Compensation Compensation includes a base salary of $74,000.00 - $111,000.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate’s knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Job Description Cox Automotive is seeking a
Brand and Content Marketing Analyst II
to join our marketing team. This role requires a detail-oriented communicator with strong messaging and content creation skills. This position supports a portfolio of market leading software brands serving the automotive (especially dealers) industry, including VinSolutions, Xtime, Dealertrack, and Deal Central. The role will report to a Brand Marketing Manager within the Cox Automotive Retail Solutions marketing team. This job is based in Atlanta, but qualified applicants based in Salt Lake City will also be considered.
Primary function will be the creation and maintenance of brand level thought leadership content used in marketing campaigns and thought leadership programs, as well as collaborating with peers and colleagues on strategy and reporting. It is expected that this person will have a background in brand marketing and hands‑on familiarity with AI tools to help write prompts, manage a content library, and scale overall production of content on behalf of the portfolio. Brand marketing acumen and familiarity with AI tools for producing content are musts. Be ready to hustle and produce quality work.
What You’ll Do In effect, this role is about running a content studio, seeding the marketplace with thought leadership narratives on behalf of a strategically assembled portfolio of individual brands. Primary responsibility is to develop and catalog content supporting the Cox Automotive Retail Solutions brand-level thought leadership and executive visibility program, with an eye toward continuous measurable progress in content quality and efficiency/scale of production.
Day to day:
Work with business, product, and sales leaders to craft, personalize and help deliver brand level thought leadership in the form of speaking opportunities, interviews, etc.
Leverage and develop AI prompts to draft/produce video scripts, presentation talking points, scripts, and blog articles for Cox Automotive leaders, capturing their personal voice
Develop a working understanding of the Retail portfolio story and the brands/products within it to serve as human editor and finalize content for publication
Building and optimizing living content libraries for 1) prompts written to generate content, and 2) the cultivated content (recent/pertinent videos, scripts, blogs, etc.) that fuels the intelligence of AI tools
Work with internal research team to initiate studies and translate findings into client-facing educational content
Brainstorm topics for brand awareness and educational content opportunities
Partner with creative agency and leverage AI tools to develop assets including eBooks, presentations, and videos
Manage project timelines and communicate with stakeholders to ensure timely project completion
This position might also be called on to assist in the development of product‑touching marketing campaigns, including:
Translate key product information into succinct, persuasive copy
Partner with Product Marketing partners to ensure effective, up to date product info
Review content and creative to ensure compliance with brand voice, strategy and guidelines
Proof and provide constructive feedback on messaging in brand assets, including emails, display ads and landing pages
Project manage marketing team members and agency partners as needed
What’s in It for You? Here’s a sneak peek at the benefits you could experience as a Cox employee:
A competitive salary and top‑notch bonus/incentive plans.
Exceptional work‑life balance, flexible time‑off policies and accommodating work schedules.
Comprehensive healthcare, with multiple options for individuals and families.
Generous 401(k) retirement plans with company match.
Professional development and continuing education opportunities.
Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
Extra perks like pet insurance, employee discounts and much more.
Who You Are Minimum:
Bachelor’s degree in related discipline and 2 years of marketing and/or editorial experience. The right candidate could also have a different combination, such as a master’s degree and up to 2 years’ experience or 6 years’ experience in a related field.
Demonstrated familiarity with using AI tools (such as ChatGPT) to develop content
Demonstrated success in a content marketing or content strategy role, including experience developing topic ideas, writing, editing and proofreading
Excellent communication (written and verbal) and interpersonal skills
Above average command of language, grammar, and writing skills
Marketing or public relations agency experience
Experience interfacing with creative design partners to develop marketing assets
Detail-oriented and effective organizational skills
Ability to work in a high performance, fast‑paced team environment
Demonstrated commitment to hustle and work quality
Proficient in Microsoft Office applications. Monday.com project management tool not required but preferred in addition to standard suite (Word, Excel, PowerPoint)
Drug Testing To be employed in this role, you’ll need to clear a pre‑employment drug test. Cox Automotive does not currently administer a pre‑employment drug test for marijuana for this position. However, we are a drug‑free workplace, so the possession, use or being under the influence of drugs illegal under federal or state law during work hours, on company property and/or in company vehicles is prohibited.
Benefits The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company’s needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
About Us Through groundbreaking technology and a commitment to stellar experiences for drivers and dealers alike, Cox Automotive employees are transforming the way the world buys, owns, sells – or simply uses – cars. Cox Automotive employees get to work on iconic consumer brands like Autotrader and Kelley Blue Book and industry‑leading dealer‑facing companies like vAuto and Manheim, all while enjoying the people‑centered atmosphere that is central to our life at Cox. Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer – All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship. Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship. No OPT, CPT, STEM/OPT or visa sponsorship now or in future.
#J-18808-Ljbffr