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Destination Madison

Convention Sales Manager

Destination Madison, Madison, Wisconsin, us, 53774

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Director of Human Resources & Operations Destination Madison is seeking an experienced sales professional with consultative and strategic sales skills to represent Madison-area venues, features, and services within various association and trade show segments. The successful candidate will bring well-developed sales professionalism, a goal-oriented mindset, and an interest in driving economic impact to our diverse local community to the energetic and collaborative work environment at Destination Madison.

The Convention Sales Manager is responsible for positioning and selling the greater Madison area and its meeting facilities as a national destination to large national accounts. This position carries a high production goal for creating awareness, driving interest, and closing sales in a demanding and competitive marketplace.

Essential Functions and Responsibilities

Identify, prospect, and solicit accounts within multiple market sectors to qualify them for convention and event business in Madison, particularly at the Monona Terrace Community and Convention Center and the Alliant Energy Center

Cultivate relationships with local community members affiliated with targeted accounts and encourage consideration of Madison for future tradeshows, meetings, conventions, and/or events

Develop and maintain in-depth knowledge of primary meeting, event and lodging facilities within the area

Maintain familiarity with competitive markets, facilities and any other issues that impact the organization’s ability to effectively sell the greater Madison area and its facilities

Create and deliver sales proposals, bid presentations and client tours that showcase relevant facilities, services and area benefits

Maintain Customer Relations Management (CRM) database with current and potential convention, sports and tradeshow client information

Develop and maintain a visible profile at assigned industry events and trade shows

Develop feasible short and long-term plans and strategies for achieving department goals and objectives

Education and Experience

Associate’s degree or higher with 2 years of related experience in B2B sales; or an equivalent combination of education, experience, and training

Professional experience in hospitality sales, event planning, or similar experience within the industry is preferred

Required skills, knowledge, and abilities

Proven skills in account management, direct sales, sales presentations in a variety of mediums and trade show exhibiting required

Strong commitment to quality and accuracy with effective organizational and time management skills

Ability to network, establish and maintain effective client and other business relationships

A strong team orientation is critical due to the collaborative culture of Destination Madison and the meeting and convention industry

Motivated to engage in the sales process with an ability to actively sell and strategically manage large high-profile accounts

Understanding of associations and the non-profit world is preferred

Strong computer skills. Proficiency with Microsoft Office 365 suite and experience with contact management/sales account management systems

Work Environment & Job Specifications

Primarily perform work in our downtown Madison office, with flexibility to work remotely based on job duties and current organizational policies.

Occasionally move around the office and access or use computers, office equipment, telephone, and any other pertinent supplies, space or equipment used to perform the duties of the position.

Work with frequent interruption and sit for long periods of time. Lift and/or move up to 10 pounds and occasionally move up to 35 pounds

Frequent travel within the Madison area to visit venues and clients is required. Occasional travel to tradeshows and conventions (approximately 4-6 times per year). Mileage reimbursement and parking is provided.

Occasional evening and weekend work required for travel, events, and organization functions.

The starting annual salary for this position ranges from $52,000 to $63,000, with additional sales incentives, depending on experience. A comprehensive benefits package is offered to all full-time team members. More information on benefits is available on our Careers page: www.visitmadison.com/jobs.

Destination Madison is an Equal Opportunity/Affirmative Action Employer

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