43491456609 - Media Buyer 3 Job at Activate Talent in Akron

Media Buyer 3

We're seeking a forward-thinking Media Buyer to craft, execute, and optimize media strategies across traditional and digital channels. This role is ideal for someone with a professional or academic health, clinical, or education background, armed with analytical rigor, creative agility, and a deep respect for clinical standards.

Key responsibilities include:

• Negotiating and buying advertising space across multiple channelssocial media, programmatic, search, and traditional outletsto maximize ROI.
• Designing and implementing media plans aligned with clinical messaging, product education, and health outcomes.
• Monitoring campaigns continuously; analyzing metrics like CPA, ROAS, CTR, conversions, and optimizing in real time.
• Bridging clinical/educational insight with marketing strategiesensuring media placements accurately reflect product science and patient education goals.
• Coordinating with creative, analytics, and compliance teams to align messaging with clinical claims and regulatory standards.
• Using data and research to inform media decisions; applying A/B testing, segmentation, and reporting to refine targeting and creative execution.