Manager, Regional Marketing & Communications (Southeast)

Manager, Regional Marketing & Communications (Southeast)

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Who We Are

The National Multiple Sclerosis Society mobilizes people and resources to drive research for a cure and to address the challenges of everyone affected by MS. To fulfill this mission, the Society funds cutting?edge research, drives change through advocacy, facilitates professional education, collaborates with MS organizations around the world, and provides programs and services designed to help people with MS and their families move their lives forward. We partner with volunteers to accomplish our work. Staff members engage volunteers through effective and timely communications, facilitating meaningful opportunities, and continually seeking and providing feedback for reciprocal growth and learning.

Job Summary

The Manager, Regional Marketing & Communications is responsible for implementing regional marketing and communications initiatives that support the National MS Societys mission, revenue generation, and community engagement goals within a defined geographic area. Reporting to the Director, Regional Marketing & Communications, this role translates national strategy into effective, localized campaigns across owned (e.g., digital, events) and earned (e.g., news media) channels. The position serves as the marketing lead for the assigned region, collaborating with local staff and cross?functional teams to execute campaigns, promote events, manage media relations, and ensure consistent messaging aligned with the Societys priorities.

Campaign Planning and Implementation

• Lead the planning and implementation of regionally?tailored integrated marketing communication (IMC) plans that include omnichannel (e.g., digital, social, email, PR) dissemination tactics and align with strategic guidance provided by the Director.
• Partner with Development and Program teams to support fundraising events, awareness campaigns, and mission?driven storytelling efforts.

Content Customization & Brand Management

• Support the local tailoring of national messaging and content to ensure resonance with regional audiences.
• Oversee the production of regional marketing and communication materials, ensuring all content reflects the organizations voice, branding, and messaging guidelines.
• Provide guidance and support to regional chapters in maintaining brand compliance and consistency.

Project Management & Tactical Planning

• Manage multiple marketing projects simultaneously, ensuring all deliverables are completed on time, on budget, and to a high standard of quality.
• Provide the Director with project updates, performance reports, and recommendations based on campaign results and local insights.
• Ensure all work aligns with broader functional objectives, KPIs, and timelines as defined by the Director.

Media Relations & Community Engagement

• Serve as the point of contact for regional media outreach, securing earned media coverage and managing local press opportunities.
• Build and maintain relationships with local media outlets, community partners, sponsors, and event stakeholders to expand the Societys regional presence.
• Support promotion of key events and campaigns through grassroots outreach, media, and partnerships.

Performance Tracking & Reporting

• Regularly monitor campaign and project performance using established KPIs and provide timely reports to the Director that highlight outcomes, insights, and recommendations for optimization.
• Identify and communicate challenges and opportunities that arise during implementation to help inform and enhance future planning.

Cross?Functional Collaboration

• Collaborate with staff across departmentsincluding Development, Programs, and National Marketingto ensure integrated campaign delivery and constituent engagement.
• Coordinate with regional vendors, volunteers, or freelance contributors as needed to support campaign planning and implementation.
• Support the coordination of MarComm Office Hour meetings and facilitation of training, as needed.

What Were Looking For

• 5+ years in a management or related role.
• Ability to lead, motivate, and manage teams effectively, delegate tasks, and foster collaboration.
• Ability to analyze data, identify challenges, and develop effective solutions.
• Excellent written and verbal communication skills to effectively convey information and ideas to stakeholders at all levels.
• Flexibility to respond to changes in the industry and environment.

Location Requirement

This is a Region?based role supporting our Southeast Region, requiring up to 25% travel for events, training, regional meetings, and organizational gatherings. While the role offers flexibility in work location, to be considered a candidate must reside within the region the position supports (or have plans to relocate) to ensure strong local engagement and accessibility. Preferred Southeast states: Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, South Carolina, Tennessee, Virginia, and West Virginia.

Compensation & Benefits

The estimated hiring compensation range for this role is $70,000$80,000. Final offers will be based on the candidates geographic location, career experience, and may vary from this range. You will have the opportunity for a highly competitive, comprehensive benefit package that the Society provides to employees. Benefits include a considerable Paid Time Off Plan; Paid Holidays; 401(k) Retirement Savings Plan with Society match; Commuter Benefit Plan; Comprehensive Health & Welfare benefits including Medical, Dental, Vision, Flex Spending Accounts, Life Insurance, Disability Coverage, Spring Health Membership offering free therapy and professional coaching, and additional voluntary benefit offerings. Were committed to supporting the growth of every employee through a structured and transparent approach to career development with Talent Portraits and clear advancement paths.

Application Instructions

We appreciate your consideration of our job opportunities and strive to make it as effortless as possible to apply. With only a few required sections and an optional resume parsing tool, the process is streamlined. If you wish to attach a cover letter, feel free to include it with your resume in the Resume/CV upload section on the My Experience page. Note: you will not be able to modify your application after submission. For assistance, consult the FAQ & Contact Us page.

Seniority Level

Mid?Senior level

Employment Type

Full?time

Job Function

Marketing and Sales; Non?profit Organizations