Snell & Wilmer
Marketing Manager (Las Vegas, NV)
Snell & Wilmer, one of the largest law firms in the Western United States, is seeking a full‑time Marketing Manager to work from the firm’s Las Vegas office and support Nevada’s legal practice. The role will report to the Chief Marketing Officer and will work closely with Nevada‑based attorneys, practice groups, and the firm to drive measurable new business opportunities and strengthen client relationships.
Primary responsibilities include, but are not limited to:
Business Development and Client Growth : Drive opportunity creation and conversion by originating and advancing pipelines with attorneys and practice leaders. Manage strategic pursuits and RFPs from qualification through proposal and presentation; develop tailored credentials and capability materials; support cross‑selling, pricing strategy, and client feedback initiatives; provide one‑on‑one coaching, pursuit debriefs, and practical playbooks to strengthen attorney business development skills.
Marketing, Communications, and Brand : Oversee market‑level brand stewardship and visibility, ensuring consistent application of firm brand standards across all materials and channels. Develop and maintain high‑quality marketing collateral, attorney biographies, thought leadership, digital and social presence for Nevada markets, and targeted campaigns that generate awareness and engagement among priority audiences.
Public Relations and Media Relations : Lead proactive and reactive media strategies to enhance the firm’s reputation, including news releases, media pitches, commentary opportunities, and monitoring of coverage. Oversee Nevada‑based legal alerts, client news, and “Taking Care of Business” announcements; coordinate with external PR partners to secure placements; manage submissions for legal directories and rankings; develop attorney credentialing strategies.
Events and Market Presence : Design and support high‑impact client events, community sponsorships, industry memberships, tickets, seminars/webinars, and promotional items. Manage event strategy, budget, content, format, attendee targeting, invitations, onsite execution, and post‑event follow‑up.
Budgeting, Analytics, and Operations : Forecast and manage Nevada‑based marketing and business development budgets; track and report on KPIs and ROI; enhance data quality and adoption of technology platforms, including CRM, experience and matter databases, and analytics dashboards.
Experience and Qualifications
At least 5 years of marketing/business development experience in law or other professional services firms.
Bachelor’s degree in Marketing, Communications or related field.
Ability to work well with others and maintain positive and cooperative working relationships internally and externally.
Excellent verbal, written and interpersonal communication skills.
Ability to work well under pressure within a deadline‑driven environment.
Excellent project management and organizational skills.
Proficiency in Microsoft Office, Zoom, social media platforms, and CRM management.
Ability to work extended and/or weekend hours, as required.
Ability to travel, as required.
Snell & Wilmer offers a competitive performance‑based compensation and a generous benefits package starting on your first day. The benefits package includes medical, dental, vision, disability, life insurance, 401(k)/profit sharing, paid holidays, tuition reimbursement, and paid time off including vacation, personal, and sick time where appropriate.
Snell & Wilmer values the principles of Diversity, Inclusion, and Belonging.
Snell & Wilmer is an Equal Employment Opportunity employer.
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Primary responsibilities include, but are not limited to:
Business Development and Client Growth : Drive opportunity creation and conversion by originating and advancing pipelines with attorneys and practice leaders. Manage strategic pursuits and RFPs from qualification through proposal and presentation; develop tailored credentials and capability materials; support cross‑selling, pricing strategy, and client feedback initiatives; provide one‑on‑one coaching, pursuit debriefs, and practical playbooks to strengthen attorney business development skills.
Marketing, Communications, and Brand : Oversee market‑level brand stewardship and visibility, ensuring consistent application of firm brand standards across all materials and channels. Develop and maintain high‑quality marketing collateral, attorney biographies, thought leadership, digital and social presence for Nevada markets, and targeted campaigns that generate awareness and engagement among priority audiences.
Public Relations and Media Relations : Lead proactive and reactive media strategies to enhance the firm’s reputation, including news releases, media pitches, commentary opportunities, and monitoring of coverage. Oversee Nevada‑based legal alerts, client news, and “Taking Care of Business” announcements; coordinate with external PR partners to secure placements; manage submissions for legal directories and rankings; develop attorney credentialing strategies.
Events and Market Presence : Design and support high‑impact client events, community sponsorships, industry memberships, tickets, seminars/webinars, and promotional items. Manage event strategy, budget, content, format, attendee targeting, invitations, onsite execution, and post‑event follow‑up.
Budgeting, Analytics, and Operations : Forecast and manage Nevada‑based marketing and business development budgets; track and report on KPIs and ROI; enhance data quality and adoption of technology platforms, including CRM, experience and matter databases, and analytics dashboards.
Experience and Qualifications
At least 5 years of marketing/business development experience in law or other professional services firms.
Bachelor’s degree in Marketing, Communications or related field.
Ability to work well with others and maintain positive and cooperative working relationships internally and externally.
Excellent verbal, written and interpersonal communication skills.
Ability to work well under pressure within a deadline‑driven environment.
Excellent project management and organizational skills.
Proficiency in Microsoft Office, Zoom, social media platforms, and CRM management.
Ability to work extended and/or weekend hours, as required.
Ability to travel, as required.
Snell & Wilmer offers a competitive performance‑based compensation and a generous benefits package starting on your first day. The benefits package includes medical, dental, vision, disability, life insurance, 401(k)/profit sharing, paid holidays, tuition reimbursement, and paid time off including vacation, personal, and sick time where appropriate.
Snell & Wilmer values the principles of Diversity, Inclusion, and Belonging.
Snell & Wilmer is an Equal Employment Opportunity employer.
#J-18808-Ljbffr