Lamar Advertising
Lamar Outdoor of Columbus, 770 Harrison Drive, Columbus, OH 43204, USA
Overview Are you in search of a workplace that thrives on community connections through advertising? If so, we’d love to have you join our sales team! Our Lamar office in Columbus, Ohio is now hiring a new Sales Account Executive (salary + commission) to help us bring innovative outdoor advertising campaigns to life for brands in Columbus, OH and the surrounding areas. We need someone who understands the connection between marketing and sales and genuinely gets excited with each and every sale - big or small!
Rated #1 Sales team for 2025 on Comparably, our Sales Account Executives are the connection between Lamar and the communities we serve. Our AEs meet and exceed sales objectives in their assigned territory by using professional sales techniques to develop long-term advertising relationships that grow not only Lamar advertising sales, but also our relationships in our communities.
Why Lamar? Rated #1 Sales team for 2025 on Comparably, our Sales Account Executives are the connection between Lamar and the communities we serve. Our AEs meet and exceed sales objectives in their assigned territory by using professional sales techniques to develop long-term advertising relationships that grow not only Lamar advertising sales, but also our relationships in our communities. Lamar is a certified
Great Place to Work , with
86%
of employees in agreement. Lamar Advertising has also been named as a “Best Company to Work For” in U.S. News & World Report’s annual ranking.
Benefits
A Monday - Friday 8:00 am - 5:00 pm work schedule with a combination of time spent in-office and selling in the field
First-year earning potential of
$100,000 - $145,000
including commissions, dependent on experience and selling ability
120 hours of paid time off (PTO) that increases with tenure
12 paid company holidays including Presidents Day and Juneteenth
Ongoing professional development and internal leadership programs to maximize your career potential
Multiple medical plan options and health savings account
Hospital, Accident, and Critical Illness coverage
Short and long-term disability and paid parental leave
Dental and vision insurance
401K plan with company match
Employee stock purchase program
Wellness program incentives such as medical plan premium holidays and HSA contributions
What we are looking for in YOU:
Ability to cold call businesses both over the phone and in person
Ability to make oral presentations to provide information or explain policies and procedures
Skill in speaking with persons of various social, cultural, economic, and educational backgrounds
Working knowledge of personal computers, including Microsoft Office Suite on Surface Pros
Ability to adapt to new technology
Ability to explain the outdoor advertising business to customers and account executives from installation and product standpoints
Skill in writing grammatically correct routine business correspondence
Ability to perform effectively under fluctuating workloads
Skill in selling or promoting outdoor advertisements
Skill in establishing rapport and gaining the trust of others
Ability to establish and maintain cooperative working relationships
Ability to meet a sales quota
Working knowledge of general sales techniques
Ability to be intrinsically motivated to succeed and withstand rejection
Skill in working independently and following through on assignments with minimal direction
Education and experience:
High School Diploma or Equivalent
Current and Valid Driver's License
College Degree Preferred, preferably in Business, Marketing, Advertising or related field
10+ years of sales experience required, preferably in outdoor advertising
CRM experience preferred
Or equivalent combination of education and experience
Please note: Upon submitting your application, you will be asked to complete an 8-15 minute personality assessment. This assessment compares your professional soft skills to the skills required for success in this role. Please answer honestly; this is not a test! Not completing this assessment could result in disqualification from consideration for this position. Candidates with a disability in need of an accommodation to fulfill our application requirements should email recruiting@lamar.com. A day in the life: Major Activities
Meet and exceed sales targets and monitor personal sales data and reports
Target businesses within the assigned territory/account list and visit each established Lamar client and our competitors’ clients within the specified time frame
Identify potential growth areas, open new accounts and increase Lamar’s market share by selling all products – Posters, Bulletins, and Transit (where applicable)
Become proficient in the use of Lamar computer tools to locate Co-op prospects, follow up on Hot Leads, prepare proposals, and research
Prepare written presentations, reports and proposals
Become an active team member of Lamar and the advertising community
Develop presentation skills utilizing computer tools and present to clients on a regular basis
Maintain accounts receivable
Continually develop new product knowledge and acquire better selling skills
Keep abreast of competition – particularly newspaper, radio, TV, cable, and online advertising
Actively participate in sales meetings, regional meetings, seminars and trade shows
Lamar is an EEO/AA employer including Individuals with Disabilities, Protected Veterans, and any other State or Federally protected characteristic. Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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Overview Are you in search of a workplace that thrives on community connections through advertising? If so, we’d love to have you join our sales team! Our Lamar office in Columbus, Ohio is now hiring a new Sales Account Executive (salary + commission) to help us bring innovative outdoor advertising campaigns to life for brands in Columbus, OH and the surrounding areas. We need someone who understands the connection between marketing and sales and genuinely gets excited with each and every sale - big or small!
Rated #1 Sales team for 2025 on Comparably, our Sales Account Executives are the connection between Lamar and the communities we serve. Our AEs meet and exceed sales objectives in their assigned territory by using professional sales techniques to develop long-term advertising relationships that grow not only Lamar advertising sales, but also our relationships in our communities.
Why Lamar? Rated #1 Sales team for 2025 on Comparably, our Sales Account Executives are the connection between Lamar and the communities we serve. Our AEs meet and exceed sales objectives in their assigned territory by using professional sales techniques to develop long-term advertising relationships that grow not only Lamar advertising sales, but also our relationships in our communities. Lamar is a certified
Great Place to Work , with
86%
of employees in agreement. Lamar Advertising has also been named as a “Best Company to Work For” in U.S. News & World Report’s annual ranking.
Benefits
A Monday - Friday 8:00 am - 5:00 pm work schedule with a combination of time spent in-office and selling in the field
First-year earning potential of
$100,000 - $145,000
including commissions, dependent on experience and selling ability
120 hours of paid time off (PTO) that increases with tenure
12 paid company holidays including Presidents Day and Juneteenth
Ongoing professional development and internal leadership programs to maximize your career potential
Multiple medical plan options and health savings account
Hospital, Accident, and Critical Illness coverage
Short and long-term disability and paid parental leave
Dental and vision insurance
401K plan with company match
Employee stock purchase program
Wellness program incentives such as medical plan premium holidays and HSA contributions
What we are looking for in YOU:
Ability to cold call businesses both over the phone and in person
Ability to make oral presentations to provide information or explain policies and procedures
Skill in speaking with persons of various social, cultural, economic, and educational backgrounds
Working knowledge of personal computers, including Microsoft Office Suite on Surface Pros
Ability to adapt to new technology
Ability to explain the outdoor advertising business to customers and account executives from installation and product standpoints
Skill in writing grammatically correct routine business correspondence
Ability to perform effectively under fluctuating workloads
Skill in selling or promoting outdoor advertisements
Skill in establishing rapport and gaining the trust of others
Ability to establish and maintain cooperative working relationships
Ability to meet a sales quota
Working knowledge of general sales techniques
Ability to be intrinsically motivated to succeed and withstand rejection
Skill in working independently and following through on assignments with minimal direction
Education and experience:
High School Diploma or Equivalent
Current and Valid Driver's License
College Degree Preferred, preferably in Business, Marketing, Advertising or related field
10+ years of sales experience required, preferably in outdoor advertising
CRM experience preferred
Or equivalent combination of education and experience
Please note: Upon submitting your application, you will be asked to complete an 8-15 minute personality assessment. This assessment compares your professional soft skills to the skills required for success in this role. Please answer honestly; this is not a test! Not completing this assessment could result in disqualification from consideration for this position. Candidates with a disability in need of an accommodation to fulfill our application requirements should email recruiting@lamar.com. A day in the life: Major Activities
Meet and exceed sales targets and monitor personal sales data and reports
Target businesses within the assigned territory/account list and visit each established Lamar client and our competitors’ clients within the specified time frame
Identify potential growth areas, open new accounts and increase Lamar’s market share by selling all products – Posters, Bulletins, and Transit (where applicable)
Become proficient in the use of Lamar computer tools to locate Co-op prospects, follow up on Hot Leads, prepare proposals, and research
Prepare written presentations, reports and proposals
Become an active team member of Lamar and the advertising community
Develop presentation skills utilizing computer tools and present to clients on a regular basis
Maintain accounts receivable
Continually develop new product knowledge and acquire better selling skills
Keep abreast of competition – particularly newspaper, radio, TV, cable, and online advertising
Actively participate in sales meetings, regional meetings, seminars and trade shows
Lamar is an EEO/AA employer including Individuals with Disabilities, Protected Veterans, and any other State or Federally protected characteristic. Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
#J-18808-Ljbffr