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People Inc

Lifecycle Marketing Manager, Mobile Apps

People Inc, New York, New York, us, 10261

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A leading media organization is looking for a Lifecycle Marketing Manager for the PEOPLE app. This hybrid position, based in New York, requires a strong focus on executing lifecycle marketing strategies and maintaining engagement with users. The ideal candidate has at least 5 years in lifecycle or mobile app marketing, is proficient with CRM tools, and can manage projects from beginning to end. The role emphasizes collaboration, data-driven decision-making, and innovative marketing execution to enhance user retention and engagement. #J-18808-Ljbffr