Activate Talent
Senior Paid Social Strategist
Are you the A-player we're looking for? At Beachhead Digital, we've learned that exceptional employees aren't defined by their technical skills alonethey're defined by their drive, ownership mentality, and relentless pursuit of excellence. While our advanced training programs will accelerate your technical growth, the foundation of greatness comes from your intrinsic motivation to deliver exceptional results. We consistently work with exciting brands like Quince, Suja, Blissy, Slice Soda, and Gensee Beauty and are looking for a Senior Paid Social Strategist who can help drive measurable growth for some of the most exciting DTC and omnipresent brands! The role: Paid Social Performance All-Star
As our Senior Paid Social Strategist, you'll be the execution-focused media buying expert who can seamlessly move between strategy development, campaign optimization, and performance analysis. You're not just a media buyeryou're a paid social "swiss-army knife" who can contribute across multiple areas of the campaign development and optimization process. Core Responsibilities
Campaign Strategy & Execution
Develop and execute data-driven paid social strategies that directly impact client revenue across Meta and TikTok platforms Build and manage high-performing campaigns with 6-7 figure monthly ad spend budgets Create systematic testing frameworks for audiences, creatives, and campaign structures that compound learning over time Analyze performance metrics and conduct deep research to extract actionable insights for optimization Performance Optimization
Execute daily campaign optimizations based on performance data and platform best practices Build comprehensive reporting systems that support data-driven decision-making for campaign improvements Collaborate with creative teams to provide performance feedback that drives better ad creative development Implement advanced bidding strategies and audience targeting to maximize ROAS and minimize CAC Client Collaboration & Communication
Work directly with clients to align campaign performance with business objectives Present performance insights and strategic recommendations in client calls and reports Translate complex data into clear, actionable insights for both internal teams and clients Proactively communicate optimization opportunities and performance trends Cross-Functional Excellence
Partner with creative strategists to ensure ad creative aligns with paid social best practices Collaborate with analytics teams to implement proper tracking and attribution systems Support new client onboarding and account setup processes Drive continuous improvement across campaign management workflows The non-negotiables: What makes you exceptional
Ownership mentality
You don't wait for instructionsyou identify optimization opportunities and execute them You take personal responsibility for campaign performance, not just task completion You treat every client's ad spend like it's your own money on the line Obsessive attention to detail
You catch performance anomalies others miss because you genuinely care about results You review campaign settings and optimizations multiple times before implementing You understand that small optimization details compound into massive performance gains Self-driven excellence
You set higher performance standards for yourself than others set for you You continuously seek ways to improve campaign performance and client outcomes You don't need micromanagementyou thrive with campaign autonomy Proactive problem solving
You identify potential campaign issues before they impact performance You come to client calls with optimization strategies, not just performance reports You see platform changes and algorithm updates as opportunities, not obstacles Data-obsessed curiosity
You dig deep into performance metrics to understand the "why" behind campaign results You connect media buying decisions to business outcomes You're genuinely excited by discovering insights that drive better campaign performance
#J-18808-Ljbffr
Are you the A-player we're looking for? At Beachhead Digital, we've learned that exceptional employees aren't defined by their technical skills alonethey're defined by their drive, ownership mentality, and relentless pursuit of excellence. While our advanced training programs will accelerate your technical growth, the foundation of greatness comes from your intrinsic motivation to deliver exceptional results. We consistently work with exciting brands like Quince, Suja, Blissy, Slice Soda, and Gensee Beauty and are looking for a Senior Paid Social Strategist who can help drive measurable growth for some of the most exciting DTC and omnipresent brands! The role: Paid Social Performance All-Star
As our Senior Paid Social Strategist, you'll be the execution-focused media buying expert who can seamlessly move between strategy development, campaign optimization, and performance analysis. You're not just a media buyeryou're a paid social "swiss-army knife" who can contribute across multiple areas of the campaign development and optimization process. Core Responsibilities
Campaign Strategy & Execution
Develop and execute data-driven paid social strategies that directly impact client revenue across Meta and TikTok platforms Build and manage high-performing campaigns with 6-7 figure monthly ad spend budgets Create systematic testing frameworks for audiences, creatives, and campaign structures that compound learning over time Analyze performance metrics and conduct deep research to extract actionable insights for optimization Performance Optimization
Execute daily campaign optimizations based on performance data and platform best practices Build comprehensive reporting systems that support data-driven decision-making for campaign improvements Collaborate with creative teams to provide performance feedback that drives better ad creative development Implement advanced bidding strategies and audience targeting to maximize ROAS and minimize CAC Client Collaboration & Communication
Work directly with clients to align campaign performance with business objectives Present performance insights and strategic recommendations in client calls and reports Translate complex data into clear, actionable insights for both internal teams and clients Proactively communicate optimization opportunities and performance trends Cross-Functional Excellence
Partner with creative strategists to ensure ad creative aligns with paid social best practices Collaborate with analytics teams to implement proper tracking and attribution systems Support new client onboarding and account setup processes Drive continuous improvement across campaign management workflows The non-negotiables: What makes you exceptional
Ownership mentality
You don't wait for instructionsyou identify optimization opportunities and execute them You take personal responsibility for campaign performance, not just task completion You treat every client's ad spend like it's your own money on the line Obsessive attention to detail
You catch performance anomalies others miss because you genuinely care about results You review campaign settings and optimizations multiple times before implementing You understand that small optimization details compound into massive performance gains Self-driven excellence
You set higher performance standards for yourself than others set for you You continuously seek ways to improve campaign performance and client outcomes You don't need micromanagementyou thrive with campaign autonomy Proactive problem solving
You identify potential campaign issues before they impact performance You come to client calls with optimization strategies, not just performance reports You see platform changes and algorithm updates as opportunities, not obstacles Data-obsessed curiosity
You dig deep into performance metrics to understand the "why" behind campaign results You connect media buying decisions to business outcomes You're genuinely excited by discovering insights that drive better campaign performance
#J-18808-Ljbffr