Senior Demand Generation Manager, AI Security Lakera San Francisco, California, USA
Senior Demand Generation Manager AI Security
Lakera is on a mission to ensure AI does what we want it to do. As AI becomes embedded in every product and workflow from copilots to autonomous agents we are building the security foundation that keeps organizations safe. We help Fortune 500 companies, fast‑growing startups and AI platform providers protect their systems from adversarial misuse and emerging AI risks.
We operate as a fast high‑ownership business unit within Check Point giving us the agility of a startup with the global reach of a cybersecurity leader. We move quickly, think boldly and believe diverse perspectives create the best outcomes.
If you want to shape the security layer for the AI‑powered world we love to meet you.
About this role
We’re looking for a Senior Demand Generation / Growth Marketing Manager to build and run the demand engine for Check Point’s AI Security business. This is a high‑visibility, high‑impact role owning pipeline creation, campaign execution and growth across a rapidly expanding category.
What Youll Do
- Own full‑funnel demand programs that drive MQLs, SALs, SQLs and pipeline.
- Plan & execute multi‑channel campaigns: webinars, paid media, reports, virtual events and ABM.
- Build persona‑based nurture journeys and lifecycle programs in HubSpot/SFDC.
- Run paid campaigns across LinkedIn, YouTube, GDN and DSPs; manage budgets and performance.
- Partner with Product Marketing, Sales and Events to amplify the AI Security story.
- Implement a test‑and‑learn growth approach using data experimentation and AI tools.
- Report on pipeline attribution ROI and funnel performance.
What You Bring
- 58 years in B2B SaaS demand generation or growth marketing (cybersecurity/AI a plus).
- Proven record of driving measurable pipeline and ARR impact.
- Experience with HubSpot, Salesforce, LinkedIn Ads, GA4 and ABM/intent tools (6sense/ZoomInfo).
- Strong analytical project management and cross‑functional communication skills.
- A builders mindset and comfortable moving fast, iterating and owning outcomes end‑to‑end.
Why Join
- Shape the GTM engine of one of Check Point’s fastest‑growing business units.
- Own meaningful pipeline tied to a new explosive category: AI Security.
- Work with a world‑class AI cybersecurity team defining a brand‑new market.
Key Skills
- IT Experience, ISO 27001, Splunk, System Security Plans, Network Security, HTTPS, PCI, gRPC, NIST Standards, Information Security, Encryption, ISO 27002
Employment Type
Full‑Time
Department / Functional Area
Marketing
Experience
Years
Vacancy
1
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