Robert Half
Description Are you a versatile designer with experience in motion graphics, web animation, and brand storytelling? Our team is seeking a talented freelance Graphic & Motion Designer for ongoing, ad hoc projects, primarily supporting our client's brand and content initiatives. Role Overview: You'll play a key role in elevating our client's visual presence across website, portfolio, blog, and social media channels. Working closely with a third-party developer and in-house designers, you'll create memorable static and animated graphics that showcase their brand identity while maintaining visual continuity across all touchpoints. Key Responsibilities:
- Design and build custom web animations (primarily using GSAP), supporting interactive portfolio/work pages and engaging storytelling.
- Develop thumbnail graphics for portfolio pieces; create supporting static and animated assets that reveal project stories using dynamic effects.
- Ensure brand consistency across all graphics, integrating client brands where needed while maintaining brand standards.
- Collaborate and communicate proactively with development partners and design team; quickly understand project needs and propose solutions.
- Refine blog layouts (especially side-by-side post alignment) and create blog thumbnails (animated or static) in company palette, including square and landscape versions.
- Produce and optimize graphics/animations for social media (LinkedIn, Instagram); adapt versions as needed for different channel requirements (e.g., headline baked into LinkedIn graphics).
- Potential to support client projects as pipeline/workload evolves.
- WordPress
- Adobe Creative Suite or Figma
- Jitter for animation
- Demonstrated experience maintaining visual continuity and brand consistency across a portfolio-systems thinking is key.
- Strong capabilities in both static and animated graphic production for web, blog, and social.
- Skilled in web animation techniques (GSAP preferred), designing interactive experiences and visual storytelling.
- Quick learner and proactive communicator, able to jump into projects and collaborate efficiently.
- Understanding of brand development; able to integrate and reflect our established identity.
- Experience working in WordPress environments.
- Excellent attention to detail, with proven ability to work independently and iterate assets as needed.