Confidential
Vice President, Ecommerce and Digital
Confidential, San Diego, California, United States, 92101
Vice President, Ecommerce and Digital
About the Company
Fast-growing direct-to-consumer ecommerce brand
Industry Retail
Type Privately Held
About the Role
The Company is seeking a VP of Ecommerce and Digital to lead the next phase of its growth. The successful candidate will be responsible for owning and optimizing the paid media budget across various channels, building and leading an in-house marketing team, and establishing data-driven systems for decision-making. This role demands a hands-on, operator with a proven track record in scaling direct-to-consumer ecommerce brands, particularly in the automotive parts and accessories sector. The VP will be tasked with driving customer acquisition, maximizing customer lifetime value, and leading disciplined product launch execution. A deep understanding of ecommerce unit economics, expert-level proficiency in paid social and search marketing, and a strong background in building and leading marketing teams are essential.
Applicants for the VP of Ecommerce and Digital position at the company should have 7-10 years of marketing leadership experience, with a focus on scaling DTC ecommerce brands. The role requires a candidate with a growth mindset, a disciplined approach to product launch, and a strong ability to optimize marketing performance. The ideal candidate will have a proven track record in retention marketing, be financially literate with P&L management capability, and possess strong leadership and communication skills. Experience in the automotive aftermarket industry is a plus, as is a background in building and optimizing high-volume creative testing systems. The company values a direct, action-oriented leadership style and is looking for someone who can thrive in a fast-moving, founder-led environment.
Hiring Manager Title Founder/CEO
Travel Percent Less than 10%
Functions
Ecommerce
About the Company
Fast-growing direct-to-consumer ecommerce brand
Industry Retail
Type Privately Held
About the Role
The Company is seeking a VP of Ecommerce and Digital to lead the next phase of its growth. The successful candidate will be responsible for owning and optimizing the paid media budget across various channels, building and leading an in-house marketing team, and establishing data-driven systems for decision-making. This role demands a hands-on, operator with a proven track record in scaling direct-to-consumer ecommerce brands, particularly in the automotive parts and accessories sector. The VP will be tasked with driving customer acquisition, maximizing customer lifetime value, and leading disciplined product launch execution. A deep understanding of ecommerce unit economics, expert-level proficiency in paid social and search marketing, and a strong background in building and leading marketing teams are essential.
Applicants for the VP of Ecommerce and Digital position at the company should have 7-10 years of marketing leadership experience, with a focus on scaling DTC ecommerce brands. The role requires a candidate with a growth mindset, a disciplined approach to product launch, and a strong ability to optimize marketing performance. The ideal candidate will have a proven track record in retention marketing, be financially literate with P&L management capability, and possess strong leadership and communication skills. Experience in the automotive aftermarket industry is a plus, as is a background in building and optimizing high-volume creative testing systems. The company values a direct, action-oriented leadership style and is looking for someone who can thrive in a fast-moving, founder-led environment.
Hiring Manager Title Founder/CEO
Travel Percent Less than 10%
Functions
Ecommerce