
Performance Creative Strategist Job at Headlight in Los Angeles
Headlight, Los Angeles, CA, US, 90079
Headlight is a full-stack performance marketing agency built by in-house growth leaders. We partner with ambitious companies to drive hyper-growth through data fidelity, rapid creative testing, and a relentless customer-first focus. Our team bridges the worlds of growth, creative, and analytics to unlock new levels of performance for leading app and consumer tech brands.
About the Role We’re seeking a Performance Creative Strategist to join our growing Creative team. In this role, you’ll combine sharp copywriting, creative direction, and performance insight to launch, test, and scale winning ad campaigns. You’ll be the connective tissue between designers, media buyers, and data analysts, ensuring that our creative output not only looks good but also performs at the highest level.
This position is ideal for someone who thrives at the intersection of art and science—capable of writing persuasive ad copy, guiding designers with strategic clarity, and pulling insights from performance data to inform the next wave of creative testing.
Responsibilities Copywriting: Write high-converting ad copy across social, search, and display campaigns with a focus on clarity, persuasion, and brand alignment.
Creative Coordination: Partner closely with designers to concept, brief, and produce ad creative that scales across multiple formats and platforms.
Market Research: Stay ahead of cultural trends, competitive landscapes, and category insights to inspire fresh creative strategies.
Data-Driven Strategy: Analyze campaign performance metrics, distill insights, and translate data into actionable creative testing roadmaps.
Platform Expertise: Develop strategies tailored to the nuances of major platforms, including Facebook, Google, TikTok, YouTube, and more.
Client Impact: Collaborate with Account and Growth teams to deliver creative strategies that drive measurable results for high-growth apps and consumer tech brands.
Qualifications 2–4 years experience in performance creative strategy, copywriting, or growth marketing.
Strong portfolio of ad copy and creative strategy work.
Proven ability to collaborate with designers and cross-functional teams.
Comfortable interpreting performance data and making creative recommendations.
In-platform experience with all major ad platforms (Meta, Google, TikTok, YouTube).
Experience in apps or consumer tech highly preferred.
Excellent written and verbal communication skills; organized and detail-oriented.
Why Headlight Work with some of the most innovative brands in app and consumer tech.
Join a team that values data fidelity, rapid iteration, and creative excellence.
Be part of a company that’s built by in-house leaders who understand what hyper-growth really takes.
Competitive compensation, benefits, and growth opportunities.
401(k)
Unlimited PTO
100% coverage of Health, Vision & Dental Insurance premiums (50% for dependents)
Teladoc: Free 24/7 virtual care for employees and their dependents
Work from anywhere — we’ve been fully remote since day one
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In Summary: Headlight is a full-stack performance marketing agency built by in-house growth leaders . We partner with ambitious companies to drive hyper-growth through data fidelity, rapid creative testing, and a relentless customer-first focus . The position is ideal for someone who thrives at the intersection of art and science .
En Español: Headlight es una agencia de marketing de rendimiento completa construida por líderes de crecimiento interno. Nos asociamos con compañías ambiciosas para impulsar el hipercrecimiento a través de la fidelidad de los datos, las pruebas creativas rápidas y un enfoque incansable al cliente primero. Nuestro equipo conecta los mundos del crecimiento, creatividad y análisis para desbloquear nuevos niveles de desempeño para las principales marcas de aplicaciones y tecnología de consumo. Estrategia impulsada por datos: analizar las métricas de rendimiento de la campaña, destilar conocimientos y traducir los datos en mapas de trayectoria de pruebas creativas accionables. Experiencia de plataforma: Desarrollar estrategias adaptadas a los matices de las principales plataformas, incluidas Facebook, Google, TikTok, YouTube, etc. Impacto del cliente: Colaborar con equipos de cuenta y crecimiento para ofrecer estrategios creativos que impulsen resultados medibles para aplicaciones de alto crecimiento y marcas tecnológicas de consumo. Qualificaciones 24 años de experiencia en estrategia creativa de desempeño, copywriting o crecimiento. Una sólida cartera de trabajo de estrategia publicitaria y creativa. Capacidad comprobada para iterar con diseñadores y equipos interfuncionales. Interpretación cómoda de datos de desempeños y hacer recomendaciones. 401(k) PTO ilimitado 100% de cobertura de las primas del Seguro Sanitario, Visión y Dental (50% para los dependientes) Teladoc: Cuidado virtual gratuito 24/7 para los empleados y sus dependentes Trabajar desde cualquier lugar hemos estado completamente remotos desde el primer día #J-18808-Ljbffr.