Intuit is hiring: Analyst and Influencer Relations Manager in New York

Analyst and Influencer Relations Manager 2 days ago Be among the first 25 applicants Overview We’re looking for a Senior Analyst Relations Manager within Intuit’s Global Business Solutions Group (GBSG) US External Communications team supporting mid‑market. In this position, you’ll play a pivotal role in shaping and communicating the company’s narrative to key industry analysts. You’re responsible for influencing market perceptions and purchasing decisions for Intuit’s business platform through analyst relations, reviews, and awards across Intuit QuickBooks and Mailchimp as part of our strategy to win in the mid market (businesses with annual revenue ranging from $2.5M to $100M+). Responsibilities Build and maintain strong, trusted relationships with key analysts from firms like Gartner, Forrester, IDC, and more. This involves regular communication, acting as a reliable point of contact, and understanding each analyst’s research areas and needs. Schedule and orchestrate briefings between analysts and company executives or subject matter experts and prepare executives. Manage inbound inquiries, providing analysts with the information they need for their research, reports, and reviews. Work closely with product and marketing teams to develop messaging and content tailored specifically for an analyst audience. Ensure that all communications are consistent, compelling, and aligned with the company’s strategic direction. Manage the company’s participation in major industry reports, review programs, and awards. This includes preparing the company’s submission, coordinating with internal teams, and reviewing drafts of the report to ensure factual accuracy. Act as the internal voice of the analyst community. Translate analyst feedback and market insights back to communications, product, marketing, and executive teams to help inform product roadmaps, refine messaging, and stay ahead of market trends. Ensure the company is maximizing AR advisory sessions to get the market insights, industry opportunities and competitive positioning needed to grow our market share. Pursue sponsorship and custom content opportunities with firms and partner with internal stakeholders to maximize. Research media trends, competitor news, and mine for opportunities to help reposition the business and boost our reputation and drive consideration. Lead the submission process end to end for earned recognitions, bringing in the necessary teams and individuals to contribute and amplify. Drive integrated comms plans to amplify recognition, partnering with social, performance marketing, and employee comms. Manage participation in key analyst events and briefings. Measure the value and ROI of analyst relations at Intuit. Maintain our tracker of awards, recognitions, and reviews across external lists and rankings. Monitor coverage and prepare regular reports on activity in partnership with our agencies and internal data teams. Qualifications 7-12+ years of direct analyst relations experience in B2B technology, preferably enterprise tech. Quick study with ability to continuously learn and apply feedback to work; keen interest and acumen for understanding products, technology, SMBs, fintech, marketing, etc. Ability to drive communications workstreams with oversight; proactively connect dots across teams and surface gaps or misalignment. Knowledge of analyst relations best practices and strong existing relationships. Familiarity with analyst evaluation methodologies (e.g., Magic Quadrant, Wave, IDC MarketScape). Strong organizational and program management skills. Attention to detail and high degree of professional rigor. Excellent written and verbal communication skills. Ability to manage multiple priorities and stakeholders in a fast‑paced working environment. Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs. Pay offered is based on factors such as job‑related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is: Bay Area Northern California: $158,000 - $214,000 ; Southern California: $148,500 - $201,000. #J-18808-Ljbffr In Summary: Intuit is looking for a Senior Analyst Relations Manager within Intuit’s Global Business Solutions Group (GBSG) US External Communications team supporting mid-market . Responsibilities include building and maintaining strong, trusted relationships with key analysts from Gartner, Forrester, IDC, and more . En Español: Analista e Influencer Relations Manager hace 2 días Estar entre los primeros 25 solicitantes Resumen Buscamos un Senior Analyst Relations Manager dentro de Intuit Global Business Solutions Group (GBSG) US External Communications Team que apoye al mediano mercado. En esta posición, desempeñará un papel fundamental en la configuración y comunicación de la narrativa de la compañía a analistas clave del sector. Usted es responsable de influir en las percepciones de mercado y decisiones de compra para la plataforma comercial de Inituit a través de relaciones analíticas, reseñas y premios en QuickBooks e Mailchimp como parte de nuestra estrategia para ganar en el mercado medio (empresas con ingresos anuales que van desde $ 2.5M hasta $100M). Responsabilidades Construir y mantener relaciones sólidas y de confianza con analistas claves de Gartner, IDC, etc. Este trabajo involucra a los ejecutivos interactúan regularmente y desarrollan informes de investigación y análisis específicos, así como asesoramiento y reorganización de sus audiencias. Asegurarse de que todas las comunicaciones sean consistentes, convincentes y alineadas con la dirección estratégica de la empresa. Gestionar la participación de la compañía en los principales informes de la industria, programas de revisión y premios. Esto incluye preparar la presentación de la firma, coordinarse con equipos internos y revisar los bocetos del informe para garantizar la exactitud factual. Actúa como voz interna de la comunidad analista. Traducir el feedback de los analistas y los conocimientos sobre el mercado a los equipos ejecutivos para ayudar a informar las mapas de producto, refinar la mensajería y adelantarse a las tendencias del mercado. Manejar planes de comunicaciones integradas para amplificar el reconocimiento, asociarse con la tecnología B2B, marketing de rendimiento y comunicación de los empleados. Gestionar la participación en eventos y reuniones informativas clave de analistas. Medir el valor y el ROI de las relaciones entre analistas en Intuit. Mantener nuestro rastreador de premios, reconocimientos y reseñas a través de listas y clasificaciones externas. Monitorear la cobertura y preparar informes regulares sobre la actividad en asociación con nuestras agencias y equipos de datos internos. Calificación 7-12+ años de experiencia en relaciones directas de analista en tecnología b2b, preferiblemente tecnología empresarial. Estudio rápido con capacidad de aprender continuamente y aplicar al trabajo; interés y perspicacia por comprender productos, tecnología, pyms, fintech, mercadeo, etc. Capacidad de impulsar flujos de trabajo de comunicación con supervisión; conectar proactivamente habilidades profesionales de gestión de puntos rápidos y brechas verbales o superficies. Esta posición será elegible para un bono en efectivo, recompensas de capital y beneficios, de acuerdo con nuestros planes y programas aplicables. El salario ofrecido se basa en factores como el conocimiento relacionado al trabajo, las habilidades, la experiencia y la ubicación laboral. Para impulsar una remuneración justa continua para los empleados, Intuit lleva a cabo comparaciones regulares entre categorías de etnia y género.