Marketing Specialist Job at Pinckney Harmon Marketing in Charlotte

Pinckney Harmon Marketing is currently seeking a Marketing Specialist to join our team! This role will work on the Accounts team, closely with our Creative, Digital, and Social Media teams to ensure all projects are completed on time and within project guidelines for each client. Because our Accounts team leads campaigns and actively supports execution across departments—not just project management—we are seeking someone with in-house marketing experience who is comfortable contributing hands‑on throughout the marketing lifecycle. About Pinckney: Founded in 2011, Pinckney Marketing is a strategic marketing agency that builds full-funnel campaigns designed to generate traffic, convert leads, and drive revenue from marketing to sales. Headquartered in Charlotte, NC, our agency serves clients across the U.S. in various industries such as technology, healthcare, hospitality, manufacturing, and many other professional services. Pinckney Marketing i s an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at Pinckney Marketing is based solely on a person's merit and qualifications. Our Marketing team is committed to making a true difference by providing real value and measurable results. We strive to help companies grow and achieve their most ambitious sales and marketing goals through client-centered solutions. Role Responsibilities: Project Management Writing creative briefs and assigning tasks in the project management system for deliverables. Keeping the Department Managers aware of progress on each project and communicating needs or concerns as quickly as possible Managing, prioritizing, and being accountable for the delivery of projects by set deadlines and within the needs of the Creative Brief Coordinate the shipments of marketing material through postal services Ensure that the agreed-upon Agency workflow/process is followed Keep detailed records of the life of a project and share information as necessary Client Relations Assessing clients' needs to create and implement action plans for the team across a variety of departments, including the content, creative, digital, and paid departments. Learn and understand clients’ business (including industry categories) Creation and preparation of meeting materials Attending client meetings and managing client deliverables Data and Reporting Assisting the Marketing Manager with results measurement and regular reporting Monitor and report the success of social media posts through Sprout Social Create and launch regular email campaigns and set up automation through Klaviyo and HubSpot Create text campaigns for clients and launch Perform minor webpage maintenance and edits Perform SEO/UX audits and implement changes Qualifications In-house marketing experience is preferred, particularly in roles that require hands‑on campaign execution across multiple channels Bachelor’s Degree in Marketing or a related field Ability to multitask in a fast‑paced environment Ability to collect and understand data Basic understanding of one or all production disciplines: print, digital, and inbound marketing Detail‑oriented with strong verbal and written communication skills Experience with email marketing tools such as Klaviyo or MailChimp Strong working knowledge of top social media platforms (Facebook, Instagram, Twitter, Pinterest, Snapchat, TikTok) and how to use them Experience with Sprout Social or a similar social scheduling tool Proficiency in Microsoft Suite and Google Drive Experience in HTML, Photoshop, InDesign, and/or Illustrator (a plus, but not required) Experience working with WordPress is a plus Retirement Planning & 401k Matching Program Team Building Outings PTO and Sick days Community Outreach & Involvement Additional Information Seniority level: Entry level Employment type: Full-time Job function: Marketing and Sales Industries: Marketing Services #J-18808-Ljbffr