SalaryGuide
Responsibilities Content campaigns and creation (copywriting): email marketing, news and blog posts, LinkedIn, webinar/podcast scripts, web text guides and reports (with on-page knowledge of SEO/GEO/AEO)
Complex budgeting and tracking: work across teams and regions to ensure marketing spend stays on budget (across multiple lines of business and marketing channels)
Marketing metrics and data: Improve and develop marketing analytics, track progress toward existing KPIs and implement new ones, close data gaps, as well as support decision-making based on ROI-data and larger business goals
Lead generation: Drive inbound leads through exemplary thought leadership by developing high-value content and working with our teams to disseminate that content to target audiences (ICPs)
Creative marketing campaigns: Collaborate with sales to create impactful campaigns that support lead generation, with some ABM-style campaigns targeting key prospects
Leadership
Oversee a growing team of marketing specialists (in Latin America and Canada) and work cross-functionally with shared resources team to ensure deliverables land on-time and on-quality
Present campaign strategies, regional updates, and marketing data internally and externally, fostering understanding and alignment across teams to meet the business’s shared goals
Requirements Minimum of 5-7 years marketing experience, with some leadership experience
Deep knowledge of B2B marketing best practices across channels (email, LinkedIn, web, and more)
Marketing and budgeting tools: Wordpress, MailChimp, LinkedIn, Elementor, Excel, Monday.com, etc., PowerPoint
Exceptional written and spoken communication skills; presentation design
Proactive problem-solving and decision-making for campaign design and execution
Agility, flexibility, and responsiveness: quick thinking ability to pivot fast
Potential for occasional travel (a few times a year to other offices or conferences)
Ability to lift and carry up to 25 lbs.
Benefits Professional development and training programs are provided to support continuous learning and career growth.
Comprehensive employer-paid health and dental benefits are available from the date of hire.
A competitive 401(k) plan with employer matching contributions is offered to support your long-term financial goals.
Employees benefit from a dynamic and international working environment at RLG Americas.
Accessibility and Inclusion: RLG US is committed to creating a diverse, accessible, and inclusive workplace. Should you require accommodation through any stage of the recruitment process, please let us know when contacted and we will work with you to meet your needs. Disability-related accommodations during the application process are available upon request. You may also request accommodation by emailing Careers@rev-log.com.
#J-18808-Ljbffr