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Rare Necessity Digital Agency

Marketing Strategist (Client Delivery)

Rare Necessity Digital Agency, Duluth, Georgia, United States, 30155

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RNDA is hiring a Marketing Strategist to guide business owners through our 60-Day Accelerator - a done-WITH-you agency service that builds complete launch systems for clients. This is not account management. This is not customer success. This is strategic marketing delivery - where you use your campaign expertise to guide clients through execution. YOUR ROLE

You’ll be the strategic voice for clients as they move through our 8-week Accelerator program: Lead strategic calls with clients throughout their engagement (onboarding, strategy presentation, content review, launch prep) Review and provide expert feedback on launch strategies, email funnels, content calendars, ad campaigns, messaging frameworks, and ManyChat automations Ensure clients understand and can execute the marketing systems we build for them Troubleshoot campaign issues and provide strategic pivots in real‑time Identify when clients need additional support or are falling behind Escalate urgent issues or scope concerns to leadership Document client wins and case study opportunities Provide recommendations for client upsells or extended services when appropriate WHAT YOU’RE NOT DOING

Building the assets (AI + creative team handles that) Project management (operations handles that) Copywriting or graphic design You’re the marketing expert guiding clients through execution. MARKETING EXPERTISE REQUIRED

Do you confidently assess and advise on: Launch strategy: Understanding revenue targets, pricing models, and launch timelines Email funnels: Reviewing 12‑email sequences and identifying gaps in nurture, urgency, or CTAs Content calendars: Spotting weak hooks, inconsistent messaging, or missing story elements Paid ads: Recommending ad strategy, budget allocation, and creative direction ManyChat automation: Understanding keyword triggers, segmentation, and conversion flows Sales messaging: Fixing unclear offers, weak positioning, or confusing CTAs KPIs & data: Reading campaign metrics and making strategic pivots THIS isn’t account management or client success - you need to think like a marketing strategist who’s run campaigns yourself. YOU’RE A GREAT FIT IF

You’ve been a marketing strategist, fractional CMO, or agency strategist (not coordinator) You can review a campaign and spot gaps in under 5 minutes You genuinely enjoy client interaction and strategic guidance You’ve successfully managed multiple clients at once while maintaining strategic oversight You can give clear, actionable feedback quickly You stay sharp and present even on your 10th call of the day You’ve personally built or overseen launch campaigns, email funnels, and content strategies THIS IS NOT FOR YOU IF

Your background is purely account coordination, customer success, or operations You’ve never built a marketing campaign yourself You don’t feel confident reviewing an email funnel or content calendar and giving expert feedback You need hours of prep before every call You prefer creating content vs. giving strategic direction You need heavy oversight or hand‑holding REQUIRED QUALIFICATIONS

Must Have: 3‑5+ years as a marketing strategist, fractional CMO, or agency strategist (not coordinator) Proven track record of building or advising on launch campaigns (not just managing accounts) You’ve personally created or overseen email funnels, content calendars, ad campaigns, and launch strategies Proven experience managing 15‑20+ clients simultaneously while maintaining strategic oversight Deep, hands‑on understanding of email marketing, content strategy, social media, paid ads, launch funnels, automation Can spot what’s missing in a marketing plan in under 5 minutes Excellent verbal communication and presentation skills Experience with CRM tools and project management platforms Bonus Points: Experience working in a marketing agency environment Background running your own launches or consulting business Familiarity with AI tools for marketing Experience with cohort‑based or group client delivery models Experience with GoHighLevel and ClickUp Deal‑breakers (do not apply if this is you): You’ve only done account coordination or customer success You’ve never built a marketing campaign yourself You don’t feel confident reviewing an email funnel or content calendar and giving strategic feedback Your background is purely sales, operations, or customer service COMPENSATION & BENEFITS

Hybrid schedule - in office in Duluth GA 40 hours/week Growth opportunities into VP or Partner track WHY JOIN RNDA?

High‑growth agency: We’re scaling to $10M in 2025 AI‑powered infrastructure: You’re not drowning in admin – you focus on strategy Clear career path: Top performers can grow into VP or Partner roles Work with ambitious clients: Our clients are serious about growth, not hobbyists Remote‑first culture: Work from anywhere with reliable wifi Data‑driven approach: We make decisions based on KPIs, not feelings

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