The E.W. Scripps Company
Account Executive, KMGH - Hybrid
The E.W. Scripps Company, Denver, Colorado, United States, 80202
Account Executive, KMGH
Are you ready to help local businesses thrive in one of America's most dynamic markets? KMGH, the E.W. Scripps ABC affiliate in Denver, Colorado, is seeking a motivated Account Executive who will help local businesses realize growth opportunity by reaching customers through compelling multi-platform advertising solutions. This full array of advertising solutions may include platforms like Over The Top (OTT) video, search strategies (SEO/SEM), social media strategies, digital display and e-mail targeting, as well as broadcast television. What You'll Do:
Sell advertising solutions to local and regional businesses and advertising agencies. Apply the Scripps Sales Process (SSP) to analyze current and prospective customer needs and apply customized advertising solutions that provide return on their investment. In addition to television commercial airtime sales, facilitate the customer's ability to take advantage of the full array of digital marketing options available. Independently prospect, secure appointments, perform needs analysis, develop customized solutions, present and close sales to develop and maintain new business from traditional and non-traditional advertisers. Use ratings data, qualitative information and market trends to negotiate program ratings and advertising rates with advertising agencies in order to maximize revenue as well as develop custom solutions for new advertisers. Serve as a trusted advisor with new and existing clients, provide best-in-class customer service, grow accounts, and gain additional business from referrals. Perform client services, including but not limited to media avail negotiations, presentation preparation delivery and execution, copy writing, credit applications and collection of revenue due. Effectively and proactively manage a sales funnel by way of Customer Relationship Management (CRM) systems, monitoring and achieving key performance indicators and expected activity levels. Contribute to the creative development of campaigns though client communication and needs analysis, storyboard and concept creation, and assistance in production aspects. Build and maintain strong client relationships, which may include entertaining prospective and existing clients. Perform routine administrative functions of a media salesperson including makegood resolution, continuous update of CRM system with activity, account information and pending revenue, and communication with sales leadership regarding the status of accounts Perform other duties as assigned. What You'll Bring:
BS/BA in related discipline preferred or equivalent years of experience Generally 2+ years of proven sales success preferred Experience in strategic account management, broadcast ratings and digital execution preferred Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits. Highly self-motivated and goal focused Highly creative and innovative thinker Strong influencing, selling and upselling skills Effective teamwork and collaboration skills Very strong analysis and data interpretation - able to translate needs and research data into sound marketing proposals Exceptional verbal and written communication skills Outstanding presentation abilities (in person/virtual, small/large groups, all levels) Strong time management and organizational skills Proficient with Microsoft Office (Word, Excel and PowerPoint) Working knowledge of Google Office (Sheets, Docs, Slides) and virtual conferencing platforms (E.g. Skype, WebEx, Zoom or MS Teams etc.) What We'll Offer:
Uncapped sales commission Monthly allowance for mileage and cell phone Extensive Scripps Sales Process training A career path to grow your professional experiences Full medical, dental and vision benefits, as well as certain other health and wellness benefits Retirement savings plan with company match Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire. Where You'll Live, Work and Play:
Denver, Colorado offers an unbeatable combination of urban sophistication and outdoor adventure. As the Mile High City, Denver boasts 300+ days of sunshine annually and serves as the gateway to world-class skiing, hiking, and mountain recreation just minutes from downtown. The city features a thriving business district, vibrant arts and culture scene, craft brewery capital status, and professional sports teams including the Broncos, Nuggets, Avalanche, and Rockies. With a booming economy, diverse neighborhoods, and the Rocky Mountains as your backdrop, Denver provides an exceptional quality of life for professionals seeking both career growth and outdoor lifestyle opportunities. Compensation Range:
Annual Salary: $45,000.00 - $50,000.00Pursuant to state and local salary transparency laws, the salary range posted is specific to candidates who will perform this work in Colorado. What We'll Offer:
Extensive Scripps Sales Process training
Uncapped sales commission
Monthly allowance for mileage and cell phone
A career path to grow your professional experiences
Full medical, dental and vision benefits, as well as certain other health and wellness benefits
Retirement savings plan with company match
Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.
Are you ready to help local businesses thrive in one of America's most dynamic markets? KMGH, the E.W. Scripps ABC affiliate in Denver, Colorado, is seeking a motivated Account Executive who will help local businesses realize growth opportunity by reaching customers through compelling multi-platform advertising solutions. This full array of advertising solutions may include platforms like Over The Top (OTT) video, search strategies (SEO/SEM), social media strategies, digital display and e-mail targeting, as well as broadcast television. What You'll Do:
Sell advertising solutions to local and regional businesses and advertising agencies. Apply the Scripps Sales Process (SSP) to analyze current and prospective customer needs and apply customized advertising solutions that provide return on their investment. In addition to television commercial airtime sales, facilitate the customer's ability to take advantage of the full array of digital marketing options available. Independently prospect, secure appointments, perform needs analysis, develop customized solutions, present and close sales to develop and maintain new business from traditional and non-traditional advertisers. Use ratings data, qualitative information and market trends to negotiate program ratings and advertising rates with advertising agencies in order to maximize revenue as well as develop custom solutions for new advertisers. Serve as a trusted advisor with new and existing clients, provide best-in-class customer service, grow accounts, and gain additional business from referrals. Perform client services, including but not limited to media avail negotiations, presentation preparation delivery and execution, copy writing, credit applications and collection of revenue due. Effectively and proactively manage a sales funnel by way of Customer Relationship Management (CRM) systems, monitoring and achieving key performance indicators and expected activity levels. Contribute to the creative development of campaigns though client communication and needs analysis, storyboard and concept creation, and assistance in production aspects. Build and maintain strong client relationships, which may include entertaining prospective and existing clients. Perform routine administrative functions of a media salesperson including makegood resolution, continuous update of CRM system with activity, account information and pending revenue, and communication with sales leadership regarding the status of accounts Perform other duties as assigned. What You'll Bring:
BS/BA in related discipline preferred or equivalent years of experience Generally 2+ years of proven sales success preferred Experience in strategic account management, broadcast ratings and digital execution preferred Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits. Highly self-motivated and goal focused Highly creative and innovative thinker Strong influencing, selling and upselling skills Effective teamwork and collaboration skills Very strong analysis and data interpretation - able to translate needs and research data into sound marketing proposals Exceptional verbal and written communication skills Outstanding presentation abilities (in person/virtual, small/large groups, all levels) Strong time management and organizational skills Proficient with Microsoft Office (Word, Excel and PowerPoint) Working knowledge of Google Office (Sheets, Docs, Slides) and virtual conferencing platforms (E.g. Skype, WebEx, Zoom or MS Teams etc.) What We'll Offer:
Uncapped sales commission Monthly allowance for mileage and cell phone Extensive Scripps Sales Process training A career path to grow your professional experiences Full medical, dental and vision benefits, as well as certain other health and wellness benefits Retirement savings plan with company match Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire. Where You'll Live, Work and Play:
Denver, Colorado offers an unbeatable combination of urban sophistication and outdoor adventure. As the Mile High City, Denver boasts 300+ days of sunshine annually and serves as the gateway to world-class skiing, hiking, and mountain recreation just minutes from downtown. The city features a thriving business district, vibrant arts and culture scene, craft brewery capital status, and professional sports teams including the Broncos, Nuggets, Avalanche, and Rockies. With a booming economy, diverse neighborhoods, and the Rocky Mountains as your backdrop, Denver provides an exceptional quality of life for professionals seeking both career growth and outdoor lifestyle opportunities. Compensation Range:
Annual Salary: $45,000.00 - $50,000.00Pursuant to state and local salary transparency laws, the salary range posted is specific to candidates who will perform this work in Colorado. What We'll Offer:
Extensive Scripps Sales Process training
Uncapped sales commission
Monthly allowance for mileage and cell phone
A career path to grow your professional experiences
Full medical, dental and vision benefits, as well as certain other health and wellness benefits
Retirement savings plan with company match
Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.