Activate Talent
Business Development Representative
Activate Talent, Lancaster, Pennsylvania, United States, 17601
Business Development Representative (BDR) In The Optics And Eyewear Industry
We're seeking a driven Business Development Representative (BDR) to help expand our partnerships within the optics and eyewear industry. This is a highly outbound-focused role, ideal for someone who thrives in prospecting, cold outreach, and building genuine connections with decision-makers. You'll play a key role in generating qualified leads and fueling the growth pipeline for our partnerships team. Key Responsibilities
Conduct cold outreach via calls, emails, and LinkedIn to targeted optics and eyewear companies Generate qualified leads and schedule discovery calls for the partnerships team Research the optics market and identify high-potential brand and retail prospects Maintain an organized pipeline and track prospect interactions using CRM tools Communicate the company's value proposition clearly and persuasively Nurture early-stage leads to build and maintain sales momentum Collaborate with internal teams to refine outreach strategies and messaging Share feedback on market trends, objections, and competitive insights
We're seeking a driven Business Development Representative (BDR) to help expand our partnerships within the optics and eyewear industry. This is a highly outbound-focused role, ideal for someone who thrives in prospecting, cold outreach, and building genuine connections with decision-makers. You'll play a key role in generating qualified leads and fueling the growth pipeline for our partnerships team. Key Responsibilities
Conduct cold outreach via calls, emails, and LinkedIn to targeted optics and eyewear companies Generate qualified leads and schedule discovery calls for the partnerships team Research the optics market and identify high-potential brand and retail prospects Maintain an organized pipeline and track prospect interactions using CRM tools Communicate the company's value proposition clearly and persuasively Nurture early-stage leads to build and maintain sales momentum Collaborate with internal teams to refine outreach strategies and messaging Share feedback on market trends, objections, and competitive insights