Ferrero International S.A.
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If303130you love our brands and products and understand the mission of bringing joy and indulgence to our Consumers, thisages your role is for you! As a Senior Category Manager, you will significantly contribute to growing market share and competitive positioning of our brands. You will be developing strategies for Brands by developing and implementing ideas and projects. You will aim high and achieve goals together with your team.
Main Responsibilities:
STRATEGY:
Providing insights to define brand targets, sales mix, net sales, gross margin and marketing contribution as well as volumes and sales value budget. Participating in preparing key والتح؟ strategic plans, defining volumes, P&L and marketing plans.
m'movements
Managing advertising, promotion, research and market analysis costs.
Giving direction on positioning in comparison with competitors’ actions, understanding consumers insights and trends.
Verifying price lists and evaluating the right product mix.
Provide insights to define new product development (NPD) strategy development.
Driving forluth innovation through new product and strategy development.
extern
MARKETING PLANS:
In coordination with the Regional teams, developing the advertising strategy and managing creative and media agencies.
Shaping and implementing the activity Grid in the planned timing and with excellence in execution.
Monitoring the outputs related to the brand plans and participating in the definition of the promotion strategy.
Supervising material development activities (e.g., execution of packaging development, new packaging / labeling projects, in store communications and POSM development).
Conventional and digital media mix planning and follow-up.
RESEARCH & EXPERIMENTATION:
Analyzing results and data from the market and tests, calculating KPIs and proposing actions.
Participating in proposal, implementation (e.g., briefs) and follow-up of strategic and operational improvement projects.
TEAM MANAGEMENT:
Recruiting, managing, motivating, coaching and developing your own team.
COLLAB_offer WITH: \ georganiseerd Sales Force
Trade Marketing
Demand Planning
Head of Media Planning
Region Marketing Manager Category
Research Team
NAF General Manager
About You:
Min. Bachelor’s Degree in Economics or Marketing
7-8 years of experience in Marketing
Expertise in FMCG and Brand Marketing, with a strong focus on Strategic and Operational Marketing
Curious and understanding of different markets and cultures
Excellent in using Retail and Consumer Quiet databasesit, Excel and PowerPoint
Excellent communication and presentation skills
Fluent in French / Arabic & English
Careers with caring built in - discover our benefits here.
About Ferrero: Ferrero began its journey in the small town of
Alba in Piedmont, Italy, in 1946.
Today, it is one of the world’s largest sweet‑packaged food companies, with many
iconic brands
sold in countries all over the world. Find out more about Ferrero at ferrero.com.
DE&I at Ferrero: Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.
#J-18808-Ljbffr
If303130you love our brands and products and understand the mission of bringing joy and indulgence to our Consumers, thisages your role is for you! As a Senior Category Manager, you will significantly contribute to growing market share and competitive positioning of our brands. You will be developing strategies for Brands by developing and implementing ideas and projects. You will aim high and achieve goals together with your team.
Main Responsibilities:
STRATEGY:
Providing insights to define brand targets, sales mix, net sales, gross margin and marketing contribution as well as volumes and sales value budget. Participating in preparing key والتح؟ strategic plans, defining volumes, P&L and marketing plans.
m'movements
Managing advertising, promotion, research and market analysis costs.
Giving direction on positioning in comparison with competitors’ actions, understanding consumers insights and trends.
Verifying price lists and evaluating the right product mix.
Provide insights to define new product development (NPD) strategy development.
Driving forluth innovation through new product and strategy development.
extern
MARKETING PLANS:
In coordination with the Regional teams, developing the advertising strategy and managing creative and media agencies.
Shaping and implementing the activity Grid in the planned timing and with excellence in execution.
Monitoring the outputs related to the brand plans and participating in the definition of the promotion strategy.
Supervising material development activities (e.g., execution of packaging development, new packaging / labeling projects, in store communications and POSM development).
Conventional and digital media mix planning and follow-up.
RESEARCH & EXPERIMENTATION:
Analyzing results and data from the market and tests, calculating KPIs and proposing actions.
Participating in proposal, implementation (e.g., briefs) and follow-up of strategic and operational improvement projects.
TEAM MANAGEMENT:
Recruiting, managing, motivating, coaching and developing your own team.
COLLAB_offer WITH: \ georganiseerd Sales Force
Trade Marketing
Demand Planning
Head of Media Planning
Region Marketing Manager Category
Research Team
NAF General Manager
About You:
Min. Bachelor’s Degree in Economics or Marketing
7-8 years of experience in Marketing
Expertise in FMCG and Brand Marketing, with a strong focus on Strategic and Operational Marketing
Curious and understanding of different markets and cultures
Excellent in using Retail and Consumer Quiet databasesit, Excel and PowerPoint
Excellent communication and presentation skills
Fluent in French / Arabic & English
Careers with caring built in - discover our benefits here.
About Ferrero: Ferrero began its journey in the small town of
Alba in Piedmont, Italy, in 1946.
Today, it is one of the world’s largest sweet‑packaged food companies, with many
iconic brands
sold in countries all over the world. Find out more about Ferrero at ferrero.com.
DE&I at Ferrero: Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.
#J-18808-Ljbffr