Public Relations Strategist, Marketing Job at Franciscan Missionaries of Our Lad

Assist in developing and executing comprehensive public relations strategies for earned and owned media. • Draft and distribute press releases, media advisories, statements, talking points, and backgrounders. • Organize and coordinate press conferences, media briefings, and interviews with subject matter experts. • Support cross-functional campaigns, collaborating with content, marketing, and operational teams. • Track, monitor, and analyze media coverage; prepare regular reports on PR performance and media sentiment. • Review and edit PR materials for clarity, accuracy, and alignment with strategic goals. • Assist in crisis communications and rapid response to media inquiries. • Ensure all public relations work meets legal, ethical, and organizational standards. In partnership with the Director of Public Relations, develop and implement an integrated public relations strategy that enhances the organization's reputation and advances strategic objectives across the health system. • Support planning, coordination, and execution of all press events, announcements, and media opportunities. • Mentor PR strategists, specialists, and freelance contributors; Ensure compliance with organizational, legal, and ethical standards in all public relations activities. Data-Driven: Uses analytics to optimize PR effectiveness and demonstrate ROI. • Leads responses to urgent media issues with calm and clarity. • Compliance: Upholds legal, ethical, and brand standards in all public relations work. 3 years in a marketing or advertising agency setting • Bachelor's Degree