SERVPRO of Allentown
SERVPRO of Allentown is hiring: SERVPRO Digital Marketing Lead Remote in Allento
SERVPRO of Allentown, Allentown, PA, US
Bonus based on performance
Dental insurance
Flexible schedule
Home office stipend
Training & development
Are you a digital native who lives for data-driven results and creative storytelling? Do you want the freedom of a fully remote role while managing the digital footprint for (6) Servpro franchises across the Scranton, PA and Allentown, PA markets?
We are looking for a tech-forward Digital Marketing Lead to take the wheel. Reporting directly to our Chief Operations Office, you’ll have the autonomy to build, manage, and optimize our online presence from the ground up.
Salary: $75,000 - $80,000 / year (Base) depending on Restoration Industry and Digital Marketing Experience.
Total Remote Freedom: We provide all the hardware you need to level up your Home Office setup.
You’re the architect of our digital strategy, working directly with Company Leadership.
The Role: Your Digital Playground
You won't just be "posting on social"—you’ll be building a brand. PPC & LSA Management: Dominating Google Search and Local Services Ads to ensure we are the first call when disaster strikes across all (6) locations.
The Data Lab: Using Google Analytics to track conversions and pivot strategies in real-time.
Content & Social: Creating engaging, high-quality content that resonates with our local communities across all platforms.
AI Integration: Leveraging the latest AI tools to streamline workflows, generate copy, and stay ahead of the curve.
Independent Operation: You’ll have the keys to the kingdom. We want someone who is "online." If you understand how to marry technical SEO/PPC with a modern brand voice, you’re our person.
Platform Pro: Expert-level knowledge of Google Analytics, Google Ads, and Meta Business Suite.
Content Creator: Tech-Savvy: You’re already using AI (ChatGPT, Midjourney, etc.) Reliable: You can hold down the fort from 9-5 EST and communicate effectively in a remote environment.
A proven track record of managing digital campaigns that actually move the needle.
This is a remote position.
All employees of a SERVPRO® Franchise are hired by, employed by, and under the sole supervision and control of an independently owned and operated SERVPRO® Franchise. SERVPRO® Franchise employees are not employed by, jointly employed by, agents of, or under the supervision or control of Servpro Franchisor, LLC, in any manner whatsoever.