Red Bull Gruppe
The New York Red Bulls are one of 30 Major League Soccer (MLS) teams. The club, one of the ten charter clubs of MLS, has competed in the league since its founding in 1996. The Red Bulls play home matches at Sports Illustrated Stadium (SIS) in Harrison, New Jersey. The club is owned by the Austrian beverage company RedBull, and is known for winning the MLS Supporters' Shield three times. The New York Red Bulls offer one of the nation's premier youth soccer development programs, from local soccer partnerships across New York and New Jersey to Regional Development Schools and the Red Bulls Academy teams.
Position Summary The Social Content Producer will be the creative engine behind the New York Red Bulls social presence, bringing bold ideas, fresh storytelling, and cultural relevance to every platform. This role is responsible for producing dynamic, social‑first content that fuels fan growth, drives engagement, and positions the club at the forefront of entertainment and sports. With a focus on creativity and innovation, this individual will transform everything from high‑profile moments to behind‑the‑scenes and everyday footage into compelling content that resonates with both diehard fans and new audiences alike. The role will collaborate closely with the Social Media Manager and across departments to push creative boundaries while supporting broader business goals, including league initiatives through MLS Digital, the RedBull Soccer global brand strategy, and internal stakeholders to support revenue growth in areas such as Marketing Partnerships, Ticket Sales, and Member Services.
Qualifications
3–5 years of experience creating content in a digital sports environment.
Strong passion for and deep knowledge of soccer, particularly MLS preferred.
Proven track record of creating content that drives growth and provides value for a brand, preferably in live sports or entertainment.
Comprehensive understanding of existing and emerging social media platforms, including Instagram (Reels, Stories, Threads, Channels), TikTok, YouTube, X, Facebook, Snapchat, Reddit, and Discord.
Expertise in vertical video shooting and editing.
Competent graphic design experience.
Comfortable appearing on camera for social content as needed.
Excellent copywriting skills with the ability to craft spotless posts in a fast‑paced, live sports environment.
Highly motivated, collaborative, and self‑starting with a passion for working as part of a team.
This role will report to the Director, Brand and Creative.
Benefits Travel 10‑20%, Permanent, Benefits eligible.
Base salary range for this position is $65,000 – $75,000. The base pay is subject to change and may be modified. Our current benefits include Comprehensive Medical, Dental and Vision Plans, 401(k) Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, Life Insurance, Tuition Reimbursement. Red Bull New York is an equal opportunity employer and we will not discriminate against any employee or applicant for employment because of age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality or any other classification protected by law.
Getting Started Apply Now. Due to the cyclical nature of the entertainment industry, you may be required to work varying schedules to reflect the business needs of the company.
EEO Statement Red Bull New York is an equal opportunity employer and we will not discriminate against any employee or applicant for employment because of age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality or any other classification protected by law.
#J-18808-Ljbffr
Position Summary The Social Content Producer will be the creative engine behind the New York Red Bulls social presence, bringing bold ideas, fresh storytelling, and cultural relevance to every platform. This role is responsible for producing dynamic, social‑first content that fuels fan growth, drives engagement, and positions the club at the forefront of entertainment and sports. With a focus on creativity and innovation, this individual will transform everything from high‑profile moments to behind‑the‑scenes and everyday footage into compelling content that resonates with both diehard fans and new audiences alike. The role will collaborate closely with the Social Media Manager and across departments to push creative boundaries while supporting broader business goals, including league initiatives through MLS Digital, the RedBull Soccer global brand strategy, and internal stakeholders to support revenue growth in areas such as Marketing Partnerships, Ticket Sales, and Member Services.
Qualifications
3–5 years of experience creating content in a digital sports environment.
Strong passion for and deep knowledge of soccer, particularly MLS preferred.
Proven track record of creating content that drives growth and provides value for a brand, preferably in live sports or entertainment.
Comprehensive understanding of existing and emerging social media platforms, including Instagram (Reels, Stories, Threads, Channels), TikTok, YouTube, X, Facebook, Snapchat, Reddit, and Discord.
Expertise in vertical video shooting and editing.
Competent graphic design experience.
Comfortable appearing on camera for social content as needed.
Excellent copywriting skills with the ability to craft spotless posts in a fast‑paced, live sports environment.
Highly motivated, collaborative, and self‑starting with a passion for working as part of a team.
This role will report to the Director, Brand and Creative.
Benefits Travel 10‑20%, Permanent, Benefits eligible.
Base salary range for this position is $65,000 – $75,000. The base pay is subject to change and may be modified. Our current benefits include Comprehensive Medical, Dental and Vision Plans, 401(k) Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, Life Insurance, Tuition Reimbursement. Red Bull New York is an equal opportunity employer and we will not discriminate against any employee or applicant for employment because of age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality or any other classification protected by law.
Getting Started Apply Now. Due to the cyclical nature of the entertainment industry, you may be required to work varying schedules to reflect the business needs of the company.
EEO Statement Red Bull New York is an equal opportunity employer and we will not discriminate against any employee or applicant for employment because of age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality or any other classification protected by law.
#J-18808-Ljbffr