AKQA Media
At AKQA we believe in the imaginative application of art and science to create beautiful ideas, products and services. With an entrepreneurial and collaborative approach, we design adaptive digital services and applications that capture the imagination, delivering impressive returns for our clients.
Copywriters at AKQA are brand voice architects who live and breathe modern culture and platforms. To us, words are more than lines of text; they are the sparks that shape identity, fuel connection and move audiences to act. In this role, the Senior Copywriter – Social & Brand Voice (Fashion) will own, define and drive a leading global fashion brand’s tone of voice across social platforms, with a specific focus on TikTok. You will craft platform-native concepts and short‑form copy (captions, scripts, hooks), translate strategy into culturally relevant ideas, and set clear voice guidelines that flex across TikTok, Instagram and emerging platforms. You will be the go‑to voice authority for both the client and our internal team, partnering closely with social strategists, designers, editors, producers and creators.
This role is based in San Francisco, as the work is deeply rooted in on‑site content creation and close, real‑time collaboration with the client and local production partners. Regular access to production spaces near the client’s headquarters, in‑person shoots, and day‑to‑day creative collaboration are central to how this work comes to life. Being physically present enables faster iteration, stronger relationships, and more culturally responsive content than a remote setup would allow.
ROLE REQUIREMENTS
Exceptional short‑form copywriting craft for social: headlines, hooks, captions and TikTok‑native scripts
Proven experience shaping or leading a brand voice / tone of voice across social platforms
Platform fluency: deep understanding of how voice and format shift across TikTok, Instagram and emerging channels
Strong conceptual thinking: able to originate platform‑first ideas, not just execute assignments
Experience collaborating with creators/influencers, including on‑set direction
Ability to step in front of the camera to create content, even if just to prototype an idea
Content creation skills a strong plus: self‑shooting, TikTok‑style editing, prototyping rough cuts and VO reads
Ability to iterate based on performance insights and feedback
Cultural awareness and relevance within fashion, lifestyle and youth culture spaces
Ability to translate brand and social strategy into culturally relevant copy and concepts
Experience working cross‑functionally with social strategists, designers, motion editors, producers and community teams
Strong presentation skills: can clearly articulate voice systems, rationale and ideas to clients and internal leadership
Knowledge of contemporary advertising, communications and social marketing practices, including platform governance
Takes responsibility for on‑time deliverables and maintains high craft standards in fast‑paced environments
QUALITIES AND CHARACTERISTICS
You live and breathe social; native understanding of TikTok vernacular, trends and pacing
You can flex voice confidently across platforms without breaking the brand
You bring platform‑first concepts to the table and elevate team copy standards
You move fast without sacrificing craft and are comfortable owning projects with self‑sufficiency
You have an instinct for cultural relevance and the nuances of fashion and youth culture
You have extreme attention to detail, editorial rigor and a strong sense of structure
You’re collaborative, proactive and comfortable partnering directly with clients and creators
You’re energized by ambiguity and driven to test, learn and iterate
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job‑related factors, including location, business needs, level of responsibility, experience, and qualifications. Explore our extensive range of benefits here.
$60,000—$140,000 USD
We believe great work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach including required in‑office days. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
AKQA is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
#J-18808-Ljbffr
Copywriters at AKQA are brand voice architects who live and breathe modern culture and platforms. To us, words are more than lines of text; they are the sparks that shape identity, fuel connection and move audiences to act. In this role, the Senior Copywriter – Social & Brand Voice (Fashion) will own, define and drive a leading global fashion brand’s tone of voice across social platforms, with a specific focus on TikTok. You will craft platform-native concepts and short‑form copy (captions, scripts, hooks), translate strategy into culturally relevant ideas, and set clear voice guidelines that flex across TikTok, Instagram and emerging platforms. You will be the go‑to voice authority for both the client and our internal team, partnering closely with social strategists, designers, editors, producers and creators.
This role is based in San Francisco, as the work is deeply rooted in on‑site content creation and close, real‑time collaboration with the client and local production partners. Regular access to production spaces near the client’s headquarters, in‑person shoots, and day‑to‑day creative collaboration are central to how this work comes to life. Being physically present enables faster iteration, stronger relationships, and more culturally responsive content than a remote setup would allow.
ROLE REQUIREMENTS
Exceptional short‑form copywriting craft for social: headlines, hooks, captions and TikTok‑native scripts
Proven experience shaping or leading a brand voice / tone of voice across social platforms
Platform fluency: deep understanding of how voice and format shift across TikTok, Instagram and emerging channels
Strong conceptual thinking: able to originate platform‑first ideas, not just execute assignments
Experience collaborating with creators/influencers, including on‑set direction
Ability to step in front of the camera to create content, even if just to prototype an idea
Content creation skills a strong plus: self‑shooting, TikTok‑style editing, prototyping rough cuts and VO reads
Ability to iterate based on performance insights and feedback
Cultural awareness and relevance within fashion, lifestyle and youth culture spaces
Ability to translate brand and social strategy into culturally relevant copy and concepts
Experience working cross‑functionally with social strategists, designers, motion editors, producers and community teams
Strong presentation skills: can clearly articulate voice systems, rationale and ideas to clients and internal leadership
Knowledge of contemporary advertising, communications and social marketing practices, including platform governance
Takes responsibility for on‑time deliverables and maintains high craft standards in fast‑paced environments
QUALITIES AND CHARACTERISTICS
You live and breathe social; native understanding of TikTok vernacular, trends and pacing
You can flex voice confidently across platforms without breaking the brand
You bring platform‑first concepts to the table and elevate team copy standards
You move fast without sacrificing craft and are comfortable owning projects with self‑sufficiency
You have an instinct for cultural relevance and the nuances of fashion and youth culture
You have extreme attention to detail, editorial rigor and a strong sense of structure
You’re collaborative, proactive and comfortable partnering directly with clients and creators
You’re energized by ambiguity and driven to test, learn and iterate
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job‑related factors, including location, business needs, level of responsibility, experience, and qualifications. Explore our extensive range of benefits here.
$60,000—$140,000 USD
We believe great work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach including required in‑office days. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
AKQA is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
#J-18808-Ljbffr