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Nectar

Senior Product Marketing Manager

Nectar, Palo Alto, California, United States

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About Us

Were living through a fundamental shift in how people discover, evaluate, and purchase products. The next generation doesnt respond to traditional marketing—they build relationships with brands through authentic social interactions, seek recommendations from communities they trust, and expect personalized experiences that feel human, not corporate. At Nectar Social, were building the AI-native social operating system that enables this new era of commerce. We believe every social interaction should deepen the relationship between brands and their communities while creating genuine value for both sides. Founded by ex-Meta product and engineering leaders, weve recently raised $10.6M in funding co-led by GV (Google Ventures) and True Ventures. Were building the future of social commerce—where community, conversation, and commerce converge. The Role

Youll be our first product marketing hire, reporting directly to our CEO. This is a foundational ***** youll own positioning, messaging, competitive intelligence, and sales enablement from the ground up. You wont inherit playbooks; youll build them. What You Do

Develop and refine Nectars positioning and messaging across segments (enterprise, mid-market, emerging brands)

Build competitive intelligence programs and arm the sales team with battle cards, objection handling, and differentiation narratives

Own product launches end-to-end—from naming and positioning to enablement and launch campaigns

Create sales enablement ***** pitch decks, one-pagers, case studies, ROI calculators

Partner with the sales team to understand buyer personas, refine ICP, and improve win rates

Inform product roadmap by synthesizing customer feedback, competitive trends, and market signals

Support fundraising efforts with compelling market narratives and competitive positioning

What Were Looking For

4-7 years of product marketing experience, ideally in B2B SaaS (martech, social, or commerce adjacent a plus)

Track record of owning positioning and messaging for a product or product line

Experience building sales enablement programs and partnering closely with sales teams

Strong competitive analysis skills—you know how to synthesize intel into actionable insights

Excellent writing and storytelling abilities

Comfort with ambiguity and building from scratch; startup experience preferred

***** Experience at a company through Series A/B growth phase

What We Offer

Competitive compensation and early equity

Health, vision, and dental benefits + 401(k) match

A hybrid team based in Palo Alto with flexibility for in-office collaboration

Deep exposure to cutting-edge AI tooling and the opportunity to shape its application

A collaborative, ambitious team defining a new category of AI-native marketing infrastructure

Nectar Social is an equal opportunity employer committed to diversity and inclusion J-18808-Ljbffr