Shopper Insights Strategist - Data-Driven Growth

Shopper Insights at RedBull is a strategic arm of the broader Insights & Category Management team with both external and internal constituents. Externally, we strive to be the only reasonable choice when retailers decide on a thought partner across Total Non-Alcoholic Beverages and within Energy Drinks. Internally, we have our fingerprints on all phases on the RedBull selling process: influencing sales priorities, crafting winning selling stories, and harvesting robust information sources to measure success and inform new opportunities. The role will report to the leader of Shopper Insights, where we bring knowledge of the Shopper and Category together for impactful selling to national and regional accounts - our secret sauce in the market. Knowledge across panel data, POS data, and quantitative & qualitative research techniques are a requirement.

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