Lokar, Inc.
Social Media & Digital Marketing Manager Job at Lokar, Inc. in Knoxville
Lokar, Inc., Knoxville, TN, US, 37955
Description
We’re searching for a Social Media & Digital Marketing Manager to lead our social channels, advertising campaigns, and video content creation. You’ll be the voice of our brand online—capturing attention, engaging the customers, and driving growth through creative, data-driven strategies.
What You’ll Do Manage and grow all brand social media channels (Instagram, Facebook, YouTube, etc.)
Create original, engaging content—including videos, reels, and live content—that resonates with enthusiasts and customers alike
Plan and execute paid social media campaigns to boost conversions
Monitor analytics and adjust strategy to maximize ROI
Collaborate with internal teams (graphic design, website admins, marketing, and sales) to ensure consistent brand storytelling
Stay ahead of trends and bring fresh, creative ideas to the table
Requirements
What We’re Looking For
Proven experience in social media management and digital marketing
Strong video creation and editing skills (short-form, reels, YouTube-style content)
Creative flair with a sharp eye for design and storytelling
In-depth knowledge of advertising platforms (Meta Ads, Google Ads, TikTok Ads)
Ability to interpret analytics and adapt targeting strategies
Passion for automotive culture a huge plus!
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