YAP Global is hiring: Public Relations Senior Account Executive (US) in New York

Public Relations Senior Account Executive (US)
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YAP Global is an international public relations and communications consultancy that works with organisations in the cryptocurrency, decentralised finance (DeFi) and web3 sector, to build their brand through impactful storytelling.

Built by a global team of creative storytellers scattered across the globe, who meet up on occasion at Safari Parks or Roman Villas, YAP Global’s mission is to tell stories that build trust. Our diverse portfolio of clients range from decentralised financial organisations, decentralised climate change innovators, digital asset management firms, NFT marketplaces to developer tooling platforms that will underpin the future of web3. We’ve also been media partners for some of the biggest blockchain conferences in the world, including CoinDesk’s Consensus, EthCC in France, ETHDenver and more.

Our collaborative and global team is expanding, and we are looking for an ambitious Senior Account Executive to join us.

Key responsibilities:

Serve as day-to-day support for 5-6 clients, managing both strategy and execution

Supporting the Account Lead to ensure KPIs are met across all clients

Research and write press releases, op eds, case studies and blog posts

Coming up with story angles to help meet the client KPIs

Pitching clients’ stories to strategic media outlets and key journalists

Ensure that the quality of deliverables are of the highest standards while meeting client requirements

Formulate media strategies and maintain strong relationships with clients

Be the liaison on behalf of clients and representation of a client with the media as and when required

Participate in new business process including research, proposal and pitch preparation

Requirements

Candidate must have the right to work in the US

At least 1-2 years experience or educational background in Public Relations, Communications or Journalism

Knowledge of the fintech, blockchain or cryptocurrency space or have genuine desire to learn about it

Media relationships with financial, tech and mainstream press

Have a track record of successfully pitching client stories to tier 1 & 2 media publications

Outstanding organisational, multi-tasking and time-management skills

Strong attention to detail: be excellent at spelling, grammar and proof-reading

High motivation and the ability to work independently under pressure

Strong news sense and a knack for storytelling

Flair for creativity, strategic thinking and innovation

Strong interpersonal skills when dealing with clients and media

Willing to communicate with memes

Experience with a range of communication platforms (Telegram, Slack, X (formerly Twitter) and Discord)

Benefits

Competitive salary - benchmarked and reviewed biannually

25 days paid vacation, on top of public holidays in NY

Your birthday off, to treat yourself!

Flexible working - WFH days and flexible hours (standard hours are 9am-6pm)

Co-working space - we work three days a week in the office

ClassPass membership - use it for gym classes or go for a massage, it's up to you!

Social events to connect with your colleagues

Annual company offsite (last offsite we went to a SafariPark!)

Travel Opportunities - potential to attend key conferences in major global cities

Ongoing training & development

Global team - the opportunity to be part of a team of ambitious, like minded, driven people from different parts of the world

Seniority level
Associate

Employment type
Full-time

Job function
Finance

Industries
Public Relations and Communications Services

Location
New York, NY

Salary
$212,000.00-$326,000.00

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In Summary: YAP Global is an international public relations and communications consultancy that works with organisations in the cryptocurrency, decentralised finance (DeFi) and web3 sector . We are looking for an ambitious Senior Account Executive to join us . Candidate must have a track record of successfully pitching client stories to tier 1 & 2 media publications .

En Español: YAP Global es una consultoría internacional en relaciones públicas y comunicaciones que trabaja con organizaciones del sector de criptomonedas, finanzas descentralizadas (DeFi) y web3 para construir su marca a través de narraciones impactantes. Construido por un equipo global de narradores creativos dispersos en todo el mundo, que se reúnen ocasionalmente en Safari Parks o Roman Villas, la misión de YAP es contar historias que construyan confianza. También hemos sido socios de medios para algunas de las conferencias blockchain más grandes del mundo, incluidos CoinDesk's Consensus, EthCC en Francia, ETHDenver y otros. Nuestro equipo colaborativo y global se está expandiendo, y estamos buscando un ejecutivo de cuentas senior ambicioso para unirse a nosotros. Responsabilidades clave: Servir como soporte diario para 5-6 clientes flexibles, administrar tanto la estrategia como la ejecución Apoyar al Cuenta Lead para garantizar que los KPI se cumplan en todos los clientes Investigación y escribir comunicados de prensa, opts, estudios de caso y publicaciones de blogs Comenzar con ángulos de historia para ayudar a conocer el cliente KPI Pitching clientes a medios de comunicación estratégicos y periodistas claves Asegúrese de que la calidad de entrega son de los niveles más altos mientras que los requerimientos del cliente Estrategias y mantener una sólida relación salarial Conformación estándar Las habilidades básicas de trabajo Los miembros deben tener conocimiento técnico-grámites de forma adecuada (Clasificación de relaciones públicas) ¡Cuando su capacidad de trabajar durante tres días bajo presión social y hacer uso de las nuevas tecnologías de comunicación y la plataforma de comunicación pública Otras horas de tiempo o de trabajo - Conocerse bien sus capacidades técnicas de interconectarse con los clientes de manera efectiva y poderosa (Publicamente informativa).