VML
Social Strategy Director - Freelance (Health/Pharma)
VML, Dallas, Texas, United States, 75215
Social Strategy Director – Freelance (Health/Pharma)
This range is provided by VML. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. VML is seeking an experienced Social Strategist, Director level, to join VML on a long‑term (potentially up to 6 months) Flex (Freelance) assignment. This highly visible, client‑facing assignment requires a 20‑hour per week commitment. The ideal candidate is an organized, detail‑oriented strategist who loves the ins and outs of social media tools, strategies, technologies, and processes. You will be skilled in how Social Strategies (Organic & Paid) work hand in hand with overarching brand strategies for a client in the Healthcare/Pharma sector. You'll help evolve and (in some cases) invent an existing brand's comprehensive social strategy, and work to uncover insights that can guide a brand's ideas and decisions in all things ‘social’. Responsibilities
Partner with creative, brand strategy, analytics & data and media teams to support a brand's social strategy and social marketing goals Organize and schedule social media strategy with an eye on calendar events (e.g., open enrollment periods) ensuring compliance with brand specs, as well as legal and regulatory guidelines Plan and execute social media strategic campaigns that support key brand milestones and tentpole events (for both Organic and Paid Social) Keep a pulse on current events, online trends and potential controversies or threats relevant to the brand Write creative briefs in partnership with organic and paid social media and brand strategy, review social executions aligned to best practices and platform specs Provide strategy and consultation for platforms including Facebook, Instagram, Reddit, YouTube, and LinkedIn Qualifications
7+ years of social marketing strategy experience Expertise working with client accounts in highly regulated industries Experience working independently and ability to move projects forward without detailed direction Understanding of social platforms and functions, and the ability to share that knowledge with others Ability to collaborate effectively within a team Ability to present to senior‑level clients and co‑create solutions with them What we offer
Passionate, driven people
| We champion a culture of people that do extraordinary work. Consciously cultivated culture
| We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery. Growth‑minded opportunities
| We aim to nurture a culture of real‑time feedback, growth‑oriented mindset, and plenty of training opportunities through VML and WPP, so you can continue to grow personally and professionally. VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.
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This range is provided by VML. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. VML is seeking an experienced Social Strategist, Director level, to join VML on a long‑term (potentially up to 6 months) Flex (Freelance) assignment. This highly visible, client‑facing assignment requires a 20‑hour per week commitment. The ideal candidate is an organized, detail‑oriented strategist who loves the ins and outs of social media tools, strategies, technologies, and processes. You will be skilled in how Social Strategies (Organic & Paid) work hand in hand with overarching brand strategies for a client in the Healthcare/Pharma sector. You'll help evolve and (in some cases) invent an existing brand's comprehensive social strategy, and work to uncover insights that can guide a brand's ideas and decisions in all things ‘social’. Responsibilities
Partner with creative, brand strategy, analytics & data and media teams to support a brand's social strategy and social marketing goals Organize and schedule social media strategy with an eye on calendar events (e.g., open enrollment periods) ensuring compliance with brand specs, as well as legal and regulatory guidelines Plan and execute social media strategic campaigns that support key brand milestones and tentpole events (for both Organic and Paid Social) Keep a pulse on current events, online trends and potential controversies or threats relevant to the brand Write creative briefs in partnership with organic and paid social media and brand strategy, review social executions aligned to best practices and platform specs Provide strategy and consultation for platforms including Facebook, Instagram, Reddit, YouTube, and LinkedIn Qualifications
7+ years of social marketing strategy experience Expertise working with client accounts in highly regulated industries Experience working independently and ability to move projects forward without detailed direction Understanding of social platforms and functions, and the ability to share that knowledge with others Ability to collaborate effectively within a team Ability to present to senior‑level clients and co‑create solutions with them What we offer
Passionate, driven people
| We champion a culture of people that do extraordinary work. Consciously cultivated culture
| We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery. Growth‑minded opportunities
| We aim to nurture a culture of real‑time feedback, growth‑oriented mindset, and plenty of training opportunities through VML and WPP, so you can continue to grow personally and professionally. VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.
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