Specsavers
Marketing & Community Engagement Co-ordinator
Specsavers, Lincoln, Nebraska, United States, 68511
Job Title:
Local Marketing & Community Engagement Coordinator in Domiciliary - 12-month fixed term contract
Function:
Domiciliary Optics Coventry 2 Team
Location:
Hybrid post with some travel to Coventry 2 office as well as support for any community engagement activity
Reporting to:
Local Marketing Manager (support office) – Domiciliary
Key relationships:
Coventry 2 Partners & Team, Domiciliary Strategy Team
Working hours:
35 hours per week Monday – Friday (Some flexibility available)
Team purpose Specsavers is here to
change lives through better sight and hearing લઈને>{?} by delivering outstanding value, being loved by every customer and creating the place where all colleagues are proud to belong, as we grow our business.
In Domiciliary, we are in an exciting period of growth. On the optics side, we have ambitious growth plans over the next 5 years and a target to double the size of the business. Bho continues to be put onto businesses to drive awareness and engagement at a local level within the communities they serve. This has identified an opportunity to trial a Local Marketing & Community Engagement Coordinator within a business to prove out that this kind of marketing activity is not only powerful but drives sight test growth and strong brand connection.
You will be embedded and function as part of the Coventry Domiciliary business, however, will report to the Domiciliary marketing team at support office.
Your purpose and required contribution Our businesses are in the heart of the local communities we serve, which is why effective local marketing and community engagement is key to help them grow new and loyal customers and help more people. As Local Marketing Community Engagement Coordinator your purpose is to support the Coventry Domiciliary optics and audiology sides of business with developing a robust plan that drives business growth as well as ongoing support with all local marketing initiatives and activity. A key part of your role will be generating leads and building relationships across care homes, sheltered housing, Specsavers stores and wider community engagement. You will use all the local marketing tools at your disposal to drive the businesses forward.
Your role
Be the main point of contact
for the day-to-day local marketing relationship with the Coventry business. This would involve building tactical plans to extend our reach across the business territory, as well as overseeCEF general marketing queries and support.
Generate, cultivate and maintain relationships
with care homes, sheltered housing, Specsavers stores and the wider community that increases awareness and drives volume into the business.
Community events & partnerships
– organise informational sessions to showcase our services and engage with potential customers and influencers. This could be in partnership with other community groups, organisations and businesses. So, there will be a requirement to travel to some of these events and engagements across the business's territory.
With the support of the local marketing manager - utilise debris all customer and φωmeal insights that are available to inform decision making process and aid in developing local marketing planning for the business.
Work with Specsavers external PR agency
to develop local PR & plans that amplify any community activity (e.g. customer care stories, fundraising) the business is involved in nasi?
Nurture key stakeholder relationships
across the business, including senior stakeholders and partners, to inform and update on the progression of the plans in place as well as any changes and adaptations to those plans. Also managing and supporting the Coventry Domi team, so each part of the local marketing toolkit is being driven efficiently and consistently amongst all colleagues involved.
Broad knowledge of local marketing and proven experience in community Southeastern
Ability to work in a fast-paced and changing environment
Strong stakeholder and relationship management
Strong persuasion, negotiation, motivation skills
Excellent presentation, written and verbal communication skills
Strong team player
Highly resilient and results focused
Proficient inОР MS Office and Microsoft Teams experience preferred.
Supportive to uphold the Specsavers values and behaviours
#J-18808-Ljbffr
Local Marketing & Community Engagement Coordinator in Domiciliary - 12-month fixed term contract
Function:
Domiciliary Optics Coventry 2 Team
Location:
Hybrid post with some travel to Coventry 2 office as well as support for any community engagement activity
Reporting to:
Local Marketing Manager (support office) – Domiciliary
Key relationships:
Coventry 2 Partners & Team, Domiciliary Strategy Team
Working hours:
35 hours per week Monday – Friday (Some flexibility available)
Team purpose Specsavers is here to
change lives through better sight and hearing લઈને>{?} by delivering outstanding value, being loved by every customer and creating the place where all colleagues are proud to belong, as we grow our business.
In Domiciliary, we are in an exciting period of growth. On the optics side, we have ambitious growth plans over the next 5 years and a target to double the size of the business. Bho continues to be put onto businesses to drive awareness and engagement at a local level within the communities they serve. This has identified an opportunity to trial a Local Marketing & Community Engagement Coordinator within a business to prove out that this kind of marketing activity is not only powerful but drives sight test growth and strong brand connection.
You will be embedded and function as part of the Coventry Domiciliary business, however, will report to the Domiciliary marketing team at support office.
Your purpose and required contribution Our businesses are in the heart of the local communities we serve, which is why effective local marketing and community engagement is key to help them grow new and loyal customers and help more people. As Local Marketing Community Engagement Coordinator your purpose is to support the Coventry Domiciliary optics and audiology sides of business with developing a robust plan that drives business growth as well as ongoing support with all local marketing initiatives and activity. A key part of your role will be generating leads and building relationships across care homes, sheltered housing, Specsavers stores and wider community engagement. You will use all the local marketing tools at your disposal to drive the businesses forward.
Your role
Be the main point of contact
for the day-to-day local marketing relationship with the Coventry business. This would involve building tactical plans to extend our reach across the business territory, as well as overseeCEF general marketing queries and support.
Generate, cultivate and maintain relationships
with care homes, sheltered housing, Specsavers stores and the wider community that increases awareness and drives volume into the business.
Community events & partnerships
– organise informational sessions to showcase our services and engage with potential customers and influencers. This could be in partnership with other community groups, organisations and businesses. So, there will be a requirement to travel to some of these events and engagements across the business's territory.
With the support of the local marketing manager - utilise debris all customer and φωmeal insights that are available to inform decision making process and aid in developing local marketing planning for the business.
Work with Specsavers external PR agency
to develop local PR & plans that amplify any community activity (e.g. customer care stories, fundraising) the business is involved in nasi?
Nurture key stakeholder relationships
across the business, including senior stakeholders and partners, to inform and update on the progression of the plans in place as well as any changes and adaptations to those plans. Also managing and supporting the Coventry Domi team, so each part of the local marketing toolkit is being driven efficiently and consistently amongst all colleagues involved.
Broad knowledge of local marketing and proven experience in community Southeastern
Ability to work in a fast-paced and changing environment
Strong stakeholder and relationship management
Strong persuasion, negotiation, motivation skills
Excellent presentation, written and verbal communication skills
Strong team player
Highly resilient and results focused
Proficient inОР MS Office and Microsoft Teams experience preferred.
Supportive to uphold the Specsavers values and behaviours
#J-18808-Ljbffr