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Access Plus Capital

Communications Specialist I

Access Plus Capital, Fresno, California, United States, 93650

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Communications Specialist I

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Access Plus Capital . Base Pay Range

$25.70/yr - $33.40/yr Summary

The Communications Specialist I, under the supervision of the VP of Impact, coordinates planning, development, and implementation of communications, marketing materials, and community relations activities to support Access Plus Capital. This includes developing and executing print and digital initiatives, and integrating media into the overall marketing and outreach strategies. Access Plus Capital is a US Treasury-certified community development financial institution and Small Business Administration (SBA) Approved Microloan Intermediary Lender. It offers loans and training services to small businesses and entrepreneurs in central California. Since its inception in 2008, it has lent more than $70 million to over 1000 entrepreneurs helping them realize their dreams by starting and growing their small businesses. Responsibilities

Work under the direction of the Vice President of Impact to identify and pursue marketing opportunities and communication improvements. Demonstrate initiative, follow-through, independent judgment, and execution. Develop digital and print content for all communications needs. Regularly post relevant content on all designated social media outlets and track corresponding metrics. Develop and distribute email newsletters using MailChimp and associated tools. Analyze data and prepare reports on the effectiveness of promotional materials and efforts. Provide event coordination and outreach assistance. Ensure proper branding identity throughout all communications and materials. Create professional outreach materials that effectively describe and promote agency programs including brochures, fact sheets, print ads, newsletters, presentations, and other resources. Draft television and radio scripts, media advisories, public service announcements. Proofread and revise communications as needed. Travel for agency business using reliable transportation. Maintain regular attendance and punctuality. Work evenings and weekends as required. Perform other duties as assigned. Specialty Duties

Content Creation / Public Relations:

Creates talking points, press releases, editorials, web content, social media, presentations, and story content. Creates ads, newsletters, and all other creative writing needs. Increases opportunities with media outlets and community. Keeps media contacts organized and up to date.

Graphic Design:

Design utilizing Adobe Creative Suite and/or related programs. Develops design marketing materials and concepts to enhance internal and external communication efforts. Provides comprehensive graphic design services, including brochures and photo editing.

Photography / Videography:

Shoots acceptable photos and videos covering company events. Edits photo and video using Adobe Creative Suite and/or related programs.

Qualifications

Education:

Bachelor’s degree in mass communication, journalism, marketing, or related field from an accredited college or university. Additional work experience may substitute required education on a year-by-year basis. Experience:

Minimum of Three (3) years of relevant industry experience in coordinating and managing projects in a fast‑paced, deadline‑driven environment, with limited supervision. Other Qualifications:

Proficient in proofing, editing, and writing using proper grammar and spelling, looking for accuracy and errors. Experience and understanding professional best practices for using social media as part of a communications strategy. Proficient in Microsoft Office Suite and related business software. Self‑starter, able to think critically, organize, manage multiple projects, and prioritize effectively.

Seniority Level

Mid‑Senior level Employment Type

Full‑time Job Function

Marketing, Public Relations, and Writing/Editing

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