Digital Marketing Coordinator Job at New Day Executive Search in Englishtown

divh2Digital Marketing Coordinator/h2pAre you an experienced Digital Marketing Coordinator that can execute and optimize digital marketing efforts across paid media, social channels, and streaming/connected TV platforms, including Stream Living TV? If so, then we would like to speak with you. Were a growing bioceutical company that is seeking a marketing professional that can aid in the growth and exposure of our products./ppDigital Marketing Coordinator Benefits and Compensation/polli$55,000 - $65,000/liliMedical/Dental/Vision/liliPTO/li/olpDigital Marketing Coordinator Qualifications and Requirements/pulli2-5 years of experience/liliBackground in the CPG industry in digital marketing (CPG or e-commerce strongly preferred)/liliHands-on experience managing PPC and paid social campaigns/liliProficiency with Google Ads, Meta Ads Manager, and analytics platforms/liliStrong analytical mindset with the ability to translate data into insights/liliFamiliarity with Amazon Advertising, Shopify, or DTC platforms/liliWorking knowledge of SEO and email marketing/liliExposure to marketing automation tools and CRM systems/li/ulpDigital Marketing Coordinator Responsibilities/pulliPlan, launch, and optimize paid campaigns across Google Ads, Meta, Amazon, YouTube, and other platforms to drive ROI/liliExecute and refine paid search, display, retargeting, and acquisition strategies through ongoing performance analysis, budget management, and A/B testing/liliLead organic and paid social media execution, partnering with creative teams to develop compelling content/liliManage content calendars, posting schedules, community engagement, and influencer or partnership initiatives/liliSupport execution and performance tracking of Stream Living TV and other CTV campaigns/liliAssist with reporting on reach, impressions, traffic lift, conversions, and tracking via UTMs and dashboards/liliMeasure campaign performance using GA4, Google Ads, and Meta Ads Manager/liliBuild dashboards, analyze trends, and deliver actionable insights and optimization recommendations/liliCollaborate cross-functionally with marketing, sales, creative, leadership, and external partners to align digital initiatives with brand and revenue goals/li/ul/div